João Carlos de Freitas Ribeiro Fernandes is a 44-year-old Portuguese national with over 15 years of experience in food retail, innovation, quality control, and food management. He has a degree in Zootechnical Engineering and post-graduate studies in quality control and food toxicology. Throughout his career, he has specialized in deli products, developing new items and supervising suppliers and customer needs. His roles have included technical manager positions focusing on quality assurance and product development.