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How To Grow Business and Thrive with Social Media

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Companies that ‘get’ social media are growing rapidly and effectively stealing market share from those that are slow to adapt. But marketers are only now beginning to separate fact from fiction. In this presentation, we walk through the steps required to build a social strategy and share examples of how Nimsoft has grown its audience, increased engagement, and helped drive demand generation using social media. For more information, visit: http://www.nimsoft.com.

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Nicollette is a digital marketing executive who helps develop social media strategies for film releases. She studied marketing and did an honors project on social media experiences. Nicollette runs her own social media consultancy alongside her full-time job. She discusses strategies for Facebook, Instagram, Snapchat and developing content for each platform. Nicollette also outlines tips for building a social media presence including defining your message, audience, platforms and content. She emphasizes the importance of engagement, testing content and being prepared.

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Tips for-sm-success-part2

This document provides 25 social media tips from 5 experts in 2 parts. It discusses tips for engaging followers on social media and keeping them interested. Some key tips include treating social media like a networking event rather than a broadcast, letting your team members showcase their personalities to engage followers, and measuring analytics to improve social media strategies. The document also profiles the 5 social media experts who provided the tips.

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Social Media Club Great Lakes Bay presents: Content: Social Ammunition by Quicken Loans. Where: Best Western Birch Run When: Friday, December 6th, 2013 at 10:00 a.m. Join Sean T. Johnston from Michigan based Quicken Loans as he speaks on Content: Social Ammunition. Premier Sponsor: United Financial Credit Union December Sponsors: Tim Hortons & Best Western of Birch Run Giveaway by: Premium Outlets Birch Run REGISTER HERE: http://bit.ly/17NY18Y This event will take place at the large conference room at Best Western of Birch Run off I-75 in Birch Run. Content is the bullet that fires from the gun of social networks. In this talk, Sean T. Johnston from the Quicken Loans Social Media Team will discuss the best ways to design, manufacture and stockpile this ammunition so that your social guns are never empty. This high-velocity discussion will be part content strategy, part copywriting, part analytics, and all useful information on how to generate and deploy the most impactful content on the right channels. Sean has worked with a wide variety of businesses, from local landscaping companies to major automotive manufacturers (including Chrysler, Jeep and Ford), to create content that engages fans and grows brands. He currently works for Quicken Loans leading their organic and paid social content efforts.

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