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Be#er	
  by	
  Design
Voluntary Sector
design-led change process:
user insights and practical design techniques
to improve outcomes

Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
“most organizations can’t stand
the uncertainty and the risk of
real innovation. Learning and
creating are inherently
vulnerable.
People want guarantees.”

Brené Brown
interviews with Silicon Valley CEOs
Friday, 13 December 13
dysfunctional organisational
cults

design-friendly cultures

control and hierarchy

empowerment and authorisation

performance and short term success

learning from failure and looking at
long term outcomes

efficiency + cost-cutting

effectiveness and value creation

competition and empire building

collaboration and shared purpose

blame-shifting and arse covering

truth-telling and honest critique

Jenkins, J (2008) Creating the Right Environment for
Design, Design Management Review, DMI available at
http://www.dmi.org/dmi/html/publications/news/
ebulletin/08193JEN16.pdf
Friday, 13 December 13
Working in mixed groups using design techniques to think about
how to develop vision and strategies for change

Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
Let’s get started
people: in groups

Friday, 13 December 13
Activity 1:
mapping the current situation
organisational personas
maps
nautical visuals
45 mins
Friday, 13 December 13
using maps as a metaphor

Friday, 13 December 13
rocks, anchors, different boats

Friday, 13 December 13
islands

palm trees, lighthouses, deckchairs

Friday, 13 December 13
Activity 2:
mapping the future situation
organisational personas
maps
nautical visuals

Friday, 13 December 13
using maps as a metaphor

Friday, 13 December 13
rocks, anchors, different boats

Friday, 13 December 13
islands

palm trees, lighthouses, deckchairs

Friday, 13 December 13
Activity 3:
what changes will we see?
change cards and sticky notes

Friday, 13 December 13
Change cards
impact, influence and leverage

Friday, 13 December 13
Friday, 13 December 13
Friday, 13 December 13
tell us about
it

Friday, 13 December 13

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