SlideShare a Scribd company logo
How and Why Rodco build a Private
App Store with Salesforce and
Heroku
Roberto Rodriguez Artavia, 3VOT CORPORATION, CEO
@rodriguezartav
Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties
materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results
expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be
deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other
financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any
statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new
functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our
operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any
litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our
relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our
service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to
larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is
included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent
fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor
Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently
available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions
based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these
forward-looking statements.
ROBERTO
rodriguez artavia
@rodriguezartav
one@3vot.com
Everybody’s

LARGEST
PROBLEM?

2003
2013
Why I built the Rodco App Store
Run your App Store with 3VOT
100

companies
use the same software

are they any different from each other?
“People that are really serious
about

iness
bus
hardware,

should build

their own software”
Alan
Key
WHY
App Stores?
R1
Garage
Story
VIDEO
HOW

process into an App

Apps in Hours
Just HTML +
JS
Professional Lifecycle
Simplified App Structure

with CommonJS

Models
account.js
contact.js
Controllers
Views

Account = require(“models/account”)
Account.create( { name: “Acme” } );
Account.bind(“create”, onCreate );
REAL PROGRAMMING
Trigger

message

Listen

Listen

Listen

Real-Time
SALESFORCE - AJAX

with JQUery

Account = require(“models/account”)

Account.query {“name like”: “acme” }
Account.bind(“refresh”, onRefesh(){
html = render( Account.all() );
Private App Store
Menu

True Open Source
Components
JUST HTML -JS

APP
Inspiration

Experience

Free to Innovate

Engagement

Build Apps

Communication

Deploy in Minutes
Toolkit
THE FUTURE OF APPS

THE BEST WAY TO BUILD
APPS
Instantly

own an App Store
Connected Apps
https://test.salesforce.
com/packaging/installPackage.apexp?
p0=04ti0000000KZAr

Free for sandbox!!!

Find link in 3vot.com
App Toolkit
App Profile
App Store
App Toolkit
Consumes SF Data
Simplified App
Structure
Super Modular Testing
Responsive Server
Side
App Store
Social Network
App Store
Infographics
App
Toolkit
Continuous Integration

S
3

Cloudfront

Sandbox
R2beta
Free
Sandbox
3VOT Style
Email Support

R
2
Platform
Full Control
White Label
Full Support
We want to hear
from YOU!
Please take a moment to complete our
session survey
Surveys can be found in the “My Agenda”
portion of the Dreamforce app
How & Why Rodco Built a Private App Store With Salesforce & Heroku

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How & Why Rodco Built a Private App Store With Salesforce & Heroku

  • 1. How and Why Rodco build a Private App Store with Salesforce and Heroku Roberto Rodriguez Artavia, 3VOT CORPORATION, CEO @rodriguezartav
  • 2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  • 5. Why I built the Rodco App Store Run your App Store with 3VOT
  • 6. 100 companies use the same software are they any different from each other?
  • 7. “People that are really serious about iness bus hardware, should build their own software” Alan Key
  • 9.
  • 11. VIDEO
  • 12. HOW process into an App Apps in Hours Just HTML + JS Professional Lifecycle
  • 13.
  • 14. Simplified App Structure with CommonJS Models account.js contact.js Controllers Views Account = require(“models/account”) Account.create( { name: “Acme” } ); Account.bind(“create”, onCreate );
  • 16. SALESFORCE - AJAX with JQUery Account = require(“models/account”) Account.query {“name like”: “acme” } Account.bind(“refresh”, onRefesh(){ html = render( Account.all() );
  • 17. Private App Store Menu True Open Source Components JUST HTML -JS APP
  • 18. Inspiration Experience Free to Innovate Engagement Build Apps Communication Deploy in Minutes
  • 20. THE FUTURE OF APPS THE BEST WAY TO BUILD APPS
  • 21. Instantly own an App Store Connected Apps https://test.salesforce. com/packaging/installPackage.apexp? p0=04ti0000000KZAr Free for sandbox!!! Find link in 3vot.com
  • 23. App Toolkit Consumes SF Data Simplified App Structure Super Modular Testing Responsive Server Side
  • 24. App Store Social Network App Store Infographics
  • 25.
  • 28. We want to hear from YOU! Please take a moment to complete our session survey Surveys can be found in the “My Agenda” portion of the Dreamforce app