SlideShare a Scribd company logo
S O C I A L M E D I A
M A R K E T I N G
www.nidmindia.com
C O N T E N T
WHAT IS SMM
WHY DO WE NEED SMM
TYPES OF SOCIAL MEDIA
CONCLUSION
Social media marketing (SMM) is a form of internet
marketing that uses social media apps as a marketing
tool.
W H A T I S S M M
These social media platforms enable brands to connect with their
audience
build a brand
increase sales
drive traffic to a website
build a community of followers to share and engage with content.
Social media allows marketers to connect and
engage potential customers where they are on
LinkedIn, Twitter, Youtube, Facebook, Instagram,
and even some of the younger platforms like
TikTok. Marketers can engage their audience with
a solid social media strategy and the ability to
create engaging content.
content marketing/content creating.
advertising/sponsorship.
influencer marketing.
paid media marketing
social media management
Content Marketing is a strategic marketing approach. It’s a process
of developing and distributing content to attract and retain
customers. Creating blog posts, videos, podcasts, Emails, or
infographics you want, and sharing them. It’s not only about
creating good content when it comes to content marketing.
Advertising is a type of audio and visual marketing communication
that uses public funding, non-personal messages to promote or sell
a product, service, or concept.
Advertising is generally considered to be a paid message you control. Common methods include
messages placed in magazines and newspapers, and on TV, radio, websites, and different social
media platforms.
Influencer marketing is one of the best social media
marketing types. But what exactly does the term
“influencer” mean? A social media influencer is a person
who has built a loyal audience through social media. This
influencer can be a YouTuber, a blog writer, or someone
from other communities. However, the creation of
content, they have the potential to convince the audience
to buy the product.
So when you start with social
media management it may not give
you more followers at the initial
stage but after a year or so, you
can have a large number of loyal
followers. This can bring a
significant amount of revenue to
your business. This social media
marketing helps in achieving higher
ROI.
P A I D M E D I A M A R K E T I N G
Paid media refers to inorganic marketing efforts that are
handled by the paid placement agency. It means you have to
pay for your advertisement. Paid media has become an
important component of online businesses.
Types of Paid Media
1. Paid Social Media
2. Search Engine Ads
3. Banner Ads
4. Native Ads
Social media marketing is a recipe for
success. Once your plan has achieved its
initial objectives. The next step is to
examine it to make adjustments. These
Social media marketing types help
organizations in getting more targeted
and effective traffic.
CONCLUSION
CONTACT US:
+91 9611361147
THANK YOU
nidmindia.com
info@nidmindia.com

More Related Content

Similar to SMM TRAINING INSTITUTE IN BANGALURU

The Evolution of Marketing Transforming Business with a Social Media Advertis...
The Evolution of Marketing Transforming Business with a Social Media Advertis...The Evolution of Marketing Transforming Business with a Social Media Advertis...
The Evolution of Marketing Transforming Business with a Social Media Advertis...
Sarah Boyer
 
Presentation.pptx
Presentation.pptxPresentation.pptx
Presentation.pptx
AshwiniRavi29
 
Social Media for Realtors
Social Media for RealtorsSocial Media for Realtors
Social Media for Realtors
Virtu-Assist | SocialAgent
 
Brand Awareness Through Social Media
Brand Awareness Through Social MediaBrand Awareness Through Social Media
Brand Awareness Through Social Media
Arun Gupta
 
Advantages of social media advertising
Advantages of social media advertisingAdvantages of social media advertising
Advantages of social media advertising
Brainware University
 
Social media marketing project
Social media marketing  projectSocial media marketing  project
Social media marketing project
niraj joshi
 
Advantages of Social Media Advertising
Advantages of Social Media AdvertisingAdvantages of Social Media Advertising
Advantages of Social Media Advertising
Brainware University
 
Social Media Marketing Guide
Social Media Marketing GuideSocial Media Marketing Guide
Social Media Marketing Guide
yashgupta128308
 
Social Network Advertising Platform.pdf
Social Network Advertising Platform.pdfSocial Network Advertising Platform.pdf
Social Network Advertising Platform.pdf
7searchppc
 
Branding & Social Media Workshop with Niki Csanyi
Branding & Social Media Workshop with Niki CsanyiBranding & Social Media Workshop with Niki Csanyi
Branding & Social Media Workshop with Niki Csanyi
Nikoletta Csanyi
 
social media marketinf
social media marketinfsocial media marketinf
social media marketinf
SrideviHV
 
Social media marketing final
Social media marketing   finalSocial media marketing   final
Social media marketing final
Gowri Shankar
 
Marketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingMarketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media Marketing
Ambachtelijke Marketing
 
Socialmediamarketingstrategies.pptx
Socialmediamarketingstrategies.pptxSocialmediamarketingstrategies.pptx
Socialmediamarketingstrategies.pptx
Paridhi Webtech
 
Kushmita sharma
Kushmita sharmaKushmita sharma
Kushmita sharma
KushmitaSharma
 
Social Media PR Tips From A Social Media Marketing Company In UK
Social Media PR Tips From A Social Media Marketing Company In UKSocial Media PR Tips From A Social Media Marketing Company In UK
Social Media PR Tips From A Social Media Marketing Company In UK
NHANCE Digital
 
The Power of Social Media Marketing Why Every Business Needs It.pdf
The Power of Social Media Marketing Why Every Business Needs It.pdfThe Power of Social Media Marketing Why Every Business Needs It.pdf
The Power of Social Media Marketing Why Every Business Needs It.pdf
SMM Panel
 
The definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketoThe definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketo
Tara Boras
 
The definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketoThe definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketo
YING LUI ALAN SIU
 
8 ppt
8 ppt8 ppt

Similar to SMM TRAINING INSTITUTE IN BANGALURU (20)

The Evolution of Marketing Transforming Business with a Social Media Advertis...
The Evolution of Marketing Transforming Business with a Social Media Advertis...The Evolution of Marketing Transforming Business with a Social Media Advertis...
The Evolution of Marketing Transforming Business with a Social Media Advertis...
 
Presentation.pptx
Presentation.pptxPresentation.pptx
Presentation.pptx
 
Social Media for Realtors
Social Media for RealtorsSocial Media for Realtors
Social Media for Realtors
 
Brand Awareness Through Social Media
Brand Awareness Through Social MediaBrand Awareness Through Social Media
Brand Awareness Through Social Media
 
Advantages of social media advertising
Advantages of social media advertisingAdvantages of social media advertising
Advantages of social media advertising
 
Social media marketing project
Social media marketing  projectSocial media marketing  project
Social media marketing project
 
Advantages of Social Media Advertising
Advantages of Social Media AdvertisingAdvantages of Social Media Advertising
Advantages of Social Media Advertising
 
Social Media Marketing Guide
Social Media Marketing GuideSocial Media Marketing Guide
Social Media Marketing Guide
 
Social Network Advertising Platform.pdf
Social Network Advertising Platform.pdfSocial Network Advertising Platform.pdf
Social Network Advertising Platform.pdf
 
Branding & Social Media Workshop with Niki Csanyi
Branding & Social Media Workshop with Niki CsanyiBranding & Social Media Workshop with Niki Csanyi
Branding & Social Media Workshop with Niki Csanyi
 
social media marketinf
social media marketinfsocial media marketinf
social media marketinf
 
Social media marketing final
Social media marketing   finalSocial media marketing   final
Social media marketing final
 
Marketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media MarketingMarketo - The Definitive Guide to Social Media Marketing
Marketo - The Definitive Guide to Social Media Marketing
 
Socialmediamarketingstrategies.pptx
Socialmediamarketingstrategies.pptxSocialmediamarketingstrategies.pptx
Socialmediamarketingstrategies.pptx
 
Kushmita sharma
Kushmita sharmaKushmita sharma
Kushmita sharma
 
Social Media PR Tips From A Social Media Marketing Company In UK
Social Media PR Tips From A Social Media Marketing Company In UKSocial Media PR Tips From A Social Media Marketing Company In UK
Social Media PR Tips From A Social Media Marketing Company In UK
 
The Power of Social Media Marketing Why Every Business Needs It.pdf
The Power of Social Media Marketing Why Every Business Needs It.pdfThe Power of Social Media Marketing Why Every Business Needs It.pdf
The Power of Social Media Marketing Why Every Business Needs It.pdf
 
The definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketoThe definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketo
 
The definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketoThe definitive-guide-to-social-media-marketing-marketo
The definitive-guide-to-social-media-marketing-marketo
 
8 ppt
8 ppt8 ppt
8 ppt
 

Recently uploaded

10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
How to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that RanksHow to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that Ranks
minatamang0021
 
Adapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLCAdapt or Die - Jon Lakefish, Lakefish Group LLC
Top digital marketing institutein noida
Top digital marketing institutein noidaTop digital marketing institutein noida
Top digital marketing institutein noida
aditisingh6607
 
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness ReportThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow
 
The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023
Pascal Fintoni
 
15 ideas and frameworks on the art of storytelling
15 ideas and frameworks on the art of storytelling15 ideas and frameworks on the art of storytelling
15 ideas and frameworks on the art of storytelling
Aatir Abdul Rauf
 
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
SMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the worldSMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the world
smmpanel567
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysMastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Search Engine Journal
 
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Playlist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music UPlaylist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music U
SemajahParker
 
De-risk Your Digital Evolution - Hannah Grap
De-risk Your Digital Evolution - Hannah GrapDe-risk Your Digital Evolution - Hannah Grap
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny LeibrandtThe New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docxDMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
TravisMalana
 
Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024
Andy Lambert
 

Recently uploaded (20)

10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis Yu
 
How to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that RanksHow to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that Ranks
 
Adapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLCAdapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLC
 
Top digital marketing institutein noida
Top digital marketing institutein noidaTop digital marketing institutein noida
Top digital marketing institutein noida
 
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness ReportThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness Report
 
The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023
 
15 ideas and frameworks on the art of storytelling
15 ideas and frameworks on the art of storytelling15 ideas and frameworks on the art of storytelling
15 ideas and frameworks on the art of storytelling
 
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
5 Big Bets for 2024 - Jamie A. Lee, Stripes Co
 
Metaverse Marketing in the Generation of the Internet - Eugene Capon
Metaverse Marketing in the Generation of the Internet - Eugene CaponMetaverse Marketing in the Generation of the Internet - Eugene Capon
Metaverse Marketing in the Generation of the Internet - Eugene Capon
 
SMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the worldSMM Cheap - No. 1 SMM panel in the world
SMM Cheap - No. 1 SMM panel in the world
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis Yu
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew Rupert
 
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysMastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys
 
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
 
Playlist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music UPlaylist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music U
 
De-risk Your Digital Evolution - Hannah Grap
De-risk Your Digital Evolution - Hannah GrapDe-risk Your Digital Evolution - Hannah Grap
De-risk Your Digital Evolution - Hannah Grap
 
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny LeibrandtThe New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
 
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docxDMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
 
Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024
 

SMM TRAINING INSTITUTE IN BANGALURU

  • 1. S O C I A L M E D I A M A R K E T I N G www.nidmindia.com
  • 2. C O N T E N T WHAT IS SMM WHY DO WE NEED SMM TYPES OF SOCIAL MEDIA CONCLUSION
  • 3. Social media marketing (SMM) is a form of internet marketing that uses social media apps as a marketing tool. W H A T I S S M M These social media platforms enable brands to connect with their audience build a brand increase sales drive traffic to a website build a community of followers to share and engage with content.
  • 4. Social media allows marketers to connect and engage potential customers where they are on LinkedIn, Twitter, Youtube, Facebook, Instagram, and even some of the younger platforms like TikTok. Marketers can engage their audience with a solid social media strategy and the ability to create engaging content.
  • 5. content marketing/content creating. advertising/sponsorship. influencer marketing. paid media marketing social media management
  • 6. Content Marketing is a strategic marketing approach. It’s a process of developing and distributing content to attract and retain customers. Creating blog posts, videos, podcasts, Emails, or infographics you want, and sharing them. It’s not only about creating good content when it comes to content marketing.
  • 7. Advertising is a type of audio and visual marketing communication that uses public funding, non-personal messages to promote or sell a product, service, or concept. Advertising is generally considered to be a paid message you control. Common methods include messages placed in magazines and newspapers, and on TV, radio, websites, and different social media platforms.
  • 8. Influencer marketing is one of the best social media marketing types. But what exactly does the term “influencer” mean? A social media influencer is a person who has built a loyal audience through social media. This influencer can be a YouTuber, a blog writer, or someone from other communities. However, the creation of content, they have the potential to convince the audience to buy the product.
  • 9. So when you start with social media management it may not give you more followers at the initial stage but after a year or so, you can have a large number of loyal followers. This can bring a significant amount of revenue to your business. This social media marketing helps in achieving higher ROI.
  • 10. P A I D M E D I A M A R K E T I N G Paid media refers to inorganic marketing efforts that are handled by the paid placement agency. It means you have to pay for your advertisement. Paid media has become an important component of online businesses. Types of Paid Media 1. Paid Social Media 2. Search Engine Ads 3. Banner Ads 4. Native Ads
  • 11. Social media marketing is a recipe for success. Once your plan has achieved its initial objectives. The next step is to examine it to make adjustments. These Social media marketing types help organizations in getting more targeted and effective traffic. CONCLUSION
  • 12. CONTACT US: +91 9611361147 THANK YOU nidmindia.com info@nidmindia.com