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Social Media Landscape in
     Indonesia 2012


           PART 4
• Following slides are few samples of
  Indonesia’s social media campaigns in
  2012, and by no means they’re complete.
  More slides will be added in the future.
.
SOCIAL MEDIA STUDY CASES
       COMMERCIALS
Sunsilk Click The Car
Mizone #LagiKO
Maybelline Indonesia
Kopi ABC dan Kopi ABC Brownies
L’oreal Paris
L’oreal Men Expert
Samsung – Raisa’s Musical Note
Ford Focus
Classensation Clas Mild
Pocari Sweat #deg2an
Manulife Financial
Enaknya Milkuat
XL Liburan
CloseUp Freshformance
Lux Momen Berkilau
Sunlife – Experience The Sun
Milkuat Facebook App Tim Bolamu
Castrol King of the Streets
XL Panah Cinta
Fanatik.mig33.com
Pantene Swissshers
XL Ask The Young
Kurangasem
Smirnoff Ice Pop Up Club
MissMatching BelowCepek
Nokia #switchtolumia
Samsung GALAXY Note II and
        LinkedIn
Terima Kasih Ibu
Rinso Surat untuk Ibu
Dove – Lentera Hati Priska
Hari Ibu
Google Open Spaces
THE WHITE BOOK
               • Get to know more on
                 Indonesia’s users in many
                 social media channels.
               • Recapping most commercial
                 campaign study cases in
                 Indonesia 2012.
               • Music, cinema, and social
                 causes in Indonesia’s social
                 mediasphere.
               • Concerns on the openness of
                 social media in Indonesia.


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Social Media Landscape in Indonesia 2012 Part 4