SlideShare a Scribd company logo
Ryan Steinolfson
-CEO Accelerate
Marketing
-Recorded over
1500 live video’s
How I got 1214 leads in 44
days with live video
h
Recorded
a live
video
every day
for 44
days 
https://www.flickr.com/photos/97445928@N07/9089555916/
Went live from
unique places
https://www.flickr.com/photos/10786001@N05/3905561114/
Leveraged tech when appropriate
(Ex. Olloclip lens, Rode Smart
Lav plus, iBlazr etc.) 
https://www.flickr.com/photos/50026163@N07/15632977975/
Created compelling titles
that created curiosity
Invited
People To My
Live Video’s
Via Text And
Email
h
Introduced
who I was
and what I
do when I
started
Followed the
P.I.T.A. formula
-Problem
-Irritate
-Take Away
-Call to Action
https://flickr.com/photo/90165945@N05/14675354605/
Asked
people to
get the
lead
magnet
via text
and web
Used
questions that
people asked
as topics for
other video's
https://www.flickr.com/photos/30129307@N00/2180507211/
Created a free
offer (lead
magnet) that
people really
wanted
https://www.flickr.com/photos/122172191@N02/13878650484/
Automatically delivered the
free offer instantly via text
and email
https://www.flickr.com/photos/26226593@N07/11294659353/
Summarized what I said at
the end
https://www.flickr.com/photos/99714481@N00/118105744/
Messaged
everybody
that
commented
my
keyword w/
links
https://flickr.com/photo/134617172@N05/21445237185/
Analyzed
my live
video
analytics
https://www.flickr.com/photos/128565406@N04/15275609584/
Ordered
an SRT
file to
add
captions
from
Rev.com
https://www.flickr.com/photos/122172191@N02/13878650484/
Created a blog post out of
the .txt file
https://www.flickr.com/photos/97445928@N07/9089555916/
Re-purposed live
video for other
channels
https://www.flickr.com/photos/97445928@N07/9089555916/
Advocacy Campaign Strategy
-Build a stream team
-Influencers know on that platform that match buyer
profile
-Organize and pre promote
-Have influencers go live on there account
Text the word
“social” to
619-304-5155 to get
this case study and
list of best live video
tools :)
@RyanSteinolfson

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How You Can Get 1214 Leads In 44 days With Live Video