Elevation Insights ™ | Competitor Intelligence Mandate initiated by: This Mandate is generally requested by any of the following senior management personnel within a company: CEO VP Marketing VP Sales Internal Company Mandate Description: We need a better competitor intelligence monitoring process for both our core and adjacent competitors. The proposed solution should give us a quick snapshot of what our competitors are up to, their top initiatives, recent transactions and strategies that could impact our customers and the industry in general. The solution should be maintained current and also offer recommendations for action. Based on the comprehensive competitor intelligence data, we also need to generate summary slides for our standing biweekly or monthly executive meetings.

2. Executive Level Mandate
Mandate initiated by:
Internal Company Mandate Description:

3. VP Marketing
VP Strategy
VP Sales
Director, Strategy
Director, Marketing
Director, Sales
Director, Product Development
Product Managers
Marketing Manager
Country/Business Unit Managers
R&D Principal Scientist
Financial Controller
CFO
Subject matter experts (Engineers, Scientists)
VP Business or Corporate Development
Business Development Manager
Legal Counsel

4. High level Selection Criteria for
gathering Global Intelligence
Due Diligence
Common metrics for analysis &
recommendations
Execution issues
Next steps

5. COMPLEX
Business and
technology SOURCES
WITH FREQUENT
UPDATING NEEDS

6. Elevation Insights™
Access to global technology & commercial intelligence