Ali Anani, PhD
A Creative Approach
I dedicate this presentation
gladly to the serious thinker
Jeff Washburn
His posts on
myths inspired
the idea of this
presentation
I assume
In my opinion
I am worthless
I am the best writer
Life is worthless
Money is every thing
Myths are everywhere
http://naturalhumanperformance.co
m/creating-myth-part-2/
Myths are everywhere
http://www.womenshealthmag.com/
fitness/cardio-myths-debunked
My friend as long as I
benefit from him/her
This last one
reflects short
time-minded
people, in
emulation of first
cost-minded
people
Some people believe that
short term is ALWAYS
more profitable than long
term
This is wrong
We tend to make
more negative
assumptions than
positive ones
When we say
“The best way is….”
there is an embedded
assumption that we know
the best
This entails reluctance to
make more efforts since we
have the best>>>
Costly false assumptions
We have the best
customers and no need to
look for the best till the
snake of assumption bites
us
Wrong opinions and/or
assumptions are like
snakes hiding under our
skins
Beware of snaky
assumptions and opinions
Like snakes, which can
slide by without even the
slightest sound…
So, are false assumptions
they can slide by and make
your most sound
investments unsound.
Locate the snake first
And so,
Locate the assumption first
Snakes have a
favorable climate
to prefer a
location
And so are
assumptions they
may locate in
favorable
business
environment
Prepare for surprises of a
snake locating you
Snaky assumptions might
bite you unprepared. Take
cautions
Now, you are ready to look
for snakes remembering
that if you can't see the
snake, don’t assume there
isn't one there.
Snaky assumptions may kill
your business
Digging for assumptions in
the wrong places such as
fallen tree leaves may evoke
the snakes to come out and
thus risking yourself.
Under the dry skin of your
business beware of snaky
assumptions.
Don’t dig there for the snakes
would surface out.
Remember that the smallest
snakes may be the most
troublesome
Small false assumptions are
the smallest snakes that day
endanger your business
Making
assumptions
means
believing
things are a
certain way
no evidence
that shows
you are
correct
We live in the age of rapid
changes. What is feasible
today might not be feasible
tomorrow
The risk of snaky
assumptions is getting
greater
We either prevent snakes
from coming in or remove
them if they find their way
near us
Remove rooted snaky
assumptions or prevent them
from entering.
Keep your business
environment unfriendly to
snaky assumptions
One way of stopping snakes
coming in is using cats who
can be predators to snakes.
Develop ideas that are snaky
assumptions repellent. Be
creative
I wish you a snaky assumptions-
free organization.

Snaky assumptions a creative approach