The document summarizes a conference called the Singapore International Conference on Education 2016 that will take place from May 10-12, 2016 at the Marina Bay Sands in Singapore. The conference will focus on the theme of "Shaping the Education Tomorrow" and allow participants to share innovative strategies and solutions to educational barriers. It provides details on the venue, registration management, conference program highlights, speakers, sponsors, marketing efforts, and projected budget.

1. Seow Wei Jie, Bay Si Xiang, Goh Jun Hao, Amirah Othman, Yani
H338-5-W47E-D
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H338 MCEM
MSA Group Assignment
on
Singapore International Conference on Education 2016

2. 2
Content SICE 2016
Venue Management
Registration Management
Conference Program/Highlights
Language Interpretation & ARS
Speakers
Sponsors
Marketing
Event Budget

3. Singapore International Conference Education 2016
10th – 12th May 2016, Tuesday to Thursday
Marina Bay Sands, Singapore
Theme
“Shaping the Education Tomorrow”
Objective
“To allow participants to share innovative strategies and provide
solutions to educational barriers through the conference where
participants can improve & comprehend the skills in education by
exchanging information in global context.”
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4. Venue Management
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• Venue:
Marina Bay Sands
• Location:
Heart of Marina Bay
• Experience
MBS Meeting Concierge
• Service
• Infrastructure

5. Floor Plan
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Orchid Ballroom
Main Conference Room: 4202 – 4206, 4306
Peony Ballroom
Exhibition Hall: 4402 – 4404, 4302 – 4304

6. Registration Management
• Process live credit cards payment
• Mortify registration details
• Allow to check-in sessions from any devices with internet access
• Create bar code
• Print session attendees list, individual name badge and event sign-in
sheets
• Access to real time reports
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7. Registration Management
Pre-Registration
Mail
Conference webpage
Link from others webpage
Social media
Registration Form
Onsite
9 counters
- 7 counters for delegates
- 1 counter for walk-in
registration
- 1 counter for media/exhibitors
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8. Conference Program
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9. Conference Highlights
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Dialogue with
Minister
Product
Demonstration
Welcome
Cocktail
Site Visits Panel Discussion Gala Dinner

10. Interpretation Services & ARS
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Interpretation Services
• Language translation
• Available up to 32 channels
Audience Response System
• Used for live polling, select their
answers and doing feedback
• Improve engagement and
attentiveness

11. Keynote Speakers
Sir Ken Robinson
An internationally recognized authority in creativity and
innovation in education and business.
A. Lin Goodwin
Professor of Education on the Evenden Foundation, and
Vice Dean at Teachers College, Columbia University
(TCCU), New York.
Dr. Chen Wenli
Dr Wenli Chen is an Associate Professor with the Learning
Sciences and Technology Academic Group at the National
Institute of Education of Singapore.

12. Break-Out Speakers
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David
Thornburg
Pasi
Sahlberg
Jeffery
Selingo
Dave
Levin
Douglas
Reeves
Alan
November
Erin
Gruwell
Rafe
Esquith
Ian
Jukes
Cile
Chavez

13. Advertisements
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14. Marketing
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EDM
• Fast and cost effective marketing tool
• Direct connection to local and international delegates
Website
• www.sice2016.weebly.com
Brochure
• Content: Program at Glance and Registration Form
Social Media
• Widely used around the globe
• Most fastest and effective form of advertising tool
Press Release
• To be sent out before the registration commence

15. Sponsors
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Level of
Sponsorship
Potential Sponsors
Platinum
Gold
Ala Carte
Sponsors
USB Drive, Conference Bag and Conference Badge,
Welcome Cocktail

16. Event Budget
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Revenue Cost
Sponsorship & exhibitions Meeting Package
Selling price from conference
package
Marketing
Advertising Sales Gala Dinner
Pre-event tour (Optional)
$2,695.50
Event Logistics
- Stage backdrop
- Audience Response System
- Event insurance
- Event Management Resources
$1,944,400 - $1,211,560.77 = $732,839.23

17. The End.
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