As businesses today are learning, complete and integrated data can yield far more value throughout the consumer journey, organizations looking to break through these data silos and are turning to RevOps (Revenue Operations), a game changer for customer lifecycle management and revenue growth.
Revenue Ops: Our Proven Framework for Massive PipelineSales Hacker
What you'll learn:
- A proven framework to align & organize your revenue teams (sales, marketing & customer success)
- The “Ins & Outs” of Leandata’s & Outreach’s revenue operations
RevOps: Automating Revenue Operations to Drive Revenue GrowthJay C
What is RevOps? What's driving adoption? Why is it important? How can business leaders help their organizations "cross the chasm" and find new ways of growing revenue. Learn about RevOps and 2 customer case studies in Finance and Homebuilding industries.
Revenue Operations centralizes the operational functions of all revenue focused groups across an org such as Marketing, Sales, and Customer Experience. Business Operations take this one step further and encompasses Product and internal operations groups such as Human Resources and Finance.
In this presentation, Joe Gelata reviews both models and how they can help increase alignment and effectiveness of teams across the organization:
- Delivering critical insights and business intelligence from across the business and market.
- Implementing process improvements to gain efficiency.
- Managing and integrating cross-function business technologies and data.
- Enabling employees and partners with knowledge and tools to do their jobs better.
Revenue Operations Analytics: A Strategic BlueprintKwanzoo Inc
The true value in your KPIs is understanding how they complete the bigger picture of the customer journeys that drive the most impact for your business.
Revenue Operations RevOps Logo ROI TM
RevOps is the aligning of all people processes and platforms of a business to efficiently and effectively produce results.
Getting them to work towards one goal.
The goal to generate revenue.
RevOps Components
Operations Management
Sales Management
Marketing Management
Project Management
Team Enablement
Sales Enablement
Learning Management
Performance Management
Insights Team
Business Analyst
Data Scientist
Database Designer
Tools Team
System Administrator
Software Developer
The Revenue Operations to Revenue Acceleration Framework Every Modern Busines...RocketSource
There is no silver bullet that can get brands to revenue acceleration. Instead, companies have to build a strong revenue operations infrastructure based on empathetic customer experience initiatives, intelligent data ops, and innovative content generation. Once you start with the end in mind, your organization can get to a sustainable — and much more feasible — revenue acceleration solution.
Overview of the Revenue Operations team including objectives, structure, and responsibilities. This team combines marketing, sales, and customer ops into a single groups that delivers a better customer experience and more efficient revenue organization.
OpsStars NY Session | A B2B Revenue Ops Success Framework and Maturity ModelLeanData
Matt Heinz – President & Founder, Heinz Marketing
Learn the seven components of revenue operations success in B2B, including the strategy, alignment, process and technology components necessary to create a predictable, repeatable and scalable sales pipeline development engine. Matt Heinz will share results from his latest RevOps survey. You’ll walk away with a specific framework and maturity model to implement within your organization.
Revenue Ops: Our Proven Framework for Massive PipelineSales Hacker
What you'll learn:
- A proven framework to align & organize your revenue teams (sales, marketing & customer success)
- The “Ins & Outs” of Leandata’s & Outreach’s revenue operations
RevOps: Automating Revenue Operations to Drive Revenue GrowthJay C
What is RevOps? What's driving adoption? Why is it important? How can business leaders help their organizations "cross the chasm" and find new ways of growing revenue. Learn about RevOps and 2 customer case studies in Finance and Homebuilding industries.
Revenue Operations centralizes the operational functions of all revenue focused groups across an org such as Marketing, Sales, and Customer Experience. Business Operations take this one step further and encompasses Product and internal operations groups such as Human Resources and Finance.
In this presentation, Joe Gelata reviews both models and how they can help increase alignment and effectiveness of teams across the organization:
- Delivering critical insights and business intelligence from across the business and market.
- Implementing process improvements to gain efficiency.
- Managing and integrating cross-function business technologies and data.
- Enabling employees and partners with knowledge and tools to do their jobs better.
Revenue Operations Analytics: A Strategic BlueprintKwanzoo Inc
The true value in your KPIs is understanding how they complete the bigger picture of the customer journeys that drive the most impact for your business.
Revenue Operations RevOps Logo ROI TM
RevOps is the aligning of all people processes and platforms of a business to efficiently and effectively produce results.
Getting them to work towards one goal.
The goal to generate revenue.
RevOps Components
Operations Management
Sales Management
Marketing Management
Project Management
Team Enablement
Sales Enablement
Learning Management
Performance Management
Insights Team
Business Analyst
Data Scientist
Database Designer
Tools Team
System Administrator
Software Developer
The Revenue Operations to Revenue Acceleration Framework Every Modern Busines...RocketSource
There is no silver bullet that can get brands to revenue acceleration. Instead, companies have to build a strong revenue operations infrastructure based on empathetic customer experience initiatives, intelligent data ops, and innovative content generation. Once you start with the end in mind, your organization can get to a sustainable — and much more feasible — revenue acceleration solution.
Overview of the Revenue Operations team including objectives, structure, and responsibilities. This team combines marketing, sales, and customer ops into a single groups that delivers a better customer experience and more efficient revenue organization.
OpsStars NY Session | A B2B Revenue Ops Success Framework and Maturity ModelLeanData
Matt Heinz – President & Founder, Heinz Marketing
Learn the seven components of revenue operations success in B2B, including the strategy, alignment, process and technology components necessary to create a predictable, repeatable and scalable sales pipeline development engine. Matt Heinz will share results from his latest RevOps survey. You’ll walk away with a specific framework and maturity model to implement within your organization.
Sales & Marketing Development Plan - a template for the CROFan Foundry
This playbook helps you build, measure, learn and adjust your sales and marketing leadership plan. It addresses many topics under Sales and Distribution, Customer Development, Strategic Marketing Frameworks and Integrated marketing Plans, including sample metrics for measuring progress.
Years of SiriusDecision research prove that B2B organizations with an aligned revenue engine grow faster and more profitably than their peers. Not coincidentally, the number of B2B professionals whose job titles include the word “revenue” is surging, because focusing on revenue signals an enlightened view of alignment.
The question is, what does this shift really mean when it comes to cross-functional execution? Fully realizing the benefits of revenue engine alignment has made Revenue Operations the new mandate for companies that want to outperform their peers.
In this presentation, Dana Therrien will explain why Revenue Operations isn’t just a title or an organizational structure; it's a mindset and strategy for the next phase of B2B growth. If you're a sales and marketing operations leader, don't miss this important discussion to:
- Understand what Revenue Operations means, what’s driving the trend and why now?
- Learn the benefits of a Revenue Operations approach and the impact on operational functions within your organization
- Learn diagnostics and actions your organization can take to implement a Revenue Operations approach
Hiring: Structuring and Recruiting A Customer Success Team to ScaleGainsight
Speakers:
Tomasz Tunguz, Partner at Redpoint Ventures
Mike McKee, SVP, Services and Customer Success at Rapid 7
Boaz Maor, Head of Global Customer Success at Intel Mashery
Presented at Pulse Conference 2015.
Account Based Sales for Key Account GrowthRevegy, Inc.
According to SiriusDecisions, the recent buzz around account based sales reflects a long overdue need to enhance the way companies do account management...by breaking out of the status quo and exploring new, innovative approaches to the age-old concept of account planning, companies like Oracle are driving immediate pipeline growth from their most strategic customers.
Learn how world-class sales organizations are applying modern, account-based selling techniques to grow existing revenues:
The critical missing element that prevent account teams from discovering more immediate revenue opportunities
Why traditional approaches to account planning fail and what the most successful programs have in common
The best practices framework that companies like Oracle, JDA and BlackLine use to drive organic growth
How to Drive Top-Line Growth with Customer Success Management MetricsGainsight
This presentation is all about growing your top-line revenue by leveraging Customer Success Management metrics.
The most successful Enterprise SaaS companies know that growing revenue only through new customer acquisition is the less efficient way to scale. Rather, they understand that growing revenue within your existing customer base - through up-sells, cross-sells, and expanded use - is the most profitable way to scale.
In fact, Enterprise SaaS companies that grow revenue - and company valuation - by expanding revenue within their existing customer base also know the key to making this work is to focus on - and operationalize - Customer Success.
This template will help you codify your customer success strategy. You can read the blog post and download the template here: http://blog.preact.com/customer-success-strategy-template
From customer success metrics to the customer journey, and from the customers' critical path to your customer success team, this template enables you to present your vision to your executive team.
The Definitive Guide to Customer Success 2017Lincoln Murphy
The Customer Success movement has taken the SaaS industry by storm, even requiring an updated SaaS Business Model definition.
But what exactly is Customer Success? Is it an organizational mindset? Is it a corporate strategy? Is it a set of tactics designed to produce happy, successful customers that in turn creates success for you, the SaaS vendor?
The answer is... all of the above.
In this guide I've enumerated 17 key elements of Customer Success for SaaS companies. I hope it helps you reach your goals.
Our Sales Enablement Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota.
Why Product-Led Growth is the most effective GTM strategyMickey Alon
Product-led growth is a strategy that relies on features and usage as primary drivers for customer acquisition, retention and expansion. Mastering growth is an iterative process that involves measurements, user engagements and experimentation.
Pursuit of World-Class Performance (Miller Heiman)SAVO
Watch this presentation for an analysis of the 2014 Miller Heiman Sales Best Practice Study and highlight the strategic issues facing sales leaders. Learn the three core behaviors and 12 sales activities that drive world-class sales performance.
How We Reorganized Our Entire Post-Sales OrganizationGainsight
One of Gainsight's principles is to "Carry the Torch" for the Customer Success industry. We've shared a lot about innovations in our processes, but not as much about our organization. In this session, Allison Pickens, VP of Customer Success and Business Operations at Gainsight, will share the story of how we re-organized post-sales to drive success for our customers.
MP4 version: https://youtu.be/xz4yT9Kc-iA
The Fundamentals of Customer Success Management
Top drivers:
• Ease of access to the service provider
• Resolution velocity and accuracy
• Listen and act on clients' feedback
• Sell and deliver value e.g. solution, affordability, and convenience
• Always aim for the life-long value of each client
Measures:
• Revenue per customer
• Repeat customers or renewal
• Customer referrals
• Customer Satisfaction Score (CSAT), Net Promoter Score (NPS), Customer Effort Score (CSE)
Customer success journey:
• Interest
• Purchase
• Implementation
• Onboarding
• Expansion
• Rewenal
How to measure your success as a Customer Success ManagerAmity
As CSMs, we can usually rattle off a number of metrics and statistics that we use to measure our customer's health and success -- but it gets a little less standardized when others ask us how we measure our own success. Renewals and churn are both important metrics to keep an eye on, but they're not the only ones.
In this webinar, we’ve partnered with Sparkcentral to discuss:
- The benefits of a top-down approach when re-evaluating CS team goals
- The importance of CSAT metrics
- Which KPIs to measure if Account Management and CS roles are combined
- Which questions to ask yourself when exploring and assessing your team’s current KPIs and goals
Join Krysta Gahagen and Julia Burnett, two Customer Success Managers from Sparkcentral, for the rundown of which KPIs are truly key for CSMs, and why.
OpsStars NY Keynote | Emergence of Revenue OperationsLeanData
Dana Therrien, Practice Leader, Sales Operations Strategies SiriusDecisions
Senior business leaders who wish to drive revenue and growth must prioritize close alignment between sales and marketing. However, siloed processes, data and even technology can hamper growth efforts – while priorities, budgets and senior personalities often remain in conflict.
To drive common process adoption, some companies are championing a change that introduces the notion of Revenue Operations. Although the term has various interpretations and applications, Revenue Operations brings the operational work of sales, marketing and customer success together under one roof. Revenue Operations is about taking a more holistic, end-to-end approach to managing operations across an organization. However, such an organizational change has considerable implications for both marketing and sales operations functions.
In this session, Dana will share:
Common issues driving the trend toward organizational integration
An analysis of the related benefits and challenges such an organizational shift can bring
Perspectives from a broad range of your peers in both sales and marketing operations
Sales & Marketing Development Plan - a template for the CROFan Foundry
This playbook helps you build, measure, learn and adjust your sales and marketing leadership plan. It addresses many topics under Sales and Distribution, Customer Development, Strategic Marketing Frameworks and Integrated marketing Plans, including sample metrics for measuring progress.
Years of SiriusDecision research prove that B2B organizations with an aligned revenue engine grow faster and more profitably than their peers. Not coincidentally, the number of B2B professionals whose job titles include the word “revenue” is surging, because focusing on revenue signals an enlightened view of alignment.
The question is, what does this shift really mean when it comes to cross-functional execution? Fully realizing the benefits of revenue engine alignment has made Revenue Operations the new mandate for companies that want to outperform their peers.
In this presentation, Dana Therrien will explain why Revenue Operations isn’t just a title or an organizational structure; it's a mindset and strategy for the next phase of B2B growth. If you're a sales and marketing operations leader, don't miss this important discussion to:
- Understand what Revenue Operations means, what’s driving the trend and why now?
- Learn the benefits of a Revenue Operations approach and the impact on operational functions within your organization
- Learn diagnostics and actions your organization can take to implement a Revenue Operations approach
Hiring: Structuring and Recruiting A Customer Success Team to ScaleGainsight
Speakers:
Tomasz Tunguz, Partner at Redpoint Ventures
Mike McKee, SVP, Services and Customer Success at Rapid 7
Boaz Maor, Head of Global Customer Success at Intel Mashery
Presented at Pulse Conference 2015.
Account Based Sales for Key Account GrowthRevegy, Inc.
According to SiriusDecisions, the recent buzz around account based sales reflects a long overdue need to enhance the way companies do account management...by breaking out of the status quo and exploring new, innovative approaches to the age-old concept of account planning, companies like Oracle are driving immediate pipeline growth from their most strategic customers.
Learn how world-class sales organizations are applying modern, account-based selling techniques to grow existing revenues:
The critical missing element that prevent account teams from discovering more immediate revenue opportunities
Why traditional approaches to account planning fail and what the most successful programs have in common
The best practices framework that companies like Oracle, JDA and BlackLine use to drive organic growth
How to Drive Top-Line Growth with Customer Success Management MetricsGainsight
This presentation is all about growing your top-line revenue by leveraging Customer Success Management metrics.
The most successful Enterprise SaaS companies know that growing revenue only through new customer acquisition is the less efficient way to scale. Rather, they understand that growing revenue within your existing customer base - through up-sells, cross-sells, and expanded use - is the most profitable way to scale.
In fact, Enterprise SaaS companies that grow revenue - and company valuation - by expanding revenue within their existing customer base also know the key to making this work is to focus on - and operationalize - Customer Success.
This template will help you codify your customer success strategy. You can read the blog post and download the template here: http://blog.preact.com/customer-success-strategy-template
From customer success metrics to the customer journey, and from the customers' critical path to your customer success team, this template enables you to present your vision to your executive team.
The Definitive Guide to Customer Success 2017Lincoln Murphy
The Customer Success movement has taken the SaaS industry by storm, even requiring an updated SaaS Business Model definition.
But what exactly is Customer Success? Is it an organizational mindset? Is it a corporate strategy? Is it a set of tactics designed to produce happy, successful customers that in turn creates success for you, the SaaS vendor?
The answer is... all of the above.
In this guide I've enumerated 17 key elements of Customer Success for SaaS companies. I hope it helps you reach your goals.
Our Sales Enablement Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota.
Why Product-Led Growth is the most effective GTM strategyMickey Alon
Product-led growth is a strategy that relies on features and usage as primary drivers for customer acquisition, retention and expansion. Mastering growth is an iterative process that involves measurements, user engagements and experimentation.
Pursuit of World-Class Performance (Miller Heiman)SAVO
Watch this presentation for an analysis of the 2014 Miller Heiman Sales Best Practice Study and highlight the strategic issues facing sales leaders. Learn the three core behaviors and 12 sales activities that drive world-class sales performance.
How We Reorganized Our Entire Post-Sales OrganizationGainsight
One of Gainsight's principles is to "Carry the Torch" for the Customer Success industry. We've shared a lot about innovations in our processes, but not as much about our organization. In this session, Allison Pickens, VP of Customer Success and Business Operations at Gainsight, will share the story of how we re-organized post-sales to drive success for our customers.
MP4 version: https://youtu.be/xz4yT9Kc-iA
The Fundamentals of Customer Success Management
Top drivers:
• Ease of access to the service provider
• Resolution velocity and accuracy
• Listen and act on clients' feedback
• Sell and deliver value e.g. solution, affordability, and convenience
• Always aim for the life-long value of each client
Measures:
• Revenue per customer
• Repeat customers or renewal
• Customer referrals
• Customer Satisfaction Score (CSAT), Net Promoter Score (NPS), Customer Effort Score (CSE)
Customer success journey:
• Interest
• Purchase
• Implementation
• Onboarding
• Expansion
• Rewenal
How to measure your success as a Customer Success ManagerAmity
As CSMs, we can usually rattle off a number of metrics and statistics that we use to measure our customer's health and success -- but it gets a little less standardized when others ask us how we measure our own success. Renewals and churn are both important metrics to keep an eye on, but they're not the only ones.
In this webinar, we’ve partnered with Sparkcentral to discuss:
- The benefits of a top-down approach when re-evaluating CS team goals
- The importance of CSAT metrics
- Which KPIs to measure if Account Management and CS roles are combined
- Which questions to ask yourself when exploring and assessing your team’s current KPIs and goals
Join Krysta Gahagen and Julia Burnett, two Customer Success Managers from Sparkcentral, for the rundown of which KPIs are truly key for CSMs, and why.
OpsStars NY Keynote | Emergence of Revenue OperationsLeanData
Dana Therrien, Practice Leader, Sales Operations Strategies SiriusDecisions
Senior business leaders who wish to drive revenue and growth must prioritize close alignment between sales and marketing. However, siloed processes, data and even technology can hamper growth efforts – while priorities, budgets and senior personalities often remain in conflict.
To drive common process adoption, some companies are championing a change that introduces the notion of Revenue Operations. Although the term has various interpretations and applications, Revenue Operations brings the operational work of sales, marketing and customer success together under one roof. Revenue Operations is about taking a more holistic, end-to-end approach to managing operations across an organization. However, such an organizational change has considerable implications for both marketing and sales operations functions.
In this session, Dana will share:
Common issues driving the trend toward organizational integration
An analysis of the related benefits and challenges such an organizational shift can bring
Perspectives from a broad range of your peers in both sales and marketing operations
[DSC MENA 24] Ahmed_Refaay_- Where to Start Your Data Analytics Journey.pptxDataScienceConferenc1
The world of data analytics is booming, offering exciting opportunities to those who can unlock the power of information. This talk will equip you with a roadmap to kickstart your data analytics journey. We'll explore three key areas to empower your beginning: Business Acumen: Gaining a business understanding is crucial. We'll discuss how to translate business problems into data-driven solutions, ensuring your analysis is relevant and impactful. Six Sigma Foundations: This problem-solving methodology can be a valuable asset. We'll delve into the basic principles of Six Sigma and how they can improve your data analysis approach, leading to more efficient and accurate insights. Data Analytics Fundamentals: We'll introduce essential data analysis concepts like data wrangling, visualization, and basic statistics. Understanding these fundamentals will equip you to handle and interpret data effectively. By combining business acumen, Six Sigma principles, and foundational data analysis skills, you'll be well-positioned to embark on a rewarding data analytics journey. This talk will provide a clear starting point and ignite your curiosity to explore this dynamic field further. at the end we shall share some business cases from our success stories.
Optimize lead. Management to Align. Sales and MarketingMrSeller Zograf
New pressures for marketers
Today’s marketers are under mounting pressure to demonstrate the direct connection between marketing programs and sales impact.
Measuring return on marketing, particular marketing investment is hardly possible. Marketers need to show a positive feedback between outreach activities and bottom-line result such as new customer acquisition or even beter - sales revenue. But for many companies,mesurign marketing effort is still unreachable and therefore deficient lead management practices keep getting in the way.
The landscape of business-to-business marketing has profoundly changed. Marketers face the formidable challenge of tracking leads from an ever-expanding array of channels in an increasingly complex purchase-decision process.
In the past, marketing teams focused largely on raising brand awareness through creative work,
but this is no longer true.
Marketing departments now must be able to show—proof-positive—that their efforts directly contribute to new leads, customer acquisitions, sales, and revenue growth.
Marketers working in the new landscape of business-to-business marketing face yet another challenge: how to manage an ongoing digital dialog with prospective customers.
Today’s buyers use social media extensively, marketers need to be agile enough to
keep them engaged and informed—not just in the early stages, but throughout the marketing and sales lifecycle.
New solutions: a holistic approach
Marketing automation software, which automates the process of moving leads through
the sales funnel, can be part of this solution but clearly technology alone cannot make the difference.
The solution lies in synchronizing processes and technology to better align marketing and sales and improve lead management.
Marketing operations offers a way to coordinate people, processes, and tools. Marketing operations principles offer a holistic approach to optimizing lead management and provide
the way from marketing spend to revenue through realized sales—one that examines how people, processes, and tools come together throughout the marketing and sales lifecycle.
And evaluated software tools are improving both marketing and sales force automation.
By taking steps to coordinate people, processes, and tools to manage leads, marketing leaders can more accurately measure and maximize return on marketing investment.
The holistic approach focuses on three key activities:
• Synchronize the efforts of cross-functional teams
• Optimize lead management workflows
• Close critical gaps in software systems
Need to synchronize team efforts
Marketing and sales teams often are not aligned in their processes and goals.
Lack of synchronization between marketing tactics and sales objectives magnifies the difficulty of measuring performance.
Marketing staff contend with the pressure of keeping the sales pipeline primed with leads.
At the same time, sales personnel rout
Endeavor Management announces the launch of our Sales Excellence Practice. Partner with us to develop high performance sales professionals and customer focused environments.
As a Corporate Strategy Leader, you are under immense pressure to drive organizational success, align strategic initiatives, and ensure the effective allocation of resources to drive business outomes. OnePlan’s Strategic Portfolio Management Platform, powered by advanced AI, provides a comprehensive solution for managers looking to overcome these challenges with greater efficiency, insight, and impact. This webinar will explore how OnePlan’s SPM platform can transform strategic planning and execution within your organization. Learn How To:
Align Strategy and Execution: Discover how OnePlan ensures that every initiative aligns with your organization’s strategic objectives, optimizing outcomes and driving success.
Make Data-Driven Decisions: Learn how AI-powered analytics and predictive insights can empower managers to make informed decisions, anticipate future trends, and adapt strategies in real time.
Optimize Resources: Explore strategies for maximizing the use of available resources, reducing waste, and increasing ROI through intelligent planning and allocation features.
Collaborate with Transparency: Understand the importance of fostering a collaborative environment within the Corporate Strategy Office and across departments, facilitated by OnePlan’s centralized platform.
Manage Risk with Agility: See how OnePlan’s AI capabilities can help your team identify potential risks early, propose mitigation strategies, and maintain agility in the face of changing market conditions.
This webinar is designed for strategy executives, portfolio managers, and professionals involved in corporate planning and execution, who are looking to leverage advanced technologies to elevate their strategic processes and outcomes. Join us to uncover the transformative potential of OnePlan’s Strategic Portfolio Management Platform and AI for your Corporate Strategy Office.
Sales is an area where many companies find the outcomes belie investments and outcomes. Many companies attempt sales transformation in a piece-meal fashion. In this paper, we discuss the framework for sales transformation and five fundamental levers of sales transformation.
The best companies boost revenues by not just building advanced pricing analytics programs but also developing relevant capabilities - people, processes, tools. A successful revenue growth program is a journey, and this presentation highlights the four areas where companies need to focus to become leaders. Brian Elliott (CEO of McKinsey Periscope) gave a version of this presentation at the Professional Pricing Society event in Oct., 2014.
Similar to RevOps Framework: Getting Ready to Drive Business Growth (20)
Balancing Centrality and Distinctiveness for Mapping Brand StrategyMd. Moulude Hossain
In a nutshell, the central-distinctive map helps companies assess the strengths and weaknesses of the brand by repeatedly chart position following campaigns, incentives and otherwise and track how these changes have affected this. It can help to decide whether to stay in place or find the strategies that will help them move to a more advantageous quadrant.
Money Laundering and Terrorist Financing in a Nutshell: Chapter OneMd. Moulude Hossain
Financial Crime is an increasing concern for all financial institutions, which is developing rapidly and equally together with technology. May be not limited to money laundering and terrorist financing, these two form of financial crime deserve to be attended with utmost care.
The evolving challenges of Money Laundering (ML) and Terrorist Financing (TF) lead the evolution of anti-money laundering and counter terrorist financing convention and regulations. These conventions give birth of several international organizations to combat the impact of ML and TF.
This paper presents the problems of film makers and film making in Bangladesh and points out how the problems are militating against the prospects of the Bangladesh film industry. It proposes a radical restructuring of the film industry in Bangladesh in order to facilitate its indigenous development. To this end, it suggests the privatization of the film distribution and exhibition sections so as to achieve a viable integration of the whole industry and to promote it as a vehicle for cultural-and socio-economic development of the people of Bangladesh. However we find that these problems can be overcome by initiating quality movies and by incorporating business concept in film making. The authors suggest the film makers to consider film as a project and financing as per the basis of project financing. An all-around effort is needed to help the BFDC so that the present condition can be overcome. It can be develop as industries by which the government will be able to collect huge tax revenue if the film industry can be develop. Not only will the tax revenue, the development of the industry create a large scale direct and indirect employment opportunities.
The purpose of this article is to explore e-commerce issues particularly for developing an appropriate framework for ecommerce marketing. The issues that e-commerce faces will be examined through the marketing mix. The authors consider process as an additional P especially for ecommerce. Exploring the ideas of product, place, price, promotion and process with their implication in addressing and mitigating problems of ecommerce is the main focal point of this article. The authors find that the five concepts of the marketing mix equally play a critical part in the success of e-commerce. Therefore, concentrating on these concepts will prove to be of the utmost importance as an e-commerce provider.
Content marketing strategy and implications for higher educational instituti...Md. Moulude Hossain
This study attempts to find an appropriate strategy of content marketing applicable to higher educational institutions. The related study on higher educational marketing strategy found that institutional website is often the first place that students and parents go to when researching higher educational institutions. Existing students, potential students, and parents have loads of questions regarding the courses, professors, social life, research work, accommodation, finances, and so on. Keeping this on mind the author undertakes this study to design content marketing strategy for higher educational institutions and also showed that how this strategy could impact on the attaining institutional objectives. The authors recommend that educational institutions must make sure to publish different types of content - textual, visual, audio - so that users can find the information they need in the format they prefer. Moreover the researchers conclude that, content marketing is a great way for professors and departments to educate people about their subject of interest, and to spread the word about their research. Professors are experts in their fields and sharing their knowledge with the masses via content marketing can establish them and their universities as leading hubs of knowledge and expertise in their fields.
Extended GAPs Model to Assess the Quality of Education for Higher Educational...Md. Moulude Hossain
In the globalized world of the current century, higher education is becoming more and more competitive and the leading universities must promote their own institutions not only locally but internationally as well. Higher education is one of the most significant parts of the education system of a country. The main objective of higher education is to develop the new knowledge, explore research works on different social and development issues, anticipate the needs of the economy and prepare highly skilled workers. In these contexts, higher education should be standard, welfare and sustainable development oriented. The report intends to analyze the marketing strategies deployed by higher educational institutions in Bangladesh. The main objective of this study is to explore the quality of higher education of higher educational institutions in Bangladesh. Nonetheless, the paper emphasizes on the students perception and expectations about the present education system of public and private universities, existing problems and challenges faced by the higher education institutions.
The Hand Book contains information, offers,
opportunities of various Banks and NBFIs that are
offered to the new entrepreneurs. This information is
unique where you can get information regarding all the
banks and NBFIs in a single book. The new
entrepreneurs can explore and analyze the offers given
by different Banks and NBFIs and take their own
decision. DCCI with its “Entrepreneurship and
Innovation Expo” will try to facilitate the new
entrepreneurs and provide all possible assistance from
its Help Desk namely DCCI Help Desk.
Problems and Prospects of Poultry Industry in Bangladesh: An Analysis Md. Moulude Hossain
The poultry industry has been successfully becoming a leading industry of Bangladesh. The primary objective of the study is to identify the various aspect relating the growth and ustainability of poultry industry in Bangladesh. Authors argued that strategic management in poultry sector requires complementing to achieve present Govt.’s vision of Digital Bangladesh 2021. Considering the importance of the country’s poultry industry in order to ensure the sustainable economic development it is now high time to step forward for the better accumulation of resources available from this industry. This industry proves various opportunities of increasing GDP growth rate plus equitable distribution through arranging food security as well as ensuring self-employment at a large scale as pointed out by the authors.
Pattern and Determinants of Export Diversification in BangladeshMd. Moulude Hossain
This paper analyzes the pattern and the main determinants of
export diversification in Bangladesh. A large data set of Bangladesh export during the period of 1980-81 to 2006-07 has been used for this purpose. Three main indexes have been used to explore the trend of export concentration and these three indicators of export diversification were calculated to determine the trend of export from Bangladesh. The
Hirschman Index, the Ogive Index and the Entropy Coefficient were used to analyze the diversification pattern of export from Bangladesh. From the analyses, robust evidence has been found across the specifications and indicators that the export basket of Bangladesh has continued to remain relatively undiversified and the country has not been able to translate its
comparative advantage into competitive advantage. Further, this study reveals that the export growth and overall economic growth are highly correlated and a robust restructuring in trade policy is needed for gaining momentum in diversification of export in Bangladesh. The analyses show that exports at the intensive margin account for the most important share of
overall trade growth. At the extensive margin, geographic diversification is more important than product diversification, especially for developing countries. Taking part in free trade agreements, thereby reducing trade barrier and costs, development of infrastructure and communication, extensive financing for export and policies emphasizing the development of human capital is now the need of time for improving diversification of export.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
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2. Revenue Operations (RevOps)
As businesses today are learning, complete and integrated data can yield far more value throughout the
consumer journey, organizations looking to break through these data silos and are turning to RevOps
(Revenue Operations), a game changer for customer lifecycle management and revenue growth.
“RevOps is the
strategic initiative to
bring sales,
marketing, and
customer success
together to ensure
funnel accountability
across the revenue
engine.
People
Aligning teams around a single view
of the business with shared revenue
targets
Data
Connecting business and activity
data across organizational silos and
technology stacks
Processes
Increasing operational efficiency
through integrated cadences.
Focus of Revenue Operations
3. RevOps Impact
on Job Tittle
SiriusDecisions data collected
between October 2018 and
December 2018; suggest that Revenue
Operations job titles on LinkedIn are
increasing across the board. As per the
research, although Chief Revenue
Officer roles only slightly outpaced
Chief Sales Officer titles, Director
Revenue Operations surpassed
Director Sales Operations titles by a
whopping 68%.
Chief Revenue Officer
Vs. Chief Sales Officer
VP Revenue Operations
Vs. VP Sales Operations
Director Revenue Operations
Vs. Director Sales Operations
33%
21%
73%
31%
09%
05%
4. Revenue Operations has emerged as a
convergence of several factors, at a time when
every company in every industry is striving to
streamline functions to deliver customer experiences
that are consistent across every touch point.
Factors Responsible for
the Rise of Revenue
Operations
The perennial
Disconnection between
Sales and Marketing Data
Customer Expectation of
an Integrated Journey
The Boom in Subscription
Economy
The Availability of
Machine Learning and AI
5. Agreement on metrics
RevOps owns metrics from end-to-end, ensuring
everyone in Marketing, Sales, Success – as well as
Finance, Product, and the Executive team
Requirements for RevOps Framework
A flawless set of interactions by customers with the company is possible when Marketing, Sales, and
Customer Success are aligned effectively. According to research by SiriusDecisions, the alignment
among the departments can drive up to 36% of revenue growth. In order to design the alignment the
followings are needed to be addressed.
Credibility and trust between teams
RevOps provides operational metrics that support business
operations and decisions – such as showing how Sales and
Marketing tactics work in concert to drive revenue
Defined ownership of the tech stack
With RevOps, a single team owns the tech stack used by
Marketing, Sales, and Customer Success. Accountability and
ownership go hand-in-hand.
Change management
Every tool change creates a cascading impact across the
team, roll-outs require project and change management,
testing, and training to be successful.
6. 4 Pillars of RevOps Framework
Before diving into the nitty-gritty of RevOps team-building, understanding this framework is vital to the
success of standing up a revenue operations team. RevOps has four areas of responsibility: Operations,
Enablement, Insights, and Tools. This creates focus by separating the management of internal and external
stakeholders.
Operations
management works
across the business at
macro- and micro-
levels.
Operations
management
Removes friction from
your reps, turning an
ordinary Sales team into
a high velocity.
Team
Enablement
Gives superpowers to
everyone from a
Marketing Program
Manager to Board
Insights Team
Tools team is responsible
for all technology used
by Marketing, Sales,
and Customer Success
Tools Team
7. Operations management works across the business at
macro- and micro-levels. Operations management works
on everything from strategic business objectives to tactical
program design; managing resources to ensure every
outcome aligns with the needs of the business.
Operations
management
ResponsibilitiesRoles
o Sales Operations
o Marketing Operations
o Project Management
Strategy
Business process innovation
Project and change management
Cross-functional collaboration
Sales planning and compensation
8. Sales Enablement removes friction from your reps, turning an ordinary
Sales team into a high velocity, high throughput deal factory. RevOps
takes Enablement to the next level – bringing Enablement practices to
Marketing and Customer Success. Each enablement effort has
compounding effects on your whole business, and you’ll see reps
closing more business, faster, with fewer resources.
Team
Enablement
ResponsibilitiesRoles
o Sales Enablement
o Learning Management
o Performance Management
Onboarding
Coaching
Continuous training
Professional development
Content access and utilization
9. The Insights team gives superpowers to everyone from a
Marketing Program Manager to your Board. From day-to-day
insights to strategic analysis, this team will give you confidence in
the decisions you’re making (and the quality of data to back
them up).
Insights
Team
ResponsibilitiesRoles
o Business Analyst
o Data Scientist
o Database Developer
Data quality and management
Data access
Operational insights
Strategic insights
10. The Tools team is responsible for all technology used by
Marketing, Sales, and Customer Success – from implementing
CRM to social selling tools. The tools team should have a deep
understanding of CRM and business processes, in addition to
technical capabilities.
Tools
Team
ResponsibilitiesRoles
o Systems Administrator
o Software Developer
Systems administration
Technical solution design
Evaluation, procurement, and vision of the tech
stack
Integration
11. SiriusDecisions
research suggest
on average
aligned
companies enjoy:
more profits
15%
faster growth
19%
RevOps Benefits and Outcomes
In addition to better collaboration and
more predictable growth, this holistic
approach drive growth through
operational efficiency across the
customer lifecycle.
Align Everyone
RevOps keeps all departments on the same page by treating
Marketing, Sales, and Customer Success as their stakeholders.
Create Focus
RevOps enables Marketing, Sales, and Customer Success to focus on
their goals by taking on operational and technical overhead.
Simplify Everything
RevOps identifies and removes roadblocks in the customer lifecycle,
enabling Marketing, Sales, and Customer Success to move faster.
Increase Revenue
Through efficiency gains company can grow the amount of revenue
each rep can carry, increasing revenue growth with fewer resources.
Predictable Growth
RevOps brings predictability to the business growth through
consistent, accurate measurement., or new strategies
Respond to Market Changes
RevOps provides communication, training and project management,
making internal transitions seamless among the teams.
12. Key Metrics for Revenue Operations
The primary goal for Revenue Operations is to drive revenue — that means closed deals for sales, pipeline
growth for marketing and reduced churn for customer success. Here are just a sampling of key metrics Revenue
Operations is accountable for:
Renewals and Upsells Customer Churn Customer Life Time Value Forecast Accuracy
Pipeline Velocity Sales Cycle Time Cost of Customer Acquisition Annual Recurring Revenue
13. i a m m o u l u d e . w o r d p r e s s . c o m
Things that Describe ME!
A person with intense personal magnetism and a great love of home and
family. One of the most important traits of my personality is I am detail-
oriented and have a hard time letting something rest until I am satisfied it’s
complete and accurate.
In my personal time and on my own world I am very sensitive and often
think about my childhood and how it affects me in the present. Learning
to let go of things is something that will contribute greatly to my happiness
and success in life.
Besides my professional commitments and responsibilities I am very much
fond of bonding with people. In my personal world I used to write poems
and short stories.
ME
about
Modhyo Badda, Dhaka, Bangladesh.
+8801914538413
iammoulude.wordpress.com
mdmoulude@gmail.com
FinTech | Digital Payment | Product and Strategy|
QR Payment | Entrepreneur | Business Development
Md. Moulude Hossain