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S O C I A L M E D I A A S A R E C R U I T I N G TO O L
What is Social Media:
Social media is the collective of online communications channels dedicated to
community-based input, interaction, content- sharing and collaboration.
In 2016, 94% of companies used social media networks for recruiting.
Traditional online job boards are on the way out; the future of recruiting is
social.
Social Media as Recruitment Tool:
• Source of candidates
• Employer transparency
• Builds and leverages off networks
• Complements a company’s careers site
Professional networking site, primary focus is building a network of business
contacts. Most people mix professional relationships with personal.
• Advertising
• PPC
• http://www.linkedin.com/advertising
• Talent Community
Users are more “power users” of social media and tool provides quick response to
evangelist.
• Compliment to other platforms
• Tweetajob.com
• Data gathering ( Bio, URL, Tweets, Links shared )
Users see it as more personal and not a place to mix “biz & personal”. Will be the
standard social platform
• Advertising PPC
• Talent Communities (Referrals ,Questions)
Social recruiting1

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Social recruiting1

  • 1. S O C I A L M E D I A A S A R E C R U I T I N G TO O L
  • 2. What is Social Media: Social media is the collective of online communications channels dedicated to community-based input, interaction, content- sharing and collaboration. In 2016, 94% of companies used social media networks for recruiting. Traditional online job boards are on the way out; the future of recruiting is social. Social Media as Recruitment Tool: • Source of candidates • Employer transparency • Builds and leverages off networks • Complements a company’s careers site
  • 3. Professional networking site, primary focus is building a network of business contacts. Most people mix professional relationships with personal. • Advertising • PPC • http://www.linkedin.com/advertising • Talent Community Users are more “power users” of social media and tool provides quick response to evangelist. • Compliment to other platforms • Tweetajob.com • Data gathering ( Bio, URL, Tweets, Links shared ) Users see it as more personal and not a place to mix “biz & personal”. Will be the standard social platform • Advertising PPC • Talent Communities (Referrals ,Questions)