The document discusses the significant growth of mobile application development in the IT sector due to the rise of smartphones, which provide diverse functionalities for users. As the number of mobile users increases, the demand for innovative applications also grows, leading developers to create applications that cater to various needs. Key players in the market include Apple, Google, and Microsoft, with success heavily dependent on the skills of application developers who face challenges in meeting customer expectations.

1. MOBILE APPLICATION

2. Increasing growth of mobility has put a
great impact also on the IT sector.
Developers have shown the great
interest in mobile application
development.

3. With the advent of smart phones, world has
really compressed into a very compact unit.
These smart phones have really shown some exciting
features.

4. A little touch on an Iphone can get you whatever you
need, wherever you are. Other than being a hand
help device, these have become a great source of
entertainment.

5. They make us laugh and cry (instant messaging),
guide us to our path (Google map), social networking
(facebook, twitter), fulfill our business needs (email-
configuration), listening music and watching videos
(multimedia application) etc.

6. Mobile application developers are creating mind blowing
applications for
users. As the number of mobile users is increasing,
the demand for mobile application is also increasing
accordingly.

7. They are able to convert the customer's idea in to a working
mobile application. Smartphones such as iphone, android,
blackberry, Windows phone are ruling over the market of
mobile applications these days.

8. Millions of iphone apps, blackberry apps, and android
apps have already uploaded to their respective
application store. Users can download their favorite app
directly from these stores.

9. Mobile advertising is also on great boom amongst
various brands and agencies. They get the opportunity
to connect with their customers through the mobile
phones.

10. Mobile application development includes
developing applications for small low power
hand held devices and mobile phones.

11. These application are either installed on devices
during manufacturing or distributed among customers
via app store such as Apple app store, Blackberry app
world, Android app market etc.

12. Customers can directly download their favorite application from
these mobile platforms. There are very big names associated
with the development of mobile application including Apple
(iphone), Google (Android), RIM (Blackberry), Nokia
(Symbian), Microsoft (Windows Phone) etc.

13. Success of development in mobile
applications depends largely on
talent of application developers.

14. Developing an application is not a child play. Developers
have to face many obstacles and challenging to create a
custom application that live up to customer’s expectation
and fulfilling their whole requirements.

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