Greco Apparel is a 52-year-old sole proprietorship that manufactures uniforms. It is owned and operated by Joe Greco, whose family has been in the clothing business for generations. Greco Apparel faces challenges like declining orders, economic difficulties, and outsourcing competition. Joe works to keep clients happy by providing quality products on time and staying price competitive, while exploring diversifying their product lines and expanding into new markets to mitigate challenges. His advice is to stay diligent in one's work, be well-informed, and willing to take risks to find success in business.

1. Small Business Interview
By: Kyle Shapiro
Nichols College
Business & Society
9:25 Monday & Wednesday

2. Small Business
 Company Name: Greco Apparel
 Joe Greco- Owner
 Met this business owner because my mother works for him

3. Company Description
 Sole Proprietorship- chose this because it was a family
business
 What They Do
- Manufacture clothes for the uniform industry.
 Have been in Business for 52 years

4. Background
 Great grandfather was a custom tailor for men's clothing
 Joes father opened up Greco apparel with the knowledge
leaned from his father
 Started the business to provide better clothing and prices
 Joes training consists of a BBA from George Washington
 The company was a family business so already had a ton of
experience from growing up

5. Success/Challenges
 Success
 Steady clients
 Good vendors
 Friendly, Knowledgeable, and hard working staff
 Challenges
 Companies buying less
 Bad economy
 Competition of outsourcing

6. Most Challenging Part
 Keeping clients happy
 Providing them with on time delivery as well as exactly what
they asked for
 Doing all this also keeping the price competitive while also
keeping up the quality
 These challenges were overcome by bringing in more
business to make up for the loss

7. Critical Success Factors
 Listening to clients
 Changing to fit there needs
 Communicating
 Providing everything from the initial meeting until the end
“Full Service”

8. Fatal Flaws
 Customer Loyalty
 Price Driven
 Companies constantly changing there minds

9. Future
 Expand the company
 More production in the US.
 Tap into other markets besides just uniforms
 Diversifying the Products

10. Interesting Questions
 What did you learn in Business school to help you with
clothing?
 Does the clothing industry open up any other doors?
 If you could start over would you be doing the same thing?

11. Advice
 A little advice for the class
 Always stay ahead with your work
 Read everything including potential deals and services
 Be willing to take risks

12. Summary
 I learned that takes a lot of dedication and time to run you
own business. But in the end of the day if your happy doing
what you want your in the right place.