The document discusses a project aimed at reducing sedentary behavior in new hires at startups in San Francisco by promoting the use of stand-up desks to decrease sitting time by 30 minutes daily. It emphasizes that changing the work environment is crucial for encouraging this behavior, with peer support being more effective than reminders or apps. The findings suggest that structuring the environment can lead to better long-term behavior changes.

1. Sitting Less
Getting new hires at startups with stand-up desks in
San Francisco to sit 30 minutes less every day than
they currently do.
A project by @rioakasaka

4. Insights
A good step in feasibility and effectiveness is to change the
environment.
Sitting down is terribly easy - structuring future behavior is
the way to go (rather than the other Motivation Wave
priorities).
Buy-in from peers is very effective but mileage may vary.
Reminders and web apps appear less effective compared to
careful triggers or surrounding affordances.