Serious games - from recruitment to health education
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I presented these slides at Gates Foundation in early November 2015. The teach to reach summit was about Teaching and Learning strategies in the field of Immunization training. As an introduction to the power of games for education and training, I first introduced the audience to the term "serious game". I then presented some case studies, some of our projects at Formula D, some work of others to describe the use of games in recruitment and health sector. Over the last years, Formula D interactive has produced a variety of digital learning games. Two of these are cell phone games that take advantage of the rapidly growing reach of mobile internet and apps in Africa. Team C4 creates awareness for job opportunities in the customer contact centre sector in South Africa, whilst assessing the basic numeracy, literacy and comprehension level of players. SwaziYolo is a role playing game about HIV, whereas players become protagonists in an interactive novel. Both games are currently going through an M&E phase / BETA. The presentation includes a fair amount of video which is not displayed here.
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Serious games - from recruitment to health education
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- 41. POX: SAVE THE PEOPLE® is a cooperative board game that challenges 1–4 players to stop the spread of a deadly disease. Players learn about group immunity and the need to vaccinate.
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Editor's Notes
- Introduce main topics of talk
- We’re all game designers! There is an excessive body of research that confirms the importance of games for learning. In short: It is undisputed that play and games are fundamental to learning. Who of you likes playing games o their cell phone? So why do we not make more use of games in education.
- When I came to Cape Town 15 years back I found the most beautiful city in the world. I also witnessed an education crisis.
- The term “serious game” describes a game that has been purposely designed for an outcome other than pure entertainment. There are serious games for a host of different purposes and audiences. These include the math and reading games we try to get our kids to play on the iPad. But there is also a host of very socialized applications of games, such as …. Also the corporate world has discovered the benefits of motivational systems used in games, which they call gamification. Since this term has become somewhat of a buzzword it needs to be highlighted that gamification is not the same as a serious game. Gamification uses elements and the language of games to spice up otherwise boring processes, such as filling out a form, responding to a shopping promo or completing an eLearning course. Gamified processes often include game like rewards such as stars and badges for completed tasks or send players on missions. However, significant game elements such as an immersive environment, storyline, characters, etc. are mostly missing from gamified environments. For today I would like to focus on the potential of serious games in the field of immunization education. I will first talk for a while about the several benefits of games as a communication and learning medium and than introduce to you the quickly growing field of health games. Lastly, I will hopefully inspire you with some examples and considerations for serious games in your specific area are of immunization.
- Design considerations Storyline with aspirational characters Career messages are part of the story Engaging mechanics for repeated play Set of mini games to test different skills Analytics dashboard with player data
- Important for any game is a captivating storyline which defines the challenge. In TeamC4 the player becomes part of a group of “agents” who save the city from Grumpsters using skills and behaviors which are seen important in customer contact centres.
- Each character represents a specific qualities needed in a call centre, such as attentive listening. The characters introduce players to the 4 mini games The games have been designed with the guidance of recruitment professionals
- Basic numeracy, literacy and English comprehension skills are some of the few requirements for a job in a call center. Traffic trouble requires the player to quickly assess numeric values.
- In “Broken Letters” players’ level of English Grammar is put to the test.
- To save cupcakes from Grumpsters, players have to manage multiple tasks at the same time.
- Gamified and interactive CV generation
- What is it that makes games so interesting for learning
- A good example for an experiential Learning Game is a the Open Budgets Game. The International Budget Partnership collaborates with civil society around the world to use budget analysis and advocacy as a tool to improve effective governance and reduce poverty. IBP offers tools and resources for capacity building , one of which is the Open Budgets Game, which teaches players how civil society and individuals can use budget analysis and advocacy tools to change lives.
- One of the most interesting features of video games is the opportunity for players to experience alternative narratives. In the tradition of make believe and role play, players of video games often step into the shoes of another person or live an alternative reality which allows them to experiment with different behaviors. So, video games not only let people participate in alternative worlds, they also allow for the exploration of alternative selves. At Formula D we have designed a number of “Choices” games which let learners explore cause and consequence around topics of Health, Environment and Life Skills.
- Introduce Re-Mission