ShopSavvy Ideas

The document discusses ideas for how brands and retailers can leverage the ShopSavvy mobile shopping application to drive in-store engagement and sales. Some of the ideas presented include running scavenger hunt games with clues in print ads and online to drive foot traffic; rewarding customers for scanning product barcodes with loyalty points; and allowing prices to be adjusted based on a customer's location and demographics to match or beat competitor pricing. The document also provides background on ShopSavvy, noting it has over 1 million users and allows customers to scan 1D or 2D barcodes to find product information and prices from online and local retailers.