 Project Surya is an intervention by TERI that aims to provide improved cookstoves to rural communities in India to address issues with traditional cooking methods.  A pilot program deployed cleaner cooking stoves in 485 households and measured reductions in black carbon emissions before and after. Low-cost sensor technologies were also developed and validated to remotely monitor stove usage and indoor air quality.  The pilot phase completed in 2011 demonstrated the superiority of forced-draft stoves and established methodologies for measuring the health, climate, and household impacts of switching to improved cookstoves. Project Surya aims to scale up adoption of clean cooking solutions.

1. Power to the People
Germany
A presentation by:-
Atrayee Dutta
Jemmi Tigga
Simi Sarkar
Ritesh Gupta
Abhiraj Jaiswal
Presented to:-
Mr. Mehul Chauhan

2. The world is a dynamic dwelling which witnesses economical, social, political and technological
change on a regular basis.
Contrasts abound in our world.
Beauty is juxtaposed with ugliness, mercy is compared with cruelty, compassion with indifference,
happiness comes after misery, industriousness and laziness coexist, and so does affluence with poverty.
In this current augmentation of the society, many social problems are often overlooked or are
untouched.
For a sustainable and affirmative progress to happen, all these social issues should be dealt with in a way
that it meets the need of present without according the future.
With the various social and environmental problems cropping up equally with the expeditive changes, a
number of creative and innovative entrepreneurs are blooming in all parts of the world.
These “Changemakers” thrives in places where they witness lack of equity, access and opportunity and
help to keep the balance and equality atop which their innovations are based upon.
These “social innovators” are spreading like wildfire and absorbing as many crowd as possible in their
movement, thereby giving birth to a better dwelling.
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3. Who is a Social Entrepreneur?
Social entrepreneurs are individuals with innovative solutions to society's
most pressing social problems.
• A social entrepreneur is pregnant with creative and ingenious ideas in their
minds which provides a lasting solution to any social contention.
• They tend to have a clear picture at the backside of their mind which actively
confronts any social problems.
• They rupture the convectional methods of tackling the problems and think of
practical and futuristic solutions.
• They inspire others to follow the path.
• They insinuate other to visualize like them, to make them consider others
before themselves.
• They possess four qualities viz. PURPOSE to support and touch the life of
others without putting themselves first, PASSION to drive the purpose into
action, PATTERN of treading their innovation in the required field and
PARTICIPATE in their believes and absorb others so that they are attached
to the cause and follow the purpose.
• Thus, Social Entrepreneur “Restructure Institutional Norms”.
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4. Social Entrepreneurs World Wide
• Bill Drayton-Bill Drayton isn't just a great example
of a social entrepreneur, he actually helped to define and
promote the term itself. Drayton is the founder and current
chair of Ashoka: Innovators for the Public, an organisation
that is dedicated to finding and helping social entrepreneurs
around the world.
• Muhammad Yunus- Yunus is the founder of the Grameen Bank,
an institution that provides microcredit loans to those in need to help them
develop financial self-sufficiency.
• Blake Myscoskie- Mycoskie founded TOMS in 2006 after a visit to Argentina where he
learned that many children get sick or injured because they do not have shoes to wear. To combat
this, he created TOMS, a business that donates one pair of shoes to needy people for every pair
that's bought.
• Scott Harrison- Lack of clean and accessible drinking water is sadly something that
millions of people (some estimates put it at more than a billion) worldwide face every day.
After a moment of clarity in Liberia, club promoter Scott Harrison decided to make it his
mission to change that, heading up the non-profit organization charity: water. Since it began,
the charity has delivered clean drinking water to more than a million people in 17 different
countries around the world.
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5. “We believe people are basically good;
we believe everyone has something to
contribute; we believe that an honest,
open environment can bring out the best
in people; we recognize and respect
everyone as a unique individual; we
encourage you to treat others the way
you want to be treated.” ...
- Pierre Omidyar , co-founder of eBay, but he’s
increasingly becoming more famous for his efforts in philanthropy.
He set up Omidyar Network, a venture philanthropy firm, with his
wife Pam to invest in social entrepreneurs using a mix of grant and
equity.
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6. Challenges Faced by the Social Entrepreneurs and
their solutions
 Social entrepreneurs should always self reflect and avoid being a part of
the problem.
 To modulate the existing mindset of the people is a very crucial task
which a social entrepreneur has to work upon in order to make his/her
enterprise fruitful in the society.
 Getting grants may be difficult and that is why entrepreneurs need to
explore other options for finance. These may include building two layer
business models that have on one part a purely philanthropic
organisation and on the other, a for profit business that helps reduce the
financial strain.
 To ease on human resource needs, entrepreneurs can fully explore
options such as employing students and exchanging equity for labour. To
note, because access to finance is difficult, they need to bring human
capital on board without expending much capital.15/9/2015 6Xavier Institute of Management, Jabalpur

7. Power to the people-Germany
Germany leads the world in renewable energy;
villages are powering themselves with solar and
wind energy and selling the excess to the national
grid.
With an extraordinary innovation by a local home
maker namely Ursula Sladek, Germany
revolutionized the idea of generating electricity
from non renewable resources to renewable
resource i.e. Solar power, Wind Turbines and small
co-generation plants.
 She founded her eco-electricity provider
organisation known as Elektrizitatswerke Schonau
(EWS) in the year 1997 in a Schonau, Germany.
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8. The Making...
 Post Chernobyl Nuclear Disaster (1986), which resulted in one of the
most terrifying nuclear power plant accident in history in terms of cost
and casualties affecting western USSR (presently called Russia)
and Europe and also the Fukushima Daiichi nuclear disaster (2001)
which resulted in a nuclear meltdown of three of the plant's six nuclear
reactors in Japan, energy issues of this planet triggered the grey matter of
every individuals.
 Seeing the viperous effects of the Chernobyl incident whose effects were
in close proximity of her hometown, Ursula, a self described house wife
then, was anxious to cut out convectional sources of power production
and replace it with non-convectional power resource.
 From a shy house wife, bursting her own bubble and treading to the world
of social business, Ursula’s journey have been remarkable.
 Post the nuclear disaster, she was sceptic in believing that the
Government would modify the energy polices and change the energy
industry, so she decided to take matters in her own hands.
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9. Ursula Sladnek, Founder EWS
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10. • At first with her husband, she founded “Parents for a Nuclear-Free
Future” to ensure a safe alternative for their children.
• Her next task was motivating people to join her cause. For the next
thirteen years Ursula and her family immersed their time in
persuading both residents and politicians in joining their cause of
reducing energy consumption and stop utilizing nuclear energy.
• She finally hopped to victory soon enough by winning the
referendum that permitted town to separate from the national power
grid and develop its own sources of renewable energy.
• In 1991, She headed to purchase the local power grid and set up a
new replaced company over it. That was Germany’s first co-
operatively owned power supply company and one of the first in
Europe.
• When thousands of minds and hearts started investing intellectually,
emotionally and financially, EWS came into reign in 1997 with
building block heating stations and installing solar panels as a start.
• With an impermeable grip of their mission in challenging the social
norms, EWS have successfully gained the trust of around 1500
members and have managed to influence 120,000 households
consisting of over 250,000 people with their innovation across
Germany.
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11. Solar Panels On the House’s Rooftop in Germany.
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12. • The dividends earned by the members mostly goes into new
renewable power plants and training and supporting communities
who aims to run their own power plants modelled by EWS.
• EWS technology have spread like wild-fire all over Germany.
• The technology is under the global spotlight as countries like Italy,
the Netherlands, Japan, Korea, Chile, the United States and Canada
have shown keen interest in it and have also sent their
representatives to Schonau to have a look at the model, if it can be
utilised in their own countries.
• Post Fukushima incident, she made her booklet “100 Good Reasons
Against Nuclear Power” available in Japan.
• Till now at the late age of sixty-four, Ursula is still push passing the
boundary of renewable energy anywhere she can.
• Thus, resulting in Germany deciding to close down all its nuclear
power plants!
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13. Ursula Sladnek’s Achievements and
Recognitions at a glimpse...
Platforms Of Appreciation Cause Of Appreciation
CNN News, Nick Glass, September
26,2011
Ursula Sladnek: The Housewife Who
Powered a Green Revolution.
Associated Press, May 30, 2011 Germany Decides to close down all
Nuclear Power Plant by 2022.
Guardian.co.uk, May 21, 2011 Ursula Sladnek-The Power Behind the
Green Revolution.
Spegiel Online International, May 30,
2011
“ On Saturday tens of thousands of
people took part in anti-nuclear
demonstration in 20 German cities,
demanding a speedy phaseout of atomic
energy.”
Online.WSJ.com, May 30, 2011 Germany to drop Nuclear Power by 2022.
2013 German Environmental Award Ursula Sladnek:
Electricity rebel: local energy revolution
initiated with “courageous citizens”
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14. Qualities of a Social Entrepreneur
Uncovered in Ursula Sladnek
• Innovation followed by to break-free of established structure- Ursula broke free of
the usage of non-renewable source of energy for power which was followed for eons and
chose renewable power source.
• Willingness to share credit- Whatever she earned through EWS, Ursula shared all the
credits (both monetary and non- monetary) with all her organisation members and also
invested for further improvement of the society.
• Willingness to cross disciplinary boundaries- She chose to un-follow the
Governmental norms, instead create her own path.
• Ability to motivate- Being a just a mere housewife, Ursula had it in her to motivate as
many people as possible to join hands in her cause.
• Strong Ethical Impetus- Sladnek had that impulse in her to bend the norms and do
good to the society foreseeing the future. Her aim was not only impelling but also
ethical.
• Willingness to self correct- Sladnek, inspite of gaining immense popularity and fame
for her outstanding contribution, was still very grounded and never stopped learning
meticulously.
• Willingness to work quietly- Sladnek never went to the extent of publicizing her work
to be on the limelight of people, but she chose to work quietly and motivate others to
join her cause.
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15. Case Study
Project Surya: improved cook stoves intervention
• Over three billion people, living in developing countries, rely on
burning of firewood, crop residue, and cattle dung in traditional mud
stove/three stone/open fire to prepare daily meals.
• Smoke from such traditional cooking is toxic for the women and
children resulting in loss of nearly two million lives annually.
• Smoke plumes during cooking also consist of climate change agents
such as black carbon (light-absorbing carbon particles) and potent
greenhouse gases, such as carbon dioxide and methane.
• There are commercially available improved cooking technologies that
are clean (less smoke per kilogram of fuel burnt), fuel-efficient (less
fuel required per meal cooked), and with better firepower (heat).
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16. • Adoption of such technologies can help improve health (less exposure to
smoke: quantity and time), reduce drudgery (less fuel consumption: less effort
to collect and process firewood, and quick cooking: less time spent in
kitchen), save forest (less felling for firewood), and slow down global
warming.
• Inspired by the belief that stoves must adapt to people and traditional cooking
habits, not the other way around, TERI (The Energy and Resources Institute)
has developed variants of forced-draft cook stoves that meet the socio-
cultural and economic objectivity of the rural population of India.
• A series of prototype clean cook stoves have been developed – including a
top-loading single-pot stove, a front-loading single-pot stove, and a front-
loading double-pot stove – each of which employs a fan-based forced draft to
aid combustion and a standardized stove combustion chamber that can be
fitted with additional components that meet localized needs.
• Project Surya is a cook stove intervention that aims to provide sustainable,
effective, incentive-based action plans, infrastructure, and novel technologies
to enable rural communities to switch over to improved cooking technologies.
Its uniqueness also lies in its science focus: undertaking the most
comprehensive and rigorous scientific evaluation to date on the efficacy of
reducing biomass-fuelled cooking on climate warming, air pollution, health,
and human well-being.
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Stove Demonstration

18. Strategy:-
• Project Surya has been undertaking an unprecedented effort to
measure and document the impact of cleaner cooking practices on
people and the planet. The aim is to deploy improved cooking
technologies in rural communities.
• This technology change will rapidly cut emissions of major
pollutants, including black carbon.
• It aims to use two low-cost sensor technologies.
• The first technology provides real time data of stove usage—how
often and how long.
• The second technology utilizes a miniaturized aerosol sampler where
a filter is exposed to the indoor air particles. Any cell phone with
camera and GPRS can be used to photograph the filter and wirelessly
transmit the picture to a centralized server.
• These low-cost wireless technologies can aid in mainstreaming black
carbon emission savings in carbon finance by addressing two primary
barriers to claim carbon credits: it dramatically reduces the
transaction costs; and provides technology-centric, verifiable, and
cost-effective monitoring of stove usage.
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19. Results:-
The pilot phase of Project Surya was successfully completed in 2011, the
highlights of which are listed below.
• Various cook stove technologies were tested in field to identify the best
technologies from the perspective of mitigating black carbon emission.
• Baseline measurements of black carbon were collected before and after
the dissemination of improved cook stoves in 485 households in one village
situated in Uttar Pradesh.
• Demonstrated link between indoor and outdoor concentrations of black
carbon in and around the Surya pilot village with cooking activities.
• Identified forced-draft stoves as superior amongst improved stove
technologies.
• Developed low-cost cell phone-based technologies that make it possible
to measure black carbon on the ground with unprecedented spatial resolution
for the first time.
• Established and validated methodologies to measure black carbon from space,
in order to scale the results beyond the deployment site.
• Identifying socio-economic barriers and drivers related to cook stove adoption
Cited from compendium titled Empowering rural India the RE way: inspiring success stories
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20. Questions!
 What were the problems faced while using traditional cook
stove?
 Which organisation developed the clean cook stove?
 How is the clean cook stove different from the traditional
cook stove?
 What does Project Surya aim to provide to the society?
 What is the USP of the Clean Cook Stove?
 State a few strategies of Project Surya.
 How is technology imbibed in this project?
 When was the pilot phase of the project successfully
completed?
 How was the Black Carbon level measured post the success
of the project?
 How will Project Surya affect the climatic conditions?
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21. Acknowledgement
From Published Research Paper
• Empowering rural India the RE way: inspiring success stories,
2013
From Book
• How to Change the World-David Bornstein
• Rippling-Beverly Schwartz
From the Internet
• Social Enterprise Fund, CSEF
http://www.csef.ca/what_is_a_social_entrepreneur.php
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