The document discusses the benefits of self-provisioning advertising services through Simply.com's platform. It offers advertisers and publishers low costs, flexibility, and real-time control over campaigns. For advertisers, it delivers high performance through targeted advertising and easy management tools. For publishers, it provides selling power through access to advertisers and revenue from high eCPM rates. Simply aims to make online advertising easy to use and effective.

1. Benefits of self
provisioning services
Putting you first for online advertising www.simply.com

2. Presentations
New Developments in targeting technology
The advertising market explained
How to get superior advertising performance
Benefits of self provisioning services
How to grow your publisher revenue
Putting you first for online advertising www.simply.com

3. Benefits of self provisioning
The value of independence
Low cost – no fees, you pay only the traffic received
Minimal contracts – low/no contract terms and
minimum spends
Real Time optimisation – ability to closely monitor
campaigns and react quickly
Control – speed and ease to set up and manage campaigns
Flexibility – 24 hour control
Putting you first for online advertising www.simply.com

4. Simply‟s platform
100% self provisioning
No costs to the advertiser, apart from click cost
No contract, no minimum spend
Real time reporting and optimisation
Can set campaigns up in just minutes
But Simply.com goes a lot further with
PACE™ system….
Putting you first for online advertising www.simply.com

5. Simply’s platform
Simply gives you…
Simply PACE™
Performance
Accessibility
Control
Ease of use
Putting you first for online advertising www.simply.com

6. PACE ™ - Performance
Ad Server technology
Simply AdMax™ adserver has real
time reporting and real time reaction
to campaign changes
Targeting by sectors
Targeting by the Simply Cluster™
technology
Auto or manual settings for targeting
For the first time – a technology so innovative, yet brought
to you on a simply, easy to use control panel
Putting you first for online advertising www.simply.com

7. PACE ™ - Accessibility
Multi countries, multi campaigns
European network of over 9000 domains and growing at
+4% per month
One easy to use control panel for different countries and
campaigns
Can have different targeting settings for each country and
campaign
Can change as often as like
Putting you first for online advertising www.simply.com

8. PACE ™ - Control
Over the components of the market
For professional advertiser, Agency and Adnetwork
we can offer a customized DSP platform called
Simply PACEtm
With a range of powerful features:
Frequency capping
Transparency of ad placement
Full reporting in Real Time
CPA and CPL settings
Advanced management of ad creatives and control
of their performances
Target urls
Putting you first for online advertising www.simply.com

9. PACE ™ - Control
Putting you first for online advertising www.simply.com

10. PACE ™ - Control
Simply Pub+™
Simply
Simply PACE™
Network
Simply Cluster™
Simply AdMax™
Putting you first for online advertising www.simply.com

11. PACE ™ - Control
Simply is „simplicity personified‟
Putting you first for online advertising www.simply.com

12. PACE ™ - Ease
A priority at Simply
One if not the easiest to use platforms
Award winning customer support – dedicated manager,
dedicated staff in local markets
“The Simply platform has been built with care ....each enhancement
outdoes the previous. You can expect ease of mind while running your
campaigns on this platform”
Yehuda Goldberg, XtendMedia.com
Putting you first for online advertising www.simply.com

13. The result?
For Advertisers…
The PACE™ system delivers:
Performance – average conversion
rate of 3.8% (and growing) and a
cost per acquisition of £53
Accessibility – to Simply’s UK and
European network of 9000 plus API Example member showing growth of
conversions per day
integrations optimising revenues with the
major ad networks and exchanges
Control – a full self provisioning platform with real time performance
and management of campaigns
Ease of use – a platform designed for ease of use/management of
campaigns, backed by an award winning customer service team
Putting you first for online advertising www.simply.com

14. The result?
For Publishers…
The PUB+™ system delivers:
Selling power - Simply not only gives you access to the Simply
Network (13,000 pre-approved advertisers, growing by +36% a
month) but, via our API platform, all major ad networks and
exchanges; ensuring 100% fill rate.13,000 members
Revenue power - Simply’s targeting technologies delivering over
107% higher eCPM (from recent trials comparing market ad
servers), with top earners achieving eCPMs of 30-50p, and a
compound eCPM growth per month of +4% (see graph below).
Earning power - £2.1m paid out so far
this year, via HSBC banking.
Putting you first for online advertising www.simply.com

15. The result?
For Publishers…
Compound monthly eCPM growth of +4%
Putting you first for online advertising www.simply.com

16. The result?
continued…
Putting you first for online advertising www.simply.com

17. The result?
Award winning customer support
“ The Simply platform has been built with care…each enhancement outdoes
the previous. You can expect ease of mind while running your campaigns
on this platform. ”
Yehuda Goldberg, XtendMedia.com
In a recent survey sent to our members, 74% said they would
continue using Simply.com
64% said they would recommend Simply.com to other businesses
Putting you first for online advertising www.simply.com

18. Some of our larger clients…
Putting you first for online advertising www.simply.com

19. Adtech only offers
Contact us today
Sign up as an Advertiser today and get £50 free
advertising
Sign up as a Publisher and for the first £50 revenue
earned we’ll give £50 extra free
Putting you first for online advertising www.simply.com

20. More information
Contact us today
For more information please contact us on:
0845 363 6172
Or visit our websites www.simply.com and http://dada.dada.net/en
Also take a look at:
Blog http://www.simply.com/blogen/
Twitter http://twitter.com/simply_com
Linked In http://www.linkedin.com/companies/163324
Putting you first for online advertising www.simply.com

21. Putting you first for online advertising www.simply.com