Social Media Group CEO Maggie Fox featured in Inc. Magazine
•
1 like•1,758 views
The document discusses a CEO who tweeted advice about having no more than three priorities and applies a rule of three to her daily schedule by writing down three goals each morning to stay focused.
Report
Share
Report
Share
Recommended
Finding Focus In A 24-7 Networked Environment
While nonprofit associations have to focus on results, it seems that the demands of managing an organization never stop. Your members communicate with each other around the clock, and you feel you have to stay on top of all those conversations in addition to everything else on your list. Can you find time for Twitter, Facebook, and all the rest while still getting your work done? Seasoned association executives and staff are having a challenging time shifting from the industrial age mindset of logic, certainty and confined restraints to the network gestalt of interaction, self-organization, unlimited potential and unpredictability. The secret to success is having a strategy of doing the right things rather than doing things right and embracing a networked mindset. Knowing your goal will help you to channel your energies on what’s most important to your industry, your organization, and your members.
Why Marketers Will Rule The World: Rise of the Marketing Technologist
Social and digital have put extreme power in the hands of marketers, if only they'll learn how to wield it. With Gartner research predicting that by 2017 the CMO will spend more on technology that the CIO, marketers are entering a new era of big data, automation and the ability to drive business strategy by delivering real-time access to the voice of the customer, all thanks to the Internet. Is your team ready for the era of the Chief Marketing Technologist? In this session we'll talk about emerging tech trends in marketing and how savvy, forward-thinking leaders can serve up enormous business value and position themselves to take a seat at the big table.
Why Marketers Will Rule the World
Over the last few months, I've been asked to speak more and more about the emerging strategic role of marketing, particularly as it relates to technology, something I first started to explore in 2012. The explosion of customer data provided by social and digital have put extreme power in the hands of marketers, if only we'll learn how to wield it (this recent article in Harvard Business Review outlines the enormous opportunity for marketers as other parts of the business start to slow in their ability to deliver value). We're entering a new era of big data, automation and the ability to drive business strategy by delivering real-time access to the voice of the customer. Is your team is ready to let go of decisions made based solely on "gut feel" (though you shouldn't entirely, for our brains are the most advanced supercomputers on the planet) and get ready for the Chief Marketing Technologist, who's much more of a "quant" than a "qual"? Savvy, forward-thinking marketing leaders who "get it" can position themselves to deliver enormous business value and take a seat at the big table if they can figure this stuff out - fast.
SMG Innovation Camp - Qwiki
A short presentation from Dec 2010 that outlined what Qwiki is, how it can be used, and some examples of practical applications.
Social Marketing to B2B vs B2C: What's the Difference?
A quirky look at some differences between B2B and B2C Social Marketing, and opportunities to enhance touch-points along the Customer Decision Journey. Presented at Social Media Marketing in Feb/2012.
Social Media Group SMWTO: The New Wave of Visual Content Curation
With less time and more content to sift through, new emerging visual curation platforms have taken off in a big way. Tapping into our desire for authentic and personal inspiration, Instagram, Tumblr and Pinterest have changed the way we explore and share content. Find out how brands get on board and ride the wave.
Social Media Group SMWTO: Mining Data - Developing Foundations & Social Good
Big Data has quickly become an industry buzz term and with it promises of exciting opportunities for consumer intelligence. However, increasing privacy concerns and the logistics associated with data refinement bring their own unique set of challenges for marketers. In his session, Cam will outline some emerging solutions to address these concerns as well as innovative opportunities for social good through real-time data analysis.
Social Media Group SMWTO: It's Not Going Viral!
This presentation addresses a popular, but misguided request in social media marketing: making a piece of content “go viral.” This session will cover why “viral” isn’t a useful term, what executives really mean when they ask for content to go viral, and how we can design content so that users are likely to spread it throughout their networks.
Recommended
Finding Focus In A 24-7 Networked Environment
While nonprofit associations have to focus on results, it seems that the demands of managing an organization never stop. Your members communicate with each other around the clock, and you feel you have to stay on top of all those conversations in addition to everything else on your list. Can you find time for Twitter, Facebook, and all the rest while still getting your work done? Seasoned association executives and staff are having a challenging time shifting from the industrial age mindset of logic, certainty and confined restraints to the network gestalt of interaction, self-organization, unlimited potential and unpredictability. The secret to success is having a strategy of doing the right things rather than doing things right and embracing a networked mindset. Knowing your goal will help you to channel your energies on what’s most important to your industry, your organization, and your members.
Why Marketers Will Rule The World: Rise of the Marketing Technologist
Social and digital have put extreme power in the hands of marketers, if only they'll learn how to wield it. With Gartner research predicting that by 2017 the CMO will spend more on technology that the CIO, marketers are entering a new era of big data, automation and the ability to drive business strategy by delivering real-time access to the voice of the customer, all thanks to the Internet. Is your team ready for the era of the Chief Marketing Technologist? In this session we'll talk about emerging tech trends in marketing and how savvy, forward-thinking leaders can serve up enormous business value and position themselves to take a seat at the big table.
Why Marketers Will Rule the World
Over the last few months, I've been asked to speak more and more about the emerging strategic role of marketing, particularly as it relates to technology, something I first started to explore in 2012. The explosion of customer data provided by social and digital have put extreme power in the hands of marketers, if only we'll learn how to wield it (this recent article in Harvard Business Review outlines the enormous opportunity for marketers as other parts of the business start to slow in their ability to deliver value). We're entering a new era of big data, automation and the ability to drive business strategy by delivering real-time access to the voice of the customer. Is your team is ready to let go of decisions made based solely on "gut feel" (though you shouldn't entirely, for our brains are the most advanced supercomputers on the planet) and get ready for the Chief Marketing Technologist, who's much more of a "quant" than a "qual"? Savvy, forward-thinking marketing leaders who "get it" can position themselves to deliver enormous business value and take a seat at the big table if they can figure this stuff out - fast.
SMG Innovation Camp - Qwiki
A short presentation from Dec 2010 that outlined what Qwiki is, how it can be used, and some examples of practical applications.
Social Marketing to B2B vs B2C: What's the Difference?
A quirky look at some differences between B2B and B2C Social Marketing, and opportunities to enhance touch-points along the Customer Decision Journey. Presented at Social Media Marketing in Feb/2012.
Social Media Group SMWTO: The New Wave of Visual Content Curation
With less time and more content to sift through, new emerging visual curation platforms have taken off in a big way. Tapping into our desire for authentic and personal inspiration, Instagram, Tumblr and Pinterest have changed the way we explore and share content. Find out how brands get on board and ride the wave.
Social Media Group SMWTO: Mining Data - Developing Foundations & Social Good
Big Data has quickly become an industry buzz term and with it promises of exciting opportunities for consumer intelligence. However, increasing privacy concerns and the logistics associated with data refinement bring their own unique set of challenges for marketers. In his session, Cam will outline some emerging solutions to address these concerns as well as innovative opportunities for social good through real-time data analysis.
Social Media Group SMWTO: It's Not Going Viral!
This presentation addresses a popular, but misguided request in social media marketing: making a piece of content “go viral.” This session will cover why “viral” isn’t a useful term, what executives really mean when they ask for content to go viral, and how we can design content so that users are likely to spread it throughout their networks.
Social Media Group SMWTO: Cutting Through the Noise
This presentation will discuss the ways in which barriers to entry for anyone to create content have dissolved in the age of affordable technology. How can your content make an impact when it’s competing with nearly everyone on the planet? Brandon talks about Pop Culture and the importance of taking the road less traveled to make an impact in the digital age.
Social Media Group SMWTO: Data Democracy
The new online world and communication landscape has made consumer and market data ubiquitous. Marketers of all stripes have unprecedented access to consumer information and are looking to action that data in almost real time. The reality is that clients and agencies have always had access to data, but the real target is insights, not anecdotes.
Social Media Group SMWTO: Transmedia Storytelling
This presentation explores the emerging trend of transmedia storytelling, which is storytelling across multiple platforms and formats using digital technologies. This talk will illustrate how, more than ever, brands have an opportunity to create a continuous content narrative that engages an audience through multiple media formats.
Disrupting Traditional Leadership: Flock Behavior in Communities
Leaders lead and followers follow, right? Not always. Researchers into bird behavior have identified that a few well-placed, co-ordinated "followers" can shift the direction of a flock of hundreds. What are the implications of that for businesses and online communities undergoing change. Can the followers lead?
Privacy is a Commodity, Not a Place: Defrag 2010 keynote
The way we think about privacy is all wrong, based on laws written in another place and another time.
Case Study: Yamaha's Conversation with Their Customers
It’s been two years since Yamaha Motor launched its corporate blog (www.snowmobiles.yamahablogs.ca) Sled Talk debuted in March 2007, but what has happened since? In this engaging case study, Chris Reid, National Manager, Product Planning and Research, Yamaha Motor Canada and Maggie Fox, CEO of Social Media Group, one of the world’s largest independent social media agencies, will walk you through the process of doing it right: getting executive buy in, proper planning and pitfalls to avoid. They’ll also share some of the many benefits Yamaha has realized across their organization as a result of their brave decision to be one of the first companies in Canada to open the doors to conversation with their consumers:
• Changing the rules of engagement: how establishing a blog dramatically changed consumer expectations, as one of Yamaha’s competitors found out, the hard way
• Knocking down barriers – how bypassing the traditional platforms and systems of communication has significantly reduced negative chatter among consumers around recall
and other issues
• Product development: how product development insights have been generated, and acted
upon, via interaction on Sled Talk
• How to do it right: Chris will share insights into addressing the issues that trouble most
executives: negative comments, legal issues and, of course, ROI
We’ll also explain how Yamaha established benchmarks for consumer engagement on the blog,
measured against them and established a value for the program that far exceeded the initial
investment – ensuring senior executive support for many years to come.
Case Study: Setting Content Free at Ford - Web 2.0 Expo Presentation
In this case study, Maggie Fox, CEO of Social Media Group, Ford's Social Media Agency, describes the process and platforms Ford brought into play to aggregate their digital content and transform the walled garden into a firehose of Creative-Commons licensed assets available for use by anyone who was interested in talking about the company or their brands – good or bad.
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
3.0 Project 2_ Developing My Brand Identity Kit.pptx
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection -Introduction to Social Dreaming
#Systems Psychodynamics
#Innovation
#Creativity
#Consultancy
#Coaching
buy old yahoo accounts buy yahoo accounts
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Premium MEAN Stack Development Solutions for Modern Businesses
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
More Related Content
More from Social Media Group
Social Media Group SMWTO: Cutting Through the Noise
This presentation will discuss the ways in which barriers to entry for anyone to create content have dissolved in the age of affordable technology. How can your content make an impact when it’s competing with nearly everyone on the planet? Brandon talks about Pop Culture and the importance of taking the road less traveled to make an impact in the digital age.
Social Media Group SMWTO: Data Democracy
The new online world and communication landscape has made consumer and market data ubiquitous. Marketers of all stripes have unprecedented access to consumer information and are looking to action that data in almost real time. The reality is that clients and agencies have always had access to data, but the real target is insights, not anecdotes.
Social Media Group SMWTO: Transmedia Storytelling
This presentation explores the emerging trend of transmedia storytelling, which is storytelling across multiple platforms and formats using digital technologies. This talk will illustrate how, more than ever, brands have an opportunity to create a continuous content narrative that engages an audience through multiple media formats.
Disrupting Traditional Leadership: Flock Behavior in Communities
Leaders lead and followers follow, right? Not always. Researchers into bird behavior have identified that a few well-placed, co-ordinated "followers" can shift the direction of a flock of hundreds. What are the implications of that for businesses and online communities undergoing change. Can the followers lead?
Privacy is a Commodity, Not a Place: Defrag 2010 keynote
The way we think about privacy is all wrong, based on laws written in another place and another time.
Case Study: Yamaha's Conversation with Their Customers
It’s been two years since Yamaha Motor launched its corporate blog (www.snowmobiles.yamahablogs.ca) Sled Talk debuted in March 2007, but what has happened since? In this engaging case study, Chris Reid, National Manager, Product Planning and Research, Yamaha Motor Canada and Maggie Fox, CEO of Social Media Group, one of the world’s largest independent social media agencies, will walk you through the process of doing it right: getting executive buy in, proper planning and pitfalls to avoid. They’ll also share some of the many benefits Yamaha has realized across their organization as a result of their brave decision to be one of the first companies in Canada to open the doors to conversation with their consumers:
• Changing the rules of engagement: how establishing a blog dramatically changed consumer expectations, as one of Yamaha’s competitors found out, the hard way
• Knocking down barriers – how bypassing the traditional platforms and systems of communication has significantly reduced negative chatter among consumers around recall
and other issues
• Product development: how product development insights have been generated, and acted
upon, via interaction on Sled Talk
• How to do it right: Chris will share insights into addressing the issues that trouble most
executives: negative comments, legal issues and, of course, ROI
We’ll also explain how Yamaha established benchmarks for consumer engagement on the blog,
measured against them and established a value for the program that far exceeded the initial
investment – ensuring senior executive support for many years to come.
Case Study: Setting Content Free at Ford - Web 2.0 Expo Presentation
In this case study, Maggie Fox, CEO of Social Media Group, Ford's Social Media Agency, describes the process and platforms Ford brought into play to aggregate their digital content and transform the walled garden into a firehose of Creative-Commons licensed assets available for use by anyone who was interested in talking about the company or their brands – good or bad.
More from Social Media Group (8)
Social Media Group SMWTO: Cutting Through the Noise
Social Media Group SMWTO: Cutting Through the Noise
Disrupting Traditional Leadership: Flock Behavior in Communities
Disrupting Traditional Leadership: Flock Behavior in Communities
Privacy is a Commodity, Not a Place: Defrag 2010 keynote
Privacy is a Commodity, Not a Place: Defrag 2010 keynote
Case Study: Yamaha's Conversation with Their Customers
Case Study: Yamaha's Conversation with Their Customers
Case Study: Setting Content Free at Ford - Web 2.0 Expo Presentation
Case Study: Setting Content Free at Ford - Web 2.0 Expo Presentation
Recently uploaded
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
3.0 Project 2_ Developing My Brand Identity Kit.pptx
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection -Introduction to Social Dreaming
#Systems Psychodynamics
#Innovation
#Creativity
#Consultancy
#Coaching
buy old yahoo accounts buy yahoo accounts
As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Premium MEAN Stack Development Solutions for Modern Businesses
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Understanding User Needs and Satisfying Them
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Recruiting in the Digital Age: A Social Media Masterclass
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Top mailing list providers in the USA.pptx
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lemberg PMO School 2024
Website – https://lembs.com/pmoschool
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Digital Transformation and IT Strategy Toolkit and Templates
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Recently uploaded (20)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdf
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
The Influence of Marketing Strategy and Market Competition on Business Perfor...
The Influence of Marketing Strategy and Market Competition on Business Perfor...
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
Auditing study material for b.com final year students
Auditing study material for b.com final year students
Premium MEAN Stack Development Solutions for Modern Businesses
Premium MEAN Stack Development Solutions for Modern Businesses
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
Social Media Group CEO Maggie Fox featured in Inc. Magazine
- 1. News. Ideas. People. launch viewpoints Taking Stock “f you have I any more than three priorities, you have no priorities.” Maggie Fox, founder and CEO of Social Media Group, a Toronto-based company that handles social-media initiatives for large busi- nesses, recently tweeted her advice on staying focused. Fox also applies a rule of three to her daily schedule: Every morning, she jots down three goals for the day. Photograph by evan dion march 2012 | INC. | 2 3