Search In 2013 for SMX Israel by Barry Schwartz

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2 likes•1,924 views

The document announces an upcoming Search Marketing conference in 2014 with over 40 speakers from around the world discussing various topics related to search engine optimization, paid search, and future changes in the industry. It lists sponsors, advisors and session topics covering organic search, paid search tactics, social media, mobile SEO, and upcoming algorithm changes from Google and other search engines. The conference aims to help attendees understand significant changes in search marketing and get new ideas to improve their strategies.

Technology Design

Welcome

January 26, 2014

Barry Schwartz

Advisors
• Mayer Reich

• Eli Feldblum

• Michael Barnett

• Ophir Cohen

• Gilad Sasson

• Hillel Fuld

• Olivier Amar

• Aaron Friedman

• Roi Hildesheimer

• Chris Sherman

Speakers
• 40+ Speakers
• Worldwide
• Hebrew & English
• Vast Topics

Sessions
• Awesome Link Building
Tactics & Ideas

• Bridging: Search
Network & Display Ads

• Universal Analytics

• Hebrew SEO

• YouTube, Video
Optimization & YouTube
Ads

• Online Reputation
Management

• Big Content Strategies
• Enhanced Campaigns,
PLAs & AdWords

• Paid Search Expert Tips
& Techniques

• Entity Search:
Knowledge Graph
• SEOs Give Up Their Best
Ideas
• How Marketers Can Deal
With [NOT PROVIDED]

• Predictive Search:
Google Glass, Google
Now & Apple Siri

• How To Make Sharable
Content

• Recovering From
Penalties

• Keynote: Google's John
Mueller On Search
Quality In 2014

• App Store Optimization
• Mobile SEO Techniques

• Facebook, Google+ &
Twitter Techniques

Search 2013 - 2014
Signiﬁcant Changes In Search Marketing & Future

Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes

Thank You

January 26, 2014

Barry Schwartz

rustybrick.com/barry
barry@rustybrick.com
@rustybrick

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Search In 2013 for SMX Israel by Barry Schwartz

1. Welcome January 26, 2014 Barry Schwartz

3. Sponsors

4. Advisors • Mayer Reich • Eli Feldblum • Michael Barnett • Ophir Cohen • Gilad Sasson • Hillel Fuld • Olivier Amar • Aaron Friedman • Roi Hildesheimer • Chris Sherman

5. Speakers • 40+ Speakers • Worldwide • Hebrew & English • Vast Topics

6. Sessions • Awesome Link Building Tactics & Ideas • Bridging: Search Network & Display Ads • Universal Analytics • Hebrew SEO • YouTube, Video Optimization & YouTube Ads • Online Reputation Management • Big Content Strategies • Enhanced Campaigns, PLAs & AdWords • Paid Search Expert Tips & Techniques • Entity Search: Knowledge Graph • SEOs Give Up Their Best Ideas • How Marketers Can Deal With [NOT PROVIDED] • Predictive Search: Google Glass, Google Now & Apple Siri • How To Make Sharable Content • Recovering From Penalties • Keynote: Google's John Mueller On Search Quality In 2014 • App Store Optimization • Mobile SEO Techniques • Facebook, Google+ & Twitter Techniques

7. Search 2013 - 2014 Signiﬁcant Changes In Search Marketing & Future

8. Change & Future • Organic Search • Paid Search • Industry & Misc • Future Changes

9. Hummingbird

10. Penguin 2.0

11. Panda Rolling

12. PayDay Loan/Spam Algo

13. Merchant Quality

14. Mobile Ranking Factor

15. Link War

16. Knowledge Graph

17. Bing Satori

18. Predictive Search