Mobile application development requires specialized tools and testing on emulators before field testing. User interface design is essential and must consider screen size and user input/output. One way for developers to earn revenue is through mobile ads provided by networks. StratosHear is one of India's largest digital ad networks that offers display, mobile, and video ads to help apps and brands grow their reach.

1. Role of Ads in Mobile Applications
The process of Mobile application development consists of number of procedures which are required to
create software for small, wireless computing devices such as smartphone or tablets. Mobile application
development is similar to Web application development and has its roots in more traditional software
development. One critical difference between them is that mobile app developers have to keep in mind
that applications are often written specifically to take advantage of the unique features a particular
mobile device offers. For instance, a gaming app might be written to take advantage of the phone’s
accelerometer. Mobile application development requires use of specialized integrated development
environments. Mobile apps are first tested within the development environment using emulators and
later subjected to field testing. Emulators provide an inexpensive way to test applications on mobile
phones to which developers may not have physical access. As part of the development process,
Mobile User Interface (UI) Design is also an essential in the creation of mobile apps. Mobile UI considers
constraints & contexts, screen, input and mobility as outlines for design. The user is often the focus of
interaction with their device, and the interface entails components of both hardware and software. User
input allows for the users to manipulate a system, and device's output allows the system to indicate the
effects of the users' manipulation. There are numerous developers all over world developing mobile
apps for various platforms facilitating users with features and utility.
To keep this development running, developer needs a source of revenue which is crucial for the growth
of developers. There can be many ways to achieve that but one efficient way is the dexterous
monetization of these apps. This is achieved with the ad solutions provided by different companies to
promote their products on mobile devices. The ad networks provide these services to focus on serving
ads on the mobile web and within mobile apps. Being one of the largest cross channel digital ad
networks focused on the growing internet market in India, StratosHear for offers its robust platform,
deep integrations with leading ad exchanges and large publisher network giving our clients measurable
and tangible results. Ad solutions offered by StratosHear include online display advertising, mobile
advertising and video advertising. With its advance mechanics of promoting and media interactions,
StratosHear has created a trustworthy spot in the market spreading its services in the best ad networks
in India. If you or someone you know ever require ad solutions to endorse your brand, you can contact
us or send in your queries regarding our services and let us help you get to the heights your app
deserves.