This document contains summaries of three different advertisements. The first promotes shoes for ages 16-26 by showing toned bodies on a beach. The second promotes durable shoes for ages 35-50 by focusing on the longevity of the product. The third targets women ages 20-35, promoting the shoes will give the wearer a toned body and make them look expensive near a swimming pool.

1. This advert is showing that these shoes are for adults from about 16-26, it promotes
that if you wear these shoes then you will get a stunning, toned body. There isn't
much typography but the bits there are, are bold and simple. The colours on this
advert are quite eye catching but also simple. This advert is set on a beach with blue
skies, probably abroad. The two ladies in this advert are very tanned and have very
toned bodies although you cant see their faces all you can see is their bodies and
shoes.

2. This advert shows these shoes are for men ages between 35-50, it promotes
that if you wear these shoes you wont have to buy another pair for a long time,
only need to buy laces. The typography is bold and is also quite detailed. The
colours on this advert are quite simple but however it also catches your eye. The
advert is just a shoe on the floor.

3. The advert is showing that these shoes are for women ages 20-35, it promotes
that is you wear these shoes you will get a stunning toned body and it will make
you look expensive. The typography is bold, big and in your face but it is also
simple, the colours on this advert are simple but are eye catching. The advert is
set around a swimming pool and there are blue skies, it looks as if its abroad. The
girl is wearing a skimpy swimsuit to show of her body and her curves.

4. Typography;
The font is bold but fancy and the name of the shoe and Code of
who its by are clear to see. behaviour;
Miley Cyrus is
Image;
wearing
The image is Miley sunglasses and
Cyrus stepping out as she's
of a car with these stepping out of
converse on and all the car she
the boys will be has a bit of a
staring. smile but also
shocked at the
same time.
Target audience; Product Code of costume;
These shoes are name/brand; Miley Cyrus is dressed casual in wet
aimed at teenage The product is look leggings, a baggy jumper and
girls, young adults called converse by these shoes, she is also wearing
and middle aged Chuck Taylor. oversized sunglasses.
woman.
Colours;
The colours on this advert are pink because on
similar shoe adverts the colours are normally
pink and this applies to teenage girls, young
adults and middle aged woman.