SOSS-IRAQ was established in 2010 as an academic research organization in Iraq. In 2011, it covered most Iraqi provinces with over 50 interviewers and 20 team leaders conducting over 1500 interviews. The organization's objectives are to provide reliable information to support economic and social development in Iraq by helping organizations understand consumer demand. It works with private companies in sectors such as oil/gas, FMCG, agriculture, telecom, finance, and health.

1. Statistical
Office for
Social
Sciences
SOSS-IRAQ
2011

2. Marketing Research SOSS-IRAQ 2011
Overview
SOSS-IRAQ was established under the supervision of some
academic persons who have MSc and PhD in Statistics and
Economics, and have been established officially Since
December 2010.
 During this year we have worked for one international
company (Synovate) and some national companies.
During 2011 SOSS-Iraq have covered most of Iraqi provinces
and established good teams in each province. Now we have
more than 50 interviewers and 20 team leaders in ALL OVER
IRAQ. Everyone in our teams should have Bachelor degree as
a minimum for the accuracy of the work.

3. Marketing Research SOSS-IRAQ 2011
Overview (Cont.)
We have plans to make some associations with global
marketing research organizations (such as ESOMAR).
Number of interviews had done by SOSS-IRAQ is more than
1500 interviews in Baghdad, Erbil, Basrah, Dohuk,
Suleimaniyah, Mosul, Kirkuk Najaf, and Karbala.

4. Marketing Research SOSS-IRAQ 2011
Our Objectives
SOSS-Iraq main objective is to provide right and
reliable information for players in the economic,
commercial, social, political, financial and other areas
of Iraq. Essentially our purpose is to raise the
competitiveness of companies by helping them meet
consumer demand as much as possible.

5. Marketing Research SOSS-IRAQ 2011
Fields of working
Oil and Gas
FMCG
Agriculture
telecom and IT
financial services (Banks)
Industry One of our interviewers
Health.
One of our interviewers

6. Marketing Research SOSS-IRAQ 2011
Software Availability
Our experts working with the following softwares:
OS – MS Windows 7
Office package
Special data processing, statistical and applied software

7. Marketing Research SOSS-IRAQ 2011
Our Methods of Data Collection
i. Paper and pencil interviewing – PAPI;
ii. Computer Assisted Telephone Interviewing – CATI;
iii. Computer Assisted Personal Interviewing – CAPI;
iv. Computer Assisted Self Interviewing – CASI.

8. Marketing Research SOSS-IRAQ 2011
Quality control procedures
The trainee system for new employees (Interviewers).
100% checking of the work of the interviewers during the
period of the training.
Selective checking of the work of all employees.
Data cleaning to minimize errors as much as possible.