This document outlines an agenda for a presentation on branding and color psychology. The presentation will discuss branding, fonts, what color is, types of colors, the meaning of colors, how to define a brand, and objectives of a good brand. It will cover warm and cool colors, and the psychological meanings associated with colors like red, green, blue, yellow, black, white, gold, orange, indigo, violet, pink, brown, grey. It will also discuss how to define a brand through products/services, mission/values/vision, company specialization, target audience, and slogan. The presentation aims to explain how brands can deliver messages clearly, build credibility, connect emotionally, and motivate buyers through strategic use