Chef Allan Plourde demonstrates various ways to transform and customize Rich's bread dough products such as breadsticks, rolls, pizza dough, and cinnamon rolls using a variety of toppings, flavors, and preparation methods. Some examples include creating herb encrusted rolls, honey oat rolls, seasoned rolls, pretzel rolls, stuffed calzones, strombolis, and lavash. Cinnamon rolls can also be dressed up with toppings like caramel corn, bananas foster, creme anglaise, chocolate ganache, and fresh berries.