Gravity Zero Productions is opening their first international studio in Ottawa, Canada for several reasons. They want to find new talent, capitalize on distribution costs for merchandise as their artists gain fame, and launch their new music production starter kit called Gravity Beats. Gravity Beats will include studio headphones, a microphone, software with sounds, and the ability to submit songs for evaluation. It will be sold in two tiers and distributed first in Canada due to the country's beneficial trade structure and routes to over 50 countries. Canada's population, growing internet access, strong economy, and political stability make it an ideal location for the new studio and product launch.