Omar Vigetti has over 30 years of experience in e-commerce, digital transformation, analytics, and business consulting. He currently works as the E-commerce Corporate Manager for Grupo Cañuelas, one of the world's leading food and beverage producers. Previously he held leadership roles developing e-commerce strategies and managing teams for companies in Latin America. He has an extensive career helping businesses across multiple industries implement digital and analytics solutions.

1. OMAR VIGETTI
Mobile.:54 911 6 56 79 649
e-mail: ovigetti@gmail.com
Skype: omar.vigetti Twitter: @ovigetti
Linkedin : ar.linkedin.com/in/omarvigetti/
GOALS
Provide value in areas like e-commerce, social media, mobile, analytics,specially in tech companies with different
projects or in a business consulting firm, working for industries like: Retail, Finance, Telco, CPG.
CORPORATE CAREER SUMMARY
• GRUPO CAÑUELAS – E-commerce Corporate Manager – 10/2010 –
Actual
Grupo Cañuelas is one of the world´s leading food & beverages producers . Moreover, it has been producing
and marketing vegetable crude oil, pasta, crackers and many CPG categories for the last 12 years; besides grain
origination, packaging producer and have their own terminal port. Besides, Grupo Cañuelas is owner of
different fashion brand companies ( i.e. Vitamina, UMA,Terapia, Chimmychurry). I lead a Team developing
B2B portals, social media strategy, mobile and Analytics to improve CX.
• LATINVIA SA – Sales & Operations Director -LATAM - 07/2008 -
09/2010
Develop e-commerce platforms (Cloud ). I lead a team to develop the LATAM strategy ( Partners Network,
like Telecoms), support and improve the LATAM operations.
• E-commerce, Digital & BI Consultant / Interim Manager - 01/2000 -
06/2008 My job was addressed to areas such e-commerce, social media, BI, Analytics. Clients
( partial list):
- Neuralsoft SRL (Argentina) –software
- Pronto Wash SA (Argentina) –retail
- FOGABA ( Argentina) –financiera
- Electrochance (Argentina) –software
- Pharmion Inc (USA)-farmacéutica
- S1 Corp Inc. (USA)-software
- Alfombras del Sur SA (Paraguay) –industria
• INDUS Inc. ( ABB Company) - Latin America Director (USA) - 03/1995 -
12/1999
40 Latam Clients – Direct Sales + Partners/Resellers – 10 Latam countries supported .
♦ Managed different projects in Latin America, Caribbean, and USA for companies such as Brahma (brewing),
Albras (mining), Phelps Dodge(Mining), EEPPM (power, gas, and telecom), Camuzzi (Gas), MIM(mining),
TVA (Energy), CMPC (Pulp&Paper), SIMSA (Mining).
♦ Opened offices in Argentina, Brazil,Mexico and established distributors and sales agents in LATAM.
♦ Execute business plan and marketing strategy for LATAM.
♦ Developed forecast, pipeline - licenses, services, SLA – for LATAM.
♦ Hired & managed local resources.
♦ Expanded relationships with potential clients in Brazil,Mexico, Peru, Chile, Colombia, Venezuela, Puerto Rico,
Costa Rica, Guyana and other countries in Central America to ensure high-level satisfaction of quality and
services.
1

2. ♦ Generated revenues of $10 M in licenses & services ( 1st
year)
♦ Managed alliances with Oracle, PeopleSoft, D&T and Local Distributors & Agents in LATAM
♦ Managed profit and loss, generating earnings every year.
• Citicorp Nelson Hurst Plc –Financial Institutions Manager - 08/1993 - 02/1995
57 Banks clients South America – Direct Sales – 5 countries supported.
♦ Helped start the company in South America.
♦ Developed network for banks that sold insurance and re-insurance products to Citicorp.
♦ Called on local banks for courtesy calls, closing contracts, and performing training.
♦ Built strong alliances with 55 South American banks including Citicorp branches.
♦ Generated revenues of $1.5M.
♦ Developed projects in the region for clients such as Aluar, Zapla, and Citibank.
♦ Managed profit and loss, generating earnings every year.
• Banco BICA SA. - 10/1985-
07/1993
CAPITAL MARKETS MANAGER 01/90 – 07/93
♦ Managed debts with public offerings and Euro CD in USA.
♦ Worked with Bica Stockbroker S.A. under Argentinean law.
♦ Prepared IPO process for private corporations and governmental companies which were privatized.
♦ Built strong international bank alliances.
RETAIL BUSINESS MANAGER 10/85 – 12/89
♦ Developed and managed a sales team of up to one hundred people.
♦ Increased sales of services (credit card, insurance, and travel) helping bank cover 80% of its costs in three
years.
• Banco de Santa Fe SA – Account executive 08/1980 - 09/1985
Education, Training & Languages
♦ CPA/MBA, Universidad Católica, Buenos Aires, Argentina. December 1986.
♦ PhD in Capital Markets, Universidad Catolica - Stock Exchange Foundation, Buenos Aires, Argentina.
December 1987.
♦ PhD in Organizational Development, Universidad Diego Portales, Santiago, Chile. December 1996.
♦ Entrepreneurship Program, Babson College, Boston (MA)-US, October 1999.
♦ Fluent in English, Portuguese, Spanish, and basic knowledge in Italian.
♦ 70 seminars in PM, Finance, P&L.
Activities & Publications
♦ Guest Speaker in Brazil, Chile, Colombia, Mexico, Peru, and USA regarding economy business strategies, e
Business, e-commerce, IT Strategies, in the region.
♦ Published seven papers by Professional Association of Economics.
♦ Member of Committee Project of FinanTIC ( an organization created by CESSI to help Tech Companies at
South Cone).
♦ Coordinator of EmpreTIc ( Entrepreneurship Program ( developed by CESSI -IT Chamber in Argentina- ).
♦ Member of Committee of Innovation IT Buenos Aires Province.
♦ Director and Professor Guest of E-commerce Diplomate –(ILCE) E-Business Latam Institute.
♦ Member of CABASE ( Internet Chamber in Argentina).
♦ Member of ACTI & CUTI Groups ( Chile & Uruguay).
2

3. ♦ Innovation Club Chile.
3