This document contains information about a company that produces an environmentally friendly lampshade system. It includes a TOWS matrix, vision, mission, and core values. The company's mission is to produce efficient, environmentally friendly lampshades that provide better light quality than other lamps. The document also includes a pestel analysis, company background, and SWOT analysis. The lampshade is made from recycled materials and has unique features like being powered by magnets and having integrated speakers.

1. TOWS MATRIX
S W
O SO
(strength opportunities)
WO
(weakness opportunities)
 It guides and focuses light
depending on your
preferences
 Investing into customer oriented
services .
T ST
(strengths threats)
TW
( weakness threats)
 Make a ties with the
companies to gain more
knowledge about the product
 Get out of the business and focus
on growth areas

2. VISSION MISSION CORE VALUES
We dream that 10 yrs. later it
will presented in at least 25
countries like in Southeast
asia and africa.This product
will become popular not even
in the Philippines but also in
other countries.It will became
a successful product
Our mission is to produce
efficient and environmentally
friendly lampshade
system,that will give and
serve better source of light
which is not complicated as
other lamps.This will serve a
better quality of light such
that people need nowadays
Taking part of a high quality
product, environment
friendly, and safety which
ensures costumer’s
satisfaction. This also
emobodied the Apple
Company a “Think Different”

3. COMPANY BACKROUND
 NATURE BUSINESS
-
 BENEFITS
- Lamp shade has a part for you and your home. It acts as your screen through the bulb
protecting your eyes. Through the color or style, it adds a little more decorative for
your interior design.
 USAGE
- Lamp shade usually use for decorative element. But the main purpose of this is to
redirrect the light from the person to get rid of being glare most particularly in
reading.
 FEATURES OF PRODUCT
- We all know that recycling things is more interesting nowadays most especially in
our generation. The students innovated a new things that can use not just in
decorating but also helps in reading. This lampshade is made by recycled materials
and the good thing is its uniqueness that is powered up by magnet and speaker.
 PROPONENTS
-
 LOCATION/ ADDRESS

4. PESTEL ANALYSIS

5. P  The present government system in the industry is facing
challenges.our product has to keep a close eye on the change
in policies to keep better.
E  The volatile exchange rate can impact our product plans not
only for the short term but also in the long run.
S  The customersthat MagneticLampshade give averyhigh
preferencestoexperiential productsandservices.
 The broader attitude towards migration is negative in the
market Lampshade Fenchel is present.
T
Technology has shortened the product life cycle and it has enabled
suppliers to quickly develop new products. This has put pressure on
Lampshade Fenchel marketing department to keep the suppliers
happy by promoting diverse range of products. It has added to the
cost of operations of the Lampshade Fenchel.
E
Recyclingisfastemergingasa norm ratherthan a -goodthingto do- in
manyeconomies.Lampshade Fenchelhastomake plansto adhere to
regulationsandmeetconsumerexpectationsinthe Finance &Accounting
sector.
L
Health and safety norms in the the country and what Lampshade
Fenchel needs to do to meet those norms and what will be the cost of
meeting those norms.

6. SWOT Analysis
 Eco friendly
 Electric Saver
 Unlimited source of light
 Fire prevented product
 Not as durable as other lamp
 Not a water resistant product
 It will be a great help for people
who are nota afford to buy high tech
lamps
 It may open jobs for people in this
country
 It will help the other world to lessen
the consuming of electric
power/energy
 Companies that manufactures high
tech lamps
 The government permission/policies
 People who are copying this
idea/products
Strengths Weakness
Opportunities Threats

8. Presented By:
Nerpio , Julianna Marie
Seciban , Gerald
Promoted to:
Magno , Rosemarie F.
Date: September 2019