9. We have access to the
Tangara fleet across the
Sydney rail network
Our trains cover the
North Shore & Western
suburbs lines.
And Eastern suburbs &
Sutherland/Illawarra
line.
All lines from the west
cross over to our
dedicated lines when
entering into the CBD –
mass audience!
Sydney Trains Coverage.
10. • 700,000 unique commuters per week.
• Average dwell time of 23 mins.
• Sydney trains has a catchment population of
5.4 million.
• Over 1 million journeys are taken on a typical
workday.
• 35.3 million passenger journeys over a 6 week
period on Sydney Trains.
• Target demographic ranging from 17-45yrs.
• Captive audience of High net-worth AB.
Professionals, Students and Tourists.
• Train commuters are 51.9% Male, 48.1% Female
skew.
The Number 1 form of transport into the CBD in NSW
Sydney Trains
Fast Facts to get YOU on track
17. Melbourne Coverage.
We can offer you
coverage across
the entire metro
network
Covering 217
Stations/Suburbs
across Melbourne
Of which, we have
access to 3
carriages per train
15,000 WiFi sessions
per week from
Flinders Station
18. Fast Facts to get YOU on track
• 62% of the trips in to Melbourne City are by Public Transport.
• 80% of those commuters use Metro Trains.
• 75% of Melbournians use the train at least once per month.
• Metro Trains are forecasted to take 253 million passenger trips in 2014.
That’s on average 800,000 journeys taken a day - MASS AUDIENCE!
• An average dwell time of 22 minutes to communicate to a truly
Captive Audience.
Metro Melbourne Trains
The Number 1 form of transport into the CBD in VIC
22. Queensland Coverage.
Coverage
• Domestic Airport
• International Airport
• Fortitude Valley
• Brisbane Central
• Roma Street
• Theme Parks
• Cultural Centre
• Southbank
• Sunshine Coast
• Gold Coast
• Shopping Centres
• Sporting events
• AirTrain / Airport
Your campaign will target a captive
audience that is ready and able to
engage
23. Facts to get on track
1. QLD Rail covers 145 Stations/Suburbs across Queensland.
2. There are on average 170,000 journeys a day taken on
Queensland Rail. Huge mass audience!
3. AirTrain covers 95% of all flights to/from Brisbane Airport to
the CBD and Gold Coast.
4. The rail extends from Sunshine Coast to Brisbane to the Gold
Coast.
Queensland Trains
The Number 1 form of transport into the CBD in BRIS
31. Sydney Ferries Coverage.
Manly Route - audience reach of 6 million per annum
Parramatta Route - audience reach of 1.5 million per annum
Inner Harbour-Inner West Route - audience reach of 5 million per annum
Eastern Suburbs Route - audience reach of 1.2 per annum
32. 5 Facts to keep you a float
1. Audience reach of over 1.4 million per month.
2. AB/white collar commuter demographic (an average
annual salary of $63,ooo)
3. Includes over 300 panels in key traffic areas.
4. Experiential activity opportunities on vessels and
wharves.
5. High impact transit channel with strong brand visibility.
Sydney Ferries
