Idyllic Software is a Ruby on Rails development boutique that focuses on building businesses through crafting beautiful and intelligent web applications. They work with entrepreneurs to create minimum viable products, rescue unfinished projects, and serve as a long-term team extension through agile development practices and lean thinking. Customers praise Idyllic Software for their world-class contributions, on-time delivery, transparency, and partnership approach.

1. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
INTRODUCTION
1
A LEAN AGILE COMPANY
JINESH PAREKH
CEO.
CONSCIOUS ENTREPRENEUR.
BRIAN TSUCHIYA
MANAGING DIRECTOR, BOULDER.
BUSINESS COACH.
Monday, 9 June 14

2. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
ABOUT US
SERVICES
PROCESS
TESTIMONIAL
CONTACTS
2
A G I L E P R O C E S S
L E A N T H I N K I N G
P R A G M AT I C A P P R O A C H
Monday, 9 June 14

3. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
About Us
Monday, 9 June 14

4. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
About Us
Monday, 9 June 14

5. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We craft beautiful & intelligent
web applications
About Us
Monday, 9 June 14

6. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
Founded in 2009 with single mission:
Build Businesses.
We craft beautiful & intelligent
web applications
About Us
Monday, 9 June 14

7. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We work with fearless &
cool entrepreneurs - Really!
Founded in 2009 with single mission:
Build Businesses.
We craft beautiful & intelligent
web applications
About Us
Monday, 9 June 14

8. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We work with fearless &
cool entrepreneurs - Really!
Founded in 2009 with single mission:
Build Businesses.
We craft beautiful & intelligent
web applications
We’re not a code-to-cash barter company.
We build businesses & relationships
About Us
Monday, 9 June 14

9. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We work with fearless &
cool entrepreneurs - Really!
Founded in 2009 with single mission:
Build Businesses.
We craft beautiful & intelligent
web applications
We’re not a code-to-cash barter company.
We build businesses & relationships
35+ mavericks: developers/designers
+ startup biz people
About Us
Monday, 9 June 14

10. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We work with fearless &
cool entrepreneurs - Really!
Founded in 2009 with single mission:
Build Businesses.
We craft beautiful & intelligent
web applications
We’re not a code-to-cash barter company.
We build businesses & relationships
35+ mavericks: developers/designers
+ startup biz people
We are located in tech hubs
Pune, Mumbai &Boulder
About Us
Monday, 9 June 14

11. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We work with fearless &
cool entrepreneurs - Really!
Founded in 2009 with single mission:
Build Businesses.
We craft beautiful & intelligent
web applications
We’re not a code-to-cash barter company.
We build businesses & relationships
35+ mavericks: developers/designers
+ startup biz people
We are located in tech hubs
Pune, Mumbai &Boulder
We’re a conscious business.
Money may be our need. Never it’s our purpose
About Us
Monday, 9 June 14

12. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
3
What is Idyllic Software?
We work with fearless &
cool entrepreneurs - Really!
Founded in 2009 with single mission:
Build Businesses.
We only hire the best & brightest
with entrepreneurial mindset.
We craft beautiful & intelligent
web applications
We’re not a code-to-cash barter company.
We build businesses & relationships
35+ mavericks: developers/designers
+ startup biz people
We are located in tech hubs
Pune, Mumbai &Boulder
We’re a conscious business.
Money may be our need. Never it’s our purpose
About Us
Monday, 9 June 14

13. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Monday, 9 June 14

14. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
Monday, 9 June 14

15. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
Monday, 9 June 14

16. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

17. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Let’s give your
customers an
awesome experience
to talk about and gain
their confidence.
UX
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

18. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Let’s give your
customers an
awesome experience
to talk about and gain
their confidence.
UX
Make your
application speak
with your customers
in most human
friendly and engaging
manner.
CONTENT
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

19. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Let’s give your
customers an
awesome experience
to talk about and gain
their confidence.
UX
Make your
application speak
with your customers
in most human
friendly and engaging
manner.
CONTENT
Translate the designs
into web and mobile
versions - pixel by
pixel
FRONT END
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

20. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Let’s give your
customers an
awesome experience
to talk about and gain
their confidence.
UX
Make your
application speak
with your customers
in most human
friendly and engaging
manner.
CONTENT
A terrific team of
polyglot
programmers who
make everything
possible in the web
world.
RUBY ON RAILS
Translate the designs
into web and mobile
versions - pixel by
pixel
FRONT END
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

21. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Let’s give your
customers an
awesome experience
to talk about and gain
their confidence.
UX
Make your
application speak
with your customers
in most human
friendly and engaging
manner.
CONTENT
A terrific team of
polyglot
programmers who
make everything
possible in the web
world.
RUBY ON RAILS
Translate the designs
into web and mobile
versions - pixel by
pixel
FRONT END
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

22. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
4
OUR SERVICES
Let’s give your
customers an
awesome experience
to talk about and gain
their confidence.
UX
Make your
application speak
with your customers
in most human
friendly and engaging
manner.
CONTENT
A terrific team of
polyglot
programmers who
make everything
possible in the web
world.
RUBY ON RAILS
Translate the designs
into web and mobile
versions - pixel by
pixel
FRONT END
Great businesses have great
experiences, great messaging
and great code.
A FULL STACK ROR
DEVELOPMENT BOUTIQUE
We make that happen for you!
Monday, 9 June 14

23. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
5
Migration
Rescue Mission
MinimumViable
Product
Team Extension
Long Term
Partnerships
Long Term Partnerships
Average term: 3.5 years
47%
20%
30%
10%
2%
Rescue Mission
These projects were left
unfinished and the teams had
given up on it.
We come in and wrap things up!
Minimum Viable Product
These are our pet favorite as we
get to execute the lean startups
philosophies to it’s core.
Total MVP’s delivered: 25+
Team Ramp Up
Capacity is the first problem hits a
high growth company. Hiring fast
is never an option, hiring right is.
We become a team extension and
ensure that the momentum does
not slow down.
Migration
A lot of our customers desires to
migrate to Ruby on Rails..
In most cases, we convince them
not to migrate and move on.
However, in some cases we do
see a good reason to migrate.
Based on our skills our team has
wow’ed our customers on several
kinds of projects.
Idyllic Software simply put is a company that boasts in building businesses. We are not a code-to-cash barter
company. That is not what attracts us. We love staying lean, trying out new things and most importantly making
successful products that millions of people use.
We’re a culture driven company that ensures our team is happy and growing with us. Our
PROJECT TYPES WE ROCK AT
Our Services - Translates to...
Monday, 9 June 14

24. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
5
Migration
Rescue Mission
MinimumViable
Product
Team Extension
Long Term
Partnerships
Long Term Partnerships
Average term: 3.5 years
47%
20%
30%
10%
2%
Rescue Mission
These projects were left
unfinished and the teams had
given up on it.
We come in and wrap things up!
Minimum Viable Product
These are our pet favorite as we
get to execute the lean startups
philosophies to it’s core.
Total MVP’s delivered: 25+
Team Ramp Up
Capacity is the first problem hits a
high growth company. Hiring fast
is never an option, hiring right is.
We become a team extension and
ensure that the momentum does
not slow down.
Migration
A lot of our customers desires to
migrate to Ruby on Rails..
In most cases, we convince them
not to migrate and move on.
However, in some cases we do
see a good reason to migrate.
Based on our skills our team has
wow’ed our customers on several
kinds of projects.
Idyllic Software simply put is a company that boasts in building businesses. We are not a code-to-cash barter
company. That is not what attracts us. We love staying lean, trying out new things and most importantly making
successful products that millions of people use.
We’re a culture driven company that ensures our team is happy and growing with us. Our
PROJECT TYPES WE ROCK AT
Our Services - Translates to...
Monday, 9 June 14

25. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
5
Migration
Rescue Mission
MinimumViable
Product
Team Extension
Long Term
Partnerships
Long Term Partnerships
Average term: 3.5 years
47%
20%
30%
10%
2%
Rescue Mission
These projects were left
unfinished and the teams had
given up on it.
We come in and wrap things up!
Minimum Viable Product
These are our pet favorite as we
get to execute the lean startups
philosophies to it’s core.
Total MVP’s delivered: 25+
Team Ramp Up
Capacity is the first problem hits a
high growth company. Hiring fast
is never an option, hiring right is.
We become a team extension and
ensure that the momentum does
not slow down.
Migration
A lot of our customers desires to
migrate to Ruby on Rails..
In most cases, we convince them
not to migrate and move on.
However, in some cases we do
see a good reason to migrate.
Based on our skills our team has
wow’ed our customers on several
kinds of projects.
Idyllic Software simply put is a company that boasts in building businesses. We are not a code-to-cash barter
company. That is not what attracts us. We love staying lean, trying out new things and most importantly making
successful products that millions of people use.
We’re a culture driven company that ensures our team is happy and growing with us. Our
PROJECT TYPES WE ROCK AT
Our Services - Translates to...
They often translate to Long term partnerships.
Monday, 9 June 14

26. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
6
PROCESS
AGILE DEVELOPMENT
Flexible & Collaborative.
LEAN THINKING
Customer focussed.
PRAGMATIC
Agile is a guide.
Not a cook book.
COMMUNICATION
Transparency & ethics
are core to our business.
Everything we do, we do it for you!
Monday, 9 June 14

27. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
7
OUR
CUSTOMERS
SAY
CUSTOMER SPEAK
I had a very challenging project that required both deep
skill and design finesse. After reviewing many options, I
chose Idyllic Software. Their contribution to the project
has been world class and our partnership is now the
cornerstone of our interactive strategy for our agency.
Idyillic Software certainly surpassed my expectations.
They have been professional, on-time and have created a
top class application for a very fair price.
Communications throughout the project have been open,
prompt and clear which is a real asset when working
from different parts of the globe. Their coding has been
excellent and certainly agile, re-acting to feedback and
small changes along the way, all with 100%
transparency. I'll certainly be using them again in the
future, and would be happy to refer others down the
same path.
Idyllic Software's passion for what they do is clear and
invaluable. They are a part of our team. We looked at every
major top-name Rails shop in the US - Pivotal, Thoughtbot,
Intridea, Highgroove and we even tried working with one of
them. They failed where Idyllic Software has been able to
deliver.
Idyllic software has been more than just an excellent
provider of development services; they've been a business
partner - a skill that sets them apart from other vendors.
Jinesh and his team understand the demands of emerging
and growing businesses and work to ensure your larger
business goals are met. Their dev team is top notch,
produced quality code and rose to the challenge when faced
with needing to learn new technologies to accomplish our
project. The team was a pleasure to work with throughout
the process, and will earn your trust. We'll continue to use
them and would highly recommend them to others.
Alex Ressi - CTO, Shipticks Michael Dain - CTO, Central Coast Agency
Kushan Patel- Founder, Smple.co
Bjorn Forsberg- CEO, Forsberg+two
Monday, 9 June 14

28. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
8
CUSTOMER SPEAK
and many many more ...
They trust us....
Monday, 9 June 14

29. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
CONTACT US
We love big ideas and smart entrepreneurs. If you’re looking for a Ruby on Rails
development partner for your next project, we’d love to hear from you.
Brian Tsuchiya
Managing Director, Boulder
1-720-515-0394
brian@idyllic-software.com
Jinesh Parekh
CEO, India
+91-985-0060-710
jparekh@idyllic-software.com
Monday, 9 June 14

30. A LEAN RUBY ON RAILS BOUTIQUE
WE THINK LIKE US
10
THANKS FOR WATCHING
Monday, 9 June 14