This document discusses key performance indicators (KPIs) for sales dashboards. It provides information on common KPI metrics, how to create KPIs, common mistakes in KPI development, and different types of KPIs such as leading vs lagging. The document recommends visiting an external website for additional free resources on KPIs, including ebooks, lists of sample KPIs, performance appraisal forms and methods. It also outlines a step-by-step process for developing KPIs for a specific position.