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Hervé BOURDON – VP Marketing Communication Oxatis Tania CHAMMA – Business Development manager Social Commerce: Add a new dimension to your business and reap the rewards
Social Commerce: Add a new dimension to your business and reap the rewards Develop your business thanks to E-Commerce and social networks Turn your clients and prospects into your best spokespeople Buzz and attention marketing? Master new communication channels.  Let’s start on a  short introduction about the market and about Oxatis
An E-Commerce Vison
Mission - Offer
A ResponsibleApproach in a Rapidly Growing Market
A ResponsibleApproach in a Rapidly Growing Market But…
Technology with a Focus on Quality and an Eye on the Future
Oxatis E-Commerce Offer
Oxatis E-Commerce Offer
A Driving Force at the Heart of the E-Comme
The site: a fantasticfunnelA « chinois » as wesay in french cooking
Chooseyour drink Think: ROI Conversion Time spent Compare: Test A/B Optimisation
1 – In Real Life = Beer? Inexpensive Easy to drink: anytime/anywhere Quicklyreach the limits
2 – SearchEngine Optimisation = Martini? Needssomepreparation Efficient, long terminvestment Choose the best ingredients
3 – Price comparison services = Vodka Shot? As quick as youcan Easy to manage Direct return, easilymeasurable
4 – Developingcustomerloyalty = Theirfavourite Cocktail Tailor made offers for your best customers Adapted to their expectations Anticipate the demand Varyveryoften
5 – Social Networks = Champagne! Bubbles! Satisfy all yourguests Forget marketing, launch the conversation 2.0 is User Generated Content: Bringyourownbottle
Choose a Social Network? Usage value, forget the tool, it’s all about conversation! Be adaptive, serious, fun, proactive, real – Tell your story! Watch the time spentcarefully Thinkreputation Think ROI Does the toolmatter? What are the keys to success?
Turnyourfunnelinto a megaphone

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Social Commerce: Add a new dimension to your business and reap the rewards

  • 1. Hervé BOURDON – VP Marketing Communication Oxatis Tania CHAMMA – Business Development manager Social Commerce: Add a new dimension to your business and reap the rewards
  • 2. Social Commerce: Add a new dimension to your business and reap the rewards Develop your business thanks to E-Commerce and social networks Turn your clients and prospects into your best spokespeople Buzz and attention marketing? Master new communication channels.  Let’s start on a short introduction about the market and about Oxatis
  • 5. A ResponsibleApproach in a Rapidly Growing Market
  • 6. A ResponsibleApproach in a Rapidly Growing Market But…
  • 7. Technology with a Focus on Quality and an Eye on the Future
  • 10. A Driving Force at the Heart of the E-Comme
  • 11. The site: a fantasticfunnelA « chinois » as wesay in french cooking
  • 12. Chooseyour drink Think: ROI Conversion Time spent Compare: Test A/B Optimisation
  • 13. 1 – In Real Life = Beer? Inexpensive Easy to drink: anytime/anywhere Quicklyreach the limits
  • 14. 2 – SearchEngine Optimisation = Martini? Needssomepreparation Efficient, long terminvestment Choose the best ingredients
  • 15. 3 – Price comparison services = Vodka Shot? As quick as youcan Easy to manage Direct return, easilymeasurable
  • 16. 4 – Developingcustomerloyalty = Theirfavourite Cocktail Tailor made offers for your best customers Adapted to their expectations Anticipate the demand Varyveryoften
  • 17. 5 – Social Networks = Champagne! Bubbles! Satisfy all yourguests Forget marketing, launch the conversation 2.0 is User Generated Content: Bringyourownbottle
  • 18. Choose a Social Network? Usage value, forget the tool, it’s all about conversation! Be adaptive, serious, fun, proactive, real – Tell your story! Watch the time spentcarefully Thinkreputation Think ROI Does the toolmatter? What are the keys to success?