Social Media Tulsa Founder, Cheryl Lawson joined a Social Media panel for a United Way Tulsa event. Slides and video are available. Don't miss the 6th annual SMTULSA Social Business Conference March 31-April 1 at the Aloft Downtown Tulsa. Two days and over 25 speakers. There is a non-profit discount. Register today http://smtulsa.com/registration

1. CHERYL
LAWSON
Founder,
Social Media
Tulsa
#SMTULSA
@partyaficionado

5. Identifying and
selecting the right
social media
channels for your
organization

6. Facebook
● 1.04 billion daily active
users on @ Dec. 2015
● 934 million mobile daily
active users on average
● 1.59 billion monthly
active users
via Facebook for December 2015

7. Instagram
● 400M+ Monthly Actives
● 75%+ Outside The U.S.
● 40B+ Photos Shared
● 3.5B Likes Daily
● 80M + Average Photos Per
Dayvia Instagram

8. Snapchat
● Snapchat is the best way
to reach 13 to 34 year-
olds.
● More than 60% of U.S.13
to 34 year-old
smartphone users are
Snapchatters.Source: Snapchat internal data

9. Snapchat
● 7+ Billion video views
every day on Snapchat.
● Over 100 Million daily
active Snapchatters and
growing.
Source: Snapchat internal data

10. Twitter
● 320M Monthly active users
● 1B Unique visits monthly to
sites with embedded Tweets
● 80% Active users on mobile
via Twitter

11. Youtube
● YouTube has over a
billion users — almost
one-third of all people on
the Internet
● YouTube overall, and
even YouTube on mobile
alone, reaches more 18-
34 and 18-49 year-olds
than any cable network
in the U.S.via youtube

12. Youtube
● The number of hours people
spend watching videos (aka
watch time) on YouTube is
up 60% y/y, the fastest
growth we've seen in 2
years.
● The number of people
watching YouTube per day
is up 40% y/y since March
2014.via youtube

13. LIVE VIDEO STREAMING
Facebook Live
Periscope

14. Selecting, developing,
managing and
sharing content
effectively

15. @ Your Content
● Blog
● Micro-blogging
● Short form video
● Long form video
● Live video
● White Papers
● Events
● Photos
● Digital images

16. Tools and resources
available to help you
manage social
strategies and
content.

18. March 31-April 1
@AloftTulsaDwntn
Register today
SMTULSA.com