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Agenda
• Intro to Edison
• Changing landscape: Modern Landscape
• Changing concerns: Cyber Security
• Technology Areas @ SCE
• What Can Be Done
• Questions
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• Edison International, through its subsidiaries, is a generator and distributor of
electric power and an investor in infrastructure and energy assets, including
renewable energy.
• Southern California Edison (SCE) is one of the largest electric utilities in
California, serving more than 14 million people in a 50,000 square-mile area of
central, coastal and Southern California, excluding the City of Los Angeles and
certain other cities.
• Edison Mission Group (EMG) is a holding company which acts through numerous
subsidiaries to manage the competitive power generation business and other
unregulated subsidiaries of Edison International.
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Changing landscape: Modern Business
• Technological systems are the essential
backbone of modern business operations.
• More consumers are connected via technology
• Businesses without a digital footprint risk
extinction
• A changing workforce means new
management strategies (Generation X,
Millennials, Gen Y)
• Management in modern business
have a new responsibilities
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Increasing Use in Mobile Technology
• On Cyber Monday, 10.8% of people used a mobile
device to visit a retailer’s site, up from 3.9% in 2010.
(Source: IBM’s fourth annual Cyber Monday Benchmark, 2011)
• Sixty-five percent of mobile users said they used
their mobile device to find a business to make an in-
store purchase (Source: Google, 2011)
• Approximately 52% of smartphone users will use their
device to research products, redeem coupons and use
apps to assist in their holiday gift purchase (Source: Acquity
Group, 2011)
“Business can no longer afford a static Web strategy”
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Changing Concerns: Cyber Security
• Number 1 growth area in Information Technology
• Cybercriminals are becoming more sophisticated
• Modern Managers need to be as vigilant about
information security as they are about operations
• Management today needs to understand security
threats and work to ensure employees are prepared to
defend the front line.
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Recent Developments in Cyber Security
New developments in threat environment have raised the
importance of effective cyber security:
• Increase in sophistication and quantity of cyber attacks
• Current defenses not preventing system compromise
• Networks vacuumed on industrial-scale of valuable
information resulting in loss of petabytes of information
• Most targeted firms and government organizations are
not aware their systems have been compromised
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Growing Areas of Concern: Cyber Security
• In 2010, Internet Crime Complaint Center received the
second-highest number of complaints since its
inception.
• It reached a milestone in 2011 with its two-millionth
complaint.
• On average it receives and processes 25,000 complaints
per month.
Internet Crime Complaint Center
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Forms of Cyber Attacks
Cybercrime
Hacktivism
Cyber-Espionage
Cyber
Warfare
Cybercrime – Unauthorized computer penetration for immediate financial gain
Hacktivisim – Use of cyber attacks as a form of politically or ideologically motivated protest
Cyber Espionage – Unauthorized computer penetration to acquire sensitive or valuable information to gain
competitive advantage.
Cyber Warfare – Use of cyber attacks to cause damage through severe disruption or damage of computer
controlled systems.
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Technology Areas @ SCE
• Transmission/Distribution Operations - SCADA
• Real-time/Day Ahead Energy Market - Regulation
• Customer Information – Privacy
• R&D – Patents
• Investor Information – Market Advantage
• Personnel Information – Employee Privacy
• Business Operations – Transactional Integrity
“It is management’s duty to be the frontline of defense using
available technology and enforcement of company policy”
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What Can Be Done
Modern Managers need to:
• Be aware of the changing landscape of business
operations, and consumer behavior, which are
increasingly dependent on technology
• Be aware of emerging technological concerns that
threaten business operations and data integrity.
• Understand the essential role technology plays in
business, and the responsibility to safeguard that
technology.
• Understand that technology is imperative to the success
of any large company, and that cyber criminals are
becoming more sophisticated.
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