The document proposes using Segways for advertising brands in Delhi University and malls. Segways outfitted with digital displays and branding could promote products to students on campus or thousands of daily mall visitors. Promoters would interact with potential customers, distribute samples and coupons, and reinforce brand messages in an eco-friendly and tech-savvy way. Options include branding the Segways, attaching displays, and outfitting promoters in branded clothing to answer questions and persuade customers.