ShowStreamer: Entertainment For Everyone
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A Marketing Plan for a new app titled ShowStreamer, where people of all age groups from across the world can have access to their favourite TV Shows, movies and Web Series for great value!
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Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
WTS-Berlin-2024-Veronika-Höller-Innovate-NextGEN-SEO-Merging-AI-Multimedia-an...
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Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
PickUp_conversational AI_Capex, Inc._20240611
PickUp, Improve conversions with scenario-based conversational AI.
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.Mastering Dynamic Web Designing A Comprehensive Guide.pdf
Dynamic Web Designing involves creating interactive and adaptable web pages that respond to user input and change dynamically, enhancing user experience with real-time data, animations, and personalized content tailored to individual preferences.
How To Navigate AI - The Future is Yours to Define - Tim Hayden
How To Navigate AI - The Future is Yours to Define - Tim HaydenDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Gokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
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ShowStreamer: Entertainment For Everyone
- 2. The Situation • Entertainment is in very high demand among the people. • With the Internet gaining popularity in entertainment, it is the future. • Internet streams also provide content in uncensored fashion, unlike TV shows. • It is also a convenient method for people to watch movies and shows.
- 3. Company Overview • New to the business • Brand Motto: “Entertainment for Everyone” • Brand Position: The People’s TV • Products Offered: 1. All current and popular TV Shows. 2. Movies of all genres 3. Web Series
- 6. THE GOAL • To achieve 1,00,000 subscribersand generate around 50% of registered members as paid members of around also provide a launch pad for 5 new ideas of new TV shows by the END OF THE CALENDAR YEAR 2018.
- 7. What Are We Offering?
- 8. TV SHOWS • English and Hindi shows with expansion into other languages as the company grows. • The sections will be language, age groups and genres such as action, drama, comedy etc. Language: English Age Group: 13+ Genre: Comedy/Romance
- 9. MOVIES • Multiple genres of movies across the years will be available to the consumers. • Languages: English, Hindi and Regional languages of India
- 10. WEB SERIES • These are internet-exclusive shows, i.e. episodes of the show are only broadcasted on the Internet. Some examples are: • Provides a great opportunity for inexperienced, creative thinkers to present shows.
- 11. Marketing
- 12. BRAND • Name: ShowStreamer • Slogan: “Entertaining Everyone” • Logo:
- 13. •Subscription Fees: • For 1 month: $5 • For 6 months: $20 • For 12 months: $30
- 14. • For registering, a customer can watch any 1 TV show of their choice ORany 5 movies free of cost. • Registered customers will be asked to refer other people to the app. For each referral that subscribes to the app, the customer will attain a free viewing of an entire season of any show OR 1 movie for free.
- 15. Communication Methods • Social Media(Facebook Posts, Instagram Posts(Sponsored, so that it reaches everyone)) • Free screening of a popular TV show through the app/website among the fans such as Game Of Thrones, Sherlock etc. at a local amphitheater to draw an initial audience. • Free content for the first 100 subscribers for a 6-month period to be publicized in order to generate a customer base and also help the referral system get under way.
- 16. Distribution Of Content • Through the ShowStreamer App. • Online Website: www.showstreamer.com
- 17. • Start out with an online survey to determine the needs and wants of the target market from an online entertainment source. • According to the survey, the most popular TV Shows and Movies and also genres can have work started on getting them on the app to generate interest among consumers. • The first 6 months will be spent in drawing target consumers and also adapting to their needs.
- 18. • After 6 months, a competition will be held across the country to determine the best web series idea from budding producers looking to make a career in entertainment across the world. • The Top 3 ideas will be broadcasted on ShowStreamer with a gap of 2 weeks between the release of each of them. • Not only does it increase the quality of content, it also helps generate a new target market and also the brand being seen in a different light.
- 19. RECAP ShowStreamer TV SHOWS MOVIES WEB SERIES
- 21. DISCLAIMER • Created by Sanket Nair, a MIT Manipal Student during a marketing internship by Prof. Sameer Mathur, IIM Lucknow.