This document outlines a project plan to add air freight capacity to Schenker AG's portfolio. The objective is to meet market competition and provide rapid delivery by introducing cargo plane services. The plan includes work breakdown structures, a critical path, resource and cost estimates, risk management, communication, and change management plans. Key aspects include developing routes in North and South America, Australia, and the UK initially. Budget estimates total $257,376,000. The plan was constrained by licensing issues and lacked effective marketing. It focused more on market share than retention. Future recommendations include improved marketing, prioritizing route development, and a staged country expansion based on customer response.

1. Your text here
1
Schenker AG

2. CONTENT
OBJECTIVE AND VALUE
CONTENT
• Objective and value
• Work Break Down Structure
• Critical Path
• Resources and Cost
• Risk Management Plan
• Communication Plan
• Change Management
• Project Closure and Recommendation

3. OBJECTIVE
Objective:-
• Adding Airfreight capacity to the company portfolio
• To Meet the current competitive capability in the market and
provide rapid time based competition by air.
• With the right balance of speed, reliability, trust by connecting
people around the globe
• To provide flawless service to charter all needs, by introducing cargo
planes such as jet cargo, express cargo, economy cargo.
• With high value of perishable items.
Value:-
• Generating revenue more than land and see which
was € 101,773million and € 1942 million in 2015 financial year
• By providing 42 departures per week
• Capturing market share from 24.8% to 48-49%
• Revenue excepted to grow more $2.5 billion than sea and land

4. WORK BREAK DOWN STRUCTURE
-ANALYSIS PHASE
-LOGISTIC MANAGEMENT
-ROUTE MANAGEMENT
-TECHNOLOGY MANAGEMENT
-HUMAN RESOURCES
Work Break Down Structure
Phase 1 Analysis Phase
Phase 2 Route Management
Phase 3 Logistic Management
Phase 4 Technical Management
Phase 5 Human Resources

5. CRITICAL PATHCritical path
MS Project

6. RESOURCES AND COSTResources and cost
Aircraft leasing will cost $85,000/ year for maintains
Logistic Management $ 79,840
Route Management $ 52,224
Technical Management $ 37,024
Human Resources $36,000
Analysis Phase $52,288
Total $ 257,376,00

7. RISK MANAGEMENT PLAN
RISK MANAGEMENT PLAN

8. COMMUNICATION PLAN
Communication Plan
Stakeholder Message Delivery Method Delivery
frequency
Communicator
Project sponsor Project plan
Status report
Meeting regarding the
project milestone
Weekly Project Manager
Project core team Project plan
Status report
Meeting regarding the
project milestone
Weekly Project Supervisor
Project review team Project plan
Status report
Meeting regarding the
project milestone
Weekly Project Co-ordinate
Project Operation
manager
Project plan
Completion of
deliverables
Oral meeting briefing and
presentation slides
Monthly Project Team
Managing Director Project brief
Status report
Financial report
Oral meeting briefing and
presentation slides and
financial presentation slides
Quarterly Project Manager/ Team

9. CHANGE MANAGEMENT
Change Management
Description of Requested Change
There is need for concentrating on route strategy, we had anticipated to introduce 42 cargo air
planes, throughout north, west, south America, India and Asia. To gain customer and market
share. We are now concentrating on Australia and united kingdom, America with the right
balance of speed, reliability and trust.

10. Change
Management
Reason for the Requested Change
After analyzing Market from all view point, to get hold on market share that we had anticipated in the
initial stages of the project. We have decided to concentrate north, west, South America and Australia
and United Kingdom, because Australia and United Kingdom global shipment market in these
countries are booming according to International monetary Fund world economic by this we can
increase the retention rate from 24.8% to 48%- 49%. After 5 year down the line we are concentrating
on acquiring the market in India and Asia because these two countries are long terms success in
terms of wider market. So we think that before capturing these market we should have better stability
and capacity in terms of investment and resources

11. Change
Management
Scope By providing connectivity with right balance of speed, reliability, trust and connecting
life’s around the global for better understanding of customer needs. By introducing Jet
cargo planes, Business cargo planes, Express crag planes charter the needs of the
customer.
Milestone
Schedule
Description
16th July 2016 Project Start
18st July 2016 1st phase route development in North and South , West America
18th October 2016 2nd phase Route development in Australia, United Kingdom
18th January 2017 Leasing of land and aerodromes in particular countries
18th March 2017 Warehouse, Regional office
11th June 2017 Buying of Equipment’s
19th September Hiring skilled workers, pilot
,technician for service and Training
21st November
2017
Marketing and promotion
13th January 2018 Introduction of cargo planes,
Standard cargo jets
12th March 2018 Express cargo
4th May 2018 Business cargo
4th August 2018 Monitoring and Reviewing of outcome and response from customer

12. Change
Management
Human resources $36,000
Marketing and advertisement $90,000
Leasing of land and aerodromes( two years of leasing) 85,000*2
1,70,000
Equipment and warehouse for $90,000
Training 50,000
Leasing of cargo planes (85,000*2) 1,70,000
Total $ 7 million

13. Change Management
Funding Source
Stakeholder/ Director are responsible for covering any cost that is associated with the project. The
sponsors assigned half a million to cover any possible risk.

14. CLOSURE
REVIEW AND ANALYSIS
Project Closure and
Recommendation
• Route strategy was constrained to the certain limit in terms licensing.
• Overall productivity of the project team and co-ordination was good
• We gave more importance to customer needs
• Marketing strategy was not well implemented
• Route strategy has to be introduced in certain countries and than wait and see the response of
the customer rather than forecasting
• Gave more importance to acquiring market share but not retaining scope of the project
• In future we should concentrate on Marketing strategy
• Must give importance to route development in order to compete against the competitor

15. RECOMMENDATIONTime for question