The document discusses the process of identifying and contacting "influentials" - people who have influence over offenders and can encourage them to make positive changes - as part of a program to get drug dealers to stop dealing. It describes finding influentials through records and informants, setting up meetings with community leaders, and making personal visits and calls to offenders and influentials to encourage their participation in a call-in meeting with law enforcement. The goal is to get offenders to stop dealing or face prosecution by appealing to the influentials to help them make better choices.