The document outlines a comprehensive SEO roadmap for success, focusing on monthly reporting and analysis of both on-page and off-page factors. It emphasizes social media engagement, building inbound links, and optimizing content across various platforms, including Google, Facebook, Twitter, and YouTube. Key strategies include regular updates to metadata, conducting competitor analysis, and utilizing Google Webmaster tools for enhanced visibility.

1. SEO
ROAD
MAP
FOR
SUCCESS
BENCHMARK
CODE
SEO
SEO
SOCIAL
MEDIA
MONTHLY
SEO
REPORTING
ANALYSIS
&
ON-­‐PAGE
OFF-­‐PAGE
UPDATES
REPORTING
RESEARCH
REVIEW
UPDATES
UPDATES
UPDATE
ROBOTS.TXT
TITLE
TAG
DEVELOP
LIST
OF
SET-­‐UP
SOCIAL
FILE
UPDATES
LINK
BUILDING
MEDIA
CHANNELS:
SEARCH
PARTNERS
FACEBOOK,
RANKING
BENCHMARK
TWITTER,
YOUTUBE
REPORTING
SEARCH
RANKING
ELIMINATE
META-­‐DATA
KEYWORD
&
PINTEREST
REPORT
DUPLICATE
UPDATES
RESEARCH
DEVELOP
LINK
CONTENT
BUILDING
LINK
BUILDING
FOLLOW/LIKE
TOP
REPORTING
CONTENT
INFLUENCERS
ON
HEADLINE
BENCHMARK
ELIMINATE
COMPETITOR
UPDATES
EACH
CHANNEL
SOCIAL
MEDIA
CODE
ERRORS
INBOUND
LINK
REACH
OUT
TO
REPORT
ANALYSIS
LINK
BUILDING
LIKE/RE-­‐TWEET/ SOCIAL
MEDIA
BODY
COPY
PARTNERS
REPORTING
UPDATE
ENGAGE
WITH
COMPETITOR
UPDATES
SITE
MAP
INFLUENCER
POSTS
BENCHMARK
WEB
CONTENT
USE
SOCIAL
REGULARLY
INBOUND
LINKS
ANALYSIS
ANCHOR
TEXT
MEDIA
TO
BUILD
GOOGLE
REPORT
LINK
UPDATES
RELATIONSHIPS
POST
CONTENT
REGULARLY
ANALYTICS
UPDATE
URL-­‐ REVIEW
GOOGLE
SEARCH
(MINIMUM
PER
WEEK):
NAMING
INSIGHTS
NEW
KEYWORD-­‐ 10
TWEETS
CONVENTIONS
OPTIMIZE
GOOGLE
RESEARCH
TARGETED
8
PINS
LOCAL
&
5
FB
POSTS
SET
UP
GOOGLE
LANDING
PAGES
DIRECTORY
ANALYTICS
&
1
VIDEO
LISTINGS
GOOGLE
WEBMASTER
TOOLS