This document contains the resume of Sulagna Mukherjee, who has over 7 years of experience in web content publishing and management. She is seeking a job that allows her to manage projects, launch products, and provide technical support for content creation and management. Her skills include content editing, web content management, project management, and product launch coordination. She has work experience with companies such as Dell, IBM, and Zenith Software in roles such as Senior Product Launch Analyst, Content Management Specialist, and Content Writer.

1. “Web Content Publisher with Seven Years+ Proficiency”
Sulagna Mukherjee
#149,2nd Cross, 2nd Main, UAS Layout
Bhoopasandra Main Road, Bangalore – 560094
Hand Ph. - 09742376926
E-Connect- mailmesulagna_mukherjee@rediffmail.com
Sulagnafestive@gmail.com
Primary Skills:
Project Management, Product Launch Coordination, CMS (ECM, Moss SharePoint, Contao,
Heiler PIM/ DAM),
Location:
Bangalore- Karnataka
Goal:
To provide web services including production, editing, content management, project
management, and technical support and to continue building a successful career in
communication, directing, designing, and implementing effective content product launch
management solutions.
Summary:
Solution Categories
Web Publications, Content Management, Project Management, & Product-Launch Coordination
Job Classifications
Content Editor, Web Content Manager, Web Content Specialist, Content designer, Web
Publication, Product Launch Coordination, Project Management
WORK EXPERIENCE
1st September-2013 till Present
Dell India pvt. Ltd (Deputed through APN India)

2. Designation: Sr. Product Launch Analyst
Project Description: Dell E- Commerce Services team is responsible for driving online content
innovation to enhance user experience and improve business performance of the Global Dell
websites in over 100 countries. The Senior Product Launch Analyst role for Product Launch is
responsible for creation, syndication and maintenance of online product launch content for Dell
websites worldwide. Also performs duties of a Launch Coordinators with strong CMS expertise,
and global web content creation; should ensure high‐quality, timely online content creation and
maintenance as per the defined SLAs and SOPs.
Job responsibilities:
 Create and maintain online product content for Dell.com within SLA and consistently
deliver high quality output
 Work as CMS expert and advisor on technical challenges and understand content
workflow implication
 As Launch Coordinator/Lead, to understand and liaise with Launch Managers, if
required, to understand business, technical, and status update requirements
 Create and update launch content as per regional business unit requirements
 Support creation of reports as required by the client
 Timely execution of requests as per the delegated priorities
 Suggest innovative solutions to technical challenges
 Conform to SOPs as defined
23rd- September-2013 Till 22nd August, 2014
Stirred Creative Advertising Pvt. Ltd.
Designation: Web Publisher
Project Description: Maintenance of e-commerce accounts as per client perspective (HCG,
Harman Kardon & JBL, and M.M Foam)
Job responsibilities:
 Publishing, Creating and & upholding existing collateral and other assets of HCG and
Harman Kardon, JBL site using CMS back end tools i.e. Joomla, Contao, Heiler
PIM/DAM
 Working on product content creation for Amazon France, German and UK and India
region for Harman Kardon.
 Strong support for HCG Hospitals and Oncology E-commerce account.
 Implementing new set of content to HCG and JBL e-commerce accnount including
banners, sliders and sponsored advertisements using Dreamweaver and Photoshop

3.  Independently developed, pitched and produced monthly creative E - Newsletter material
for HCG Group.
8th-April-2013 Till 22nd- September-2014
Freelance Editor, Bangalore
Job Responsibilities:
 Entering data from PDF format to MS word following provided editorial, formatting and
style guidelines as per company terms
 Submitted monthly quota of 600-800 pages per Month (Page # varies in different project)
17th-March-2010 Till 22nd- December-2012
IBM India (Deputed through Artech Info system)
Designation:
Content Management Specialist (ITSO GCS, Global Marketing Center: IT-Marketing, IBM
Sales Distribution), Contracted to make recommendations on their content management strategy.
Project Description: Regular maintenance of Sales One web Pages using content management
tool (ECM); Design and development of new landing pages & portal pages. Tools including
Home site & Photoshop are used to design new pages.
Job responsibilities:
 Publishing and maintaining existing collateral and other assets, of Sales One using
Enterprise Content Management (ECM). (Sales One is a global repository of sales
information for all IBM Global Technology Services businesses, sectors and
geographies).
 Checking the portal for broken links & fixing the errors
 Create layout design, Color selection; Graphic & Text content as per the standards
 Redesigned and uphold Sales One site, including significant development of new content
and functionality, to reflect industry best practices.
 Retrieve lost data or archive old data and make Sales One site available as well as
upgraded to the users (Content Governance Project).
 Managing monthly e-mail newsletter releases, updating social media site and updates to
web sites.

4.  Successfully managed User feedback project on SalesOne project. It’s a task of regular
basis where consumers or clients would come up with issues or suggestions on SalesOne
Site.
 Associated with Unica Web analytics project started by IBM India. Tasks accomplished
including Web page visitor reports, # of product downloads, percentage of page traffic
and page value.
8th -June-2008 Till 31st- January-2010
Zenith Software Ltd.
Designation: Content Writer
Project Description: (HotelClub.com), Australia: Hotel Club is a global online accommodation website
that offers access to worldwide hotels at great rates,365 days a year. Together with the partner websites,
RatesToGo.com and asia-hotels.com, Hotel Club consolidates its position in the travel industry with a
comprehensive range of accommodation products and services to fulfill the accommodation needs of
discerning consumers all over the world.)
Job Responsibilities:
 Provide writing and editing support to the content team
 Creating SEO friendly web contents, applying suitable html tags for a better
representation of the contents
 Maintaining the database of worldwide hotels, updating hotel accommodation rates
periodically thus enabling the hotel for sale on website.
 Archive documents, images and other files for faster retrieval process
 Manage to reduce the storage space for smooth and faster operation and data retrieval
process
 Published, verified, tracked graphic and copy assets, maintained and revised hundreds of
Hotelclub pages each year
 Maintained and communicated status reports weekly to merchandizing and rates
management team
 Converted hundreds of old web pages to updated, segmented web pages. Found owners,
validated information, removed incorrect data, and built new pages
October-2007 till April-2008
24/7 Customer

5. Designation: Customer Support Executive
Project: Overstock.com & Barclays Financial Service
Job Responsibilities:
 Provided suitable explanations to customer inquiry through E-mail and Call
support.
Educational Qualification:
o Bachelor's degree in Journalism and Mass Communication, Administrative Management
College, Bangalore, 2008
o 12th Std from WBCHSC, West Bengal, 2004
o 10th Std from WBSC, West Bengal, 2002
Soft Skills:
 Ability to engage and collaborate with stakeholders
 Excellent execution skills with high quality, focus on prioritization, timeliness and
SLA adherence
 Recognized expert in content management and single-sourcing best practices and
technology
 Good communication skills ‐ verbal and written English language
 Ability to learn and use new techniques and applications.
 A good team player and estimable decision making acumen.
Technical Skills:
MOSS‐based CMS, HTML5, digital imaging tool (Photoshop), MS Office, Microsoft SharePoint
Server knowledge, Site Catalyst, MDA, Site Search
“Disclaimer: I hereby declare that the above written information is true to the best of my
knowledge and belief.”
Sulagna Mukherjee
Bangalore, India