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Smanjivanje troškova
kroz sinhronizovano
planiranje prodaje i
transporta
Nebojša Gvozdenović
Prodaja
Prodavac
5 dana
Obilazak kupaca
Jednom nedeljno
Jednom u 2/3/4
nedelje
Jedna divizija
Dve divizije
Konsolidacija na dostavi
• Proizvodi iz divizija mogu biti dostavljeni
zajedno
• Nivo usluge 24/48
• Zadatak: sinhronizovano planirati prodaju i
dostavu na taktičkom nivou
Konsolidacija na dostavi
• Cilj 1: Smanjiti ukupne troškove barem 10%
• Cilj 2: Procenjivati isplativost kupaca
• Cilj 3: Koristiti alat koji procenjuje koliko
košta distribucija novog brenda zbog tendera
i pregovaranja
Prodaja: tereni za veću divizijuDostava: po danima
Prodaja: rute za jedan dan
Zatečeno stanje
Ako se zadrže
tereni, a
optimizuju dani
Ako se tereni
ponovo
generišu
X novaca
87.5% od X
75% od X
Trenutni rezultati na realnim podacima
Hvala na pažnji!!!
www.routehorizon.com
www.infora.rs

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Smanjivanje troškova kroz sinhronizovano planiranje prodaje i transporta