The document compares Shopify and WooCommerce as leading e-commerce platforms, outlining their features, market shares, and advantages. In 2022, WooCommerce held a market share of 36.68%, followed by Shopify and other platforms. Key features include WooCommerce's open-source nature and integration with WordPress, while Shopify offers a user-friendly experience with extensive customization options.

1. SHOPIFY
WOOCOMMERCE
KEYNOTE PRESENTATION
OR
Feedback
Trends
Ads
Market

2. COMPARISON
INTRODUCTION
CONCLUSION
MARKET
TRENDS
Introducing both e-
commerce builders
What is the best option
for you?
Demand and
preferences in 2022
What are the trends

3. SHOPIFY
Shopify is a commerce platform that
allows anyone to set up an online
store and sell their products.

4. PRIME FEATURES OF
WOOCOMMERCE
DEVELOPING SALES AND
ANALYTICS
HOSTING
Numerous plugins and
extensions available
paid and free to
enhance user
experience.
Variety of sites, service
and payment
structures can be built
with Woocommerce
Does not require
additional
subscriptions apart
from hosting and
domain name
Compatible with all
shared and dedicated
hosting servers
Compatible to
Facebook | Google |
and other analytics
Provides inbuilt
analytics for store
purchase, visits and
cart actions.
Automated Mail
Integrations for follow
up available

5. MARKET
WooCommerce was the worldwide
leading e-commerce software
platform in 2022, with a market share
of 36.68 percent. Squarespace Online
Stores and Woo Themes ranked
second and third, with shares of 14.49
and 14.42 percent, respectively
Other Builders Woocommerce
36.68%
Shopify

6. WOOCOMMERCE
WooCommerce is developed as an
extension of WordPress which is the
most popular website builder on the
market. This allows users to build an
eCommerce website from scratch or
add shopping cart functionality to an
existing WordPress website. As open-
source software, WooCommerce is
free to download and use.

7. PRIME FEATURES OF
SHOPIFY
DEVELOPING SALES AND
ANALYTICS
HOSTING
Use Friendly
integrations and
plugins to enable drop
shipping
Customisable SEO And
Marketing Tools
70+ Themes for
Storefront
Unlimited Hosting
Space and SSL
Certification Available
for your Ecommerce
Website
Automated Store
Emails
Detailed Shopping and
Sales Analytics
Dashboard for
monitoring
performance.

8. MARKET
Because of the diversity of businesses
that use Shopify, it can be difficult to
give a definitive answer. Case in
point, Shopify powers eCommerce for
large brands such as Hasbro, The
Economist, Heinz, Penguin Books,
Budweiser, BBC, Red Bull, and many
more.
Other Builders
Shopify
20&
Woocommerc
e

9. FEATURES
MUST IN ANY
ECOMMERCE
BUILDER
Social
Media
Integration
Automated
Mails to
users and
subscribers
Digital
Campaign
Analytics
Structured
Product
Data and
Content
SEO
Mobile
Views and
Com[atibilit
y

10. CONCLUSION

12. THANK
YOU
DIGITAL MARKETING
Write a closing
statement here