Social Media for Academics
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A course for the TU Delft Graduate School on using social media as a PhD candidate.
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Social Media for Academics
- 1. Social Media For Academics
- 2. Why are you here?
- 11. Assignment Choose TWO: Find five blogs, Twitter or Instagram accounts to read Update your LinkedIn or align all of your professional profiles Set up a: LinkedIn, Facebook, Instagram, Twitter account or a blog Write one blog post, create one YouTube video or record one podcast Write ten Tweets or take three Instagram photos with captions
Editor's Notes
- 9:30 Course overview Three hours today Three more hours next Monday Three to five hours of homework Will include an assignment to develop some social media presence – talk about this later Ask lots of questions When we get into the details of platforms, feel free to use your devices. Who am I? International and Digital Editor of Delta, the campus magazine Worked in digital communications for 10+ years Find me on LinkedIn, Twitter, Instagram
- 9:45 Class poll as to why they are participating Who is on what social media channels? Facebook, Twitter, IG, YouTube, Snapchat, Blogging Most important thing: Google yourself Ex: Me Ex: Participant
- 10:00 Technically defined as: websites and applications that enable users to create and share content or to participate in social networking. Dinner Party We will discuss both how to use the channels actively and passively. Altmetrics -Science communication course Is social media worth it? Rolf Hut Melissa Terras
- 10:30 LinkedIn basics If you’re doing nothing else, do this. Online resume - make sure it matches Post your professional updates Now have online courses
- 11:00 – Break? Facebook basics Personal pages, brand pages, Facebook groups Profile alignment Privacy settings What is public How to change post settings Relax, I’m an Entomologist
- 11:15 Twitter basics Public vs hidden profiles Real name Usage basics 140 characters - no longer including usernames and media, links are automatically shortened Follow people you don’t know Lists Hashtags Conferences Neil deGrasse Tyson, Chris Hadfield
- 11:45 Instagram basics Public vs hidden profiles Real name Usage basics Must include an image No links Follow people you don’t know Hashtags Scott Kelly, TU Delft -TU Delft is a great example of how to be involved even if you’re not doing it on your own
- 12:00 YouTube basics Video content Usage basics Titles, descriptions are important Algorithm Features: Watch later, subscriptions Equipment is important Vi Hart, TU Delft TV, Nat Geo, Nasa, Henry Reich
- 12:15 Radio on demand Usage basics Scriptwriting Equipment Finding content Delta, Naked Scientists, RadioLab, Science Vs. Music - Christine Wilcox
- 12:30 Blogging basics Usage basics TU hosting, Wordpress/Blogger Blogging solo or with another site Delta, New Scientists 350 - 400 words Edit your work Focus on a theme PZ Myers, Mo Costandi, Ethan Siegel
- Questions Assignments -Send them all to me by Sunday night