This document summarizes the key findings of the Singapore Women Digital Study 2014, which surveyed over 2,000 women about their digital media usage. The study found that smartphones, computers, and tablets are widely used, with women spending an average of 3 hours 40 minutes on smartphones daily. It also found that women engage heavily in social media like viewing photos and news updates. Nearly 90% of women shop online, mostly for fashion, travel, and dining. The study suggests that brands targeting women should use integrated advertising across both print and digital media to be most effective.