Windows Server on Azure allows small and medium businesses to: - Run server workloads more cost efficiently in the cloud and benefit from improved innovation and security. - Migrate applications to Azure flexibly and scale cloud capabilities over time. - Get unmatched security through Azure's defenses and ensure business continuity with features like backup and recovery.

1. Run your business
more efficiently
with Windows
Server on Azure
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2. Do big things
with Windows
Server on Azure
Small and medium businesses can move server workloads to Azure –
and benefit from improved cost savings, innovation, and security.
Is it time to replace aging hardware & software?
Are you meeting today’s security & compliance standards?
Can you run your technology more efficiently in the cloud?
Can you use cloud innovation to better serve customers?
2

3. Simply log into the Azure
portal to begin using cloud
services to run nearly
anything.
Each datacenter runs
thousands of servers for
compute and storage
managed by Microsoft.
Azure is a public cloud
made up of more than 100
interconnected datacenters
around the world.
REGIONSAZURE
MORE THAN AWS &
GOOGLE COMBINED
What is
Microsoft
Azure?
3

4. Customers large and small trust Azure
Get access to the same level of technology available to much larger organizations
FORTUNE 500 COMPANIES SMALL AND MEDIUM ORGANIZATIONS
4

5. Bring your
Windows Server
workloads to
Azure
Pay less, get more: Run any part of your business in the
cloud – on your terms and timeline, and more cost-
effectively than you might think.
Flexible modernization and scale: Add cloud capabilities
at your own pace – migrate server apps to Azure and easily
bridge existing infrastructure to the cloud in a way that’s
right for you.
Unmatched security and business continuity: Get always
up-to-date security updates and protect applications and
data from threats and ransomware.
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6. Cost-effective:
pay less, get
more
Respond quickly to changing business requirements with the ability to
add capacity during peak seasons and reduce it when you need less.
Hit the cloud running with familiar Windows Server features in Azure.
And take advantage of free assessment/migration tools plus free online
training courses.
Pay only for what you use for short or seasonal cloud needs.
Or get unmatched pricing in the industry, paying a predictable rate for
always-on critical services.
Use Azure cost management tools to easily track utilization and follow
cost savings recommendations.
Spend less time managing server infrastructure and more time adding
business value. Drop the burden and large up-front costs of locally-run
server management.
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7. Flexible
modernization
Migrate one, two, or all your critical business applications to the cloud
with surprising ease – when you’re ready and on your terms.
Need to stay on-premises? No problem. Upgrade to Windows Server 2019
and get built-in access to hybrid services such as cloud backup.
Get unlimited innovation – Azure makes it easy to build new apps to
better serve your customers – for example, build web apps with chat bots.
Simplify management of Windows Server anywhere – Use Windows
Admin Center to manage Windows Server in Azure and on your own
servers.
Run Windows Server in Azure Virtual Machines – gain access to
enterprise-grade server infrastructure without having to run your
own on-premises servers and storage.
7

8. Surge in
ransomware
attacks
FBI: US companies lost $1.3B in
2018 due to BEC scams
- 2018 Internet Crime Report
Baltimore estimates cost of
ransomware attack at $18.2M
- Baltimore Sun, May 29, 2019
Norsk Hydro ransomware attack
is ‘severe’ but all too common
- March 19, 2019, Bloomberg
Arizona Beverages knocked
offline by ransomware attack
- April 2, 2019, TechCrunch
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9. Secure and compliant
SECURE
Microsoft Cyber
Defense Operations Center
>3,500 full-time
security professionals
6.5 trillion
global signals daily
$1 billion annual
cybersecurity investment
COMPLIANT
9

10. Unmatched
security, privacy
and business
continuity
10
Take advantage of compliance certifications in Azure—more than any other
cloud provider.
Make it easy for employees to access all their apps and devices with secure
single sign-on – from anywhere.
Protect apps running Windows Server or SQL Server 2008/R2 – Upgrade to the
latest version of Windows Server in Azure. If your app requires 2008/R2, stay
protected with 3 more years of extended security updates, free only in Azure.
Guard your business against external threats and ransomware, using built-in
security features across on-premises and cloud deployments.
Make sure your business stays up and running no matter what, with full backup
and recovery to the cloud.
Data privacy: We are committed to providing you with products, information,
and controls that allow you to choose how data is collected and used.

11. How to buy
Windows Server
Subscription
licenses
Pay monthly, no more up-front capital expenses
Get rights to run any version of Windows Server on-premises
or in Azure with Windows Server Subscription license
Commit to 1-year or 3-year subscription for further
discounts and predictable costs
Use Azure cost management tools to easily track utilization
and cost savings recommendations
Contact your Microsoft Azure Partner for pricing details. 11

12. Unlocking best pricing for SMB customers
Variable Workloads
• Application development, testing
• e-Commerce
• Analytics & Data Science
• Reporting
Customers desire efficiency,
performance, scalability
Azure Hybrid Benefit Pay-As-You-Go
For customers with Software Assurance
Pay-As-You-Go
For customers without Software Assurance
Predictable Workloads
• Line of Business Apps
• CRM
• Content Management
• Procurement, Asset Management
Customers desire cost savings,
prioritized capacity, flexibility
Azure Hybrid Benefit Reserved Instances
For customers with Software Assurance
Server Subscription Reserved Instances
For customers without Software Assurance
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13. How to Migrate
using free tools
Assess: Inventory your workloads and map them to the right
size of Azure Virtual Machines.
Migrate: Rehost applications with few to no code changes
• Use Azure Migrate – free assessment & migration tool.
Optimize: Make sure each Azure Virtual Machine is
secure and well managed
• Use free options for security monitoring, update
management, and cost management.
• Optional paid services for virtual machine monitoring,
backup and site recovery.
• Check out Azure Advisor for ongoing recommendations.
13

14. Upgrade to Windows Server 2019 and the latest server hardware
• Current versions of the operating system and server hardware offer the
best performance and security.
Download and use Windows Admin Center
• This simple yet powerful app makes it easy to manage Windows Server
wherever it runs.
• Use it to manage your on-premises servers and Azure Virtual Machines.
• It’s included with your Windows Server license!
Connect to Azure for hybrid services
• Business continuity –In case of disaster, use Azure Backup and Azure
Site Recovery instead of setting up a secondary server or datacenter.
• Server monitoring – Use Azure Monitor and Azure Security Center
to help monitor and protect server workloads running on-premises or
in Azure.
• Update management – Use Azure to automate Windows Server patch
management for on-premises servers and Azure Virtual Machines.
• Check out Azure Stack HCI for on-premises infra that makes it easy to
connect to Azure.
Not ready to
move everything
to the cloud?
Adopt and use the
cloud on your terms
Work with a Microsoft Azure Partner for your cloud adoption plan. 14

15. Resources at www.azure.com/windowsserver
Try Azure for free – get $200 credit and 25 free services
• Try the latest version – Windows Server 2019
• https://azure.microsoft.com/en-us/free/windows-server-on-azure/
Download Windows Admin Center
• Manage Windows Server on-premises or in Azure – included with your Windows Server license
• https://www.microsoft.com/en-us/cloud-platform/windows-admin-center
Move your apps and data to Azure
• Use our free migration tools at www.azure.com/migration
• Set up server and security monitoring services in Azure – for both on-premises and Azure servers
• Get help from a Microsoft Azure Partner
Free Azure training online
• https://docs.microsoft.com/en-us/learn/azure/
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16. Appendix

17. 17
End of Support
is coming for
Windows
Server 2008/R2
Jan. 14, 2020
End of support means the end of regular security
updates, which can put your apps and data at risk, or
break important compliance standards
Move apps and data to Azure where you can either:
• Upgrade to Windows Server 2019 or
• keep them protected with free Extended Security Updates until Jan. 2023.
Event/Incident Severity/Impact
Petya
Critical/Remote
Code Execution
Meltdown/Spectre
(Speculative Execution
Side Channel Attacks)
Important/
Information
Disclosure
Examples of recent “critical” and
“important” security updatesProduct release
Mainstream Support
5 years
Extended Support
5 years
• New features
• Security updates
• Non-security
updates
• Security
updates
• Non-security
updates
End of support
Find lifecycle support deadlines at: support.microsoft.com/lifecycle
17

18. Overview of server product lifecycle
End of support means the end of security updates
Petya Critical/Remote
Code Execution
Meltdown/
Spectre
(Speculative
Execution Side
Channel Attacks)
Important/
Information
Disclosure
support.microsoft.com/lifecycle
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