The document is a resume for Christina Franceschi-Green highlighting her experience in design, production coordination, and merchandising roles in the home furnishings and juvenile products industries. Over 15 years of experience, she has designed wallpaper, fabrics, and juvenile soft goods products; coordinated production; established vendor relationships; ensured production deadlines were met; and merchandised products for key retail accounts. Currently she is a Fashion Merchandiser/Designer responsible for gear fashions across major brand accounts.
»» Creating branding and identity, designing advertising elements; logos, posters,
books, packaging, catalogs, brochures, flyers, boxes and banners.
»» Managing, producing and designing projects from brief to production.
»» Presenting finalized ideas and concepts to clients, colleagues and senior managers.
»» Contact clients for clarifications.
»» Ensuring consistency with clients visual standard.
»» Working with a range of programs to create final artwork.
»» Designing presentations for the sales team.
»» Keeping up to date with new software and production techniques.
»» Hand sketching and illustration as required.
• 6+ years of experience in the sporting goods industry in the U.S. and China working for leading companies (Adidas and LiNing)
• Strong product creation, merchandising, and brand marketing experience in the sports industry
• Able to work seamlessly across different countries and cultures in the U.S. and China
7 years of experience in the sporting goods industry in the U.S. and China working for leading companies
Strong product creation, merchandising, and brand marketing experience in the sports industry
This is my CV, I'm currently looking for a senior marketing position in the East Midlands (Nottingham, Leicester, Loughborough, Mansfield, Derby and surrounding areas, or home based). If you think you may have a role please get in touch. My contact details can be found on my CV. Looking forward to hearing from you.
»» Creating branding and identity, designing advertising elements; logos, posters,
books, packaging, catalogs, brochures, flyers, boxes and banners.
»» Managing, producing and designing projects from brief to production.
»» Presenting finalized ideas and concepts to clients, colleagues and senior managers.
»» Contact clients for clarifications.
»» Ensuring consistency with clients visual standard.
»» Working with a range of programs to create final artwork.
»» Designing presentations for the sales team.
»» Keeping up to date with new software and production techniques.
»» Hand sketching and illustration as required.
• 6+ years of experience in the sporting goods industry in the U.S. and China working for leading companies (Adidas and LiNing)
• Strong product creation, merchandising, and brand marketing experience in the sports industry
• Able to work seamlessly across different countries and cultures in the U.S. and China
7 years of experience in the sporting goods industry in the U.S. and China working for leading companies
Strong product creation, merchandising, and brand marketing experience in the sports industry
This is my CV, I'm currently looking for a senior marketing position in the East Midlands (Nottingham, Leicester, Loughborough, Mansfield, Derby and surrounding areas, or home based). If you think you may have a role please get in touch. My contact details can be found on my CV. Looking forward to hearing from you.
A resume is a living breathing piece of graphic design. It needs to be able to change as you do and for different needs. A simple design but different enough to be noticed.
1. Dorel Juvenile Group, Foxboro, MA
Syracuse University, Syracuse, NY
Jansson, Waltham, MA
Production Assistant, June 2000-April 2001
Coordinated the production of high end social invitation and stationary catalogs.
Assigned and prepared catalog assembly jobs for the finishing department by ordering and coordinating necessary materials.
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2000 Bachelor of Science Textile Design
Computer - Experience with Mac and PC. Experienced in Adobe Photoshop, Illustrator, Acrobat, andMicrosoft Office
Personal - Hard working; self motivated; dependable; well organized; detail oriented; quick learner; team player.
Brewster Wallcovering Company, Randolph, MA
Studio Designer, April 2001-June 2005
Work with various bed and bath companies (i.e. JC penney, Brylane Home, Croscill, West Point Stevens, Springs Industries,
Domestications) to design and develop coordinating wallpaper borders and wall stickers.
Design product layouts for licesnced companies such as Nickelodeaon, MGA Entertainment, Harley Davidson, and Mattel.
Coordinate the production of wallpaper product through gravure and digital printing using four color process and spot color
printing methods.
Establish and maintain relationships with vendors including engravers and printers.
Ensure that production deadlines are met for all custom borders.
Approve wallpaper strike offs for production ensuring all colors and design are accurate.
Work with outsides designers and buyers to ensure design needs are being met.
Utilize Barco CAD system to separate flat color jobs, as well as work with engravers separations to create multiple colorways.
Prepare, complete, and maintain print requests for sales and marketing.
Maintain digital and print archives of all completed work.
Create surface pattern layouts and repeats for quilting and scrubs fabrics.
Work with designers to execute concepts into digital artwork and repeat patterns, and prepare artwork for production.
Responsible for all color matching and digital fabric printing for presentation materials and product sampling.
Utilize various graphics software programs to separate flat color jobs and create multiple colorways.
Manage CAD services budget for digital fabric printer.
Set up artwork organization system and naming convention including a large quantity of archived files.
Maintain digital and physical archive of all work.
Assist team with presentation materials including design, color and trend boards for internal and key account meetings.
Graphic Artist, June 2005-April 2006
Associate Fashion Merchandiser/Designer, April 2006 - February 2007
Design and color textile print and woven patterns for juvenile product, then merchandise soft goods onto product.
Work with marketing to understand opportunities, positioning and cost, and be able to design within these parameters.
Research market trends, POS data, and competitors product for key accounts.
Analyze color and trend forecasts for multiple markets including fashion, sports, kids, home, and translate to juvenile.
Support sales in attending presentations to understand buyers needs, and ensure fashion needs are being met.
Fashion Merchandiser/Designer, February 2007-present
Responsible for gear fashions across all key accounts under Safety 1st, Cosco, Eddie Bauer, and Disney brands.
Proven success under all brands with placements in all accounts.
Collaborate with graphic artists to execute prints and colorways that are on trend for key account presentation.
Coordinate with sewing team to get samples made for key account presentation, and packaging photogaphy.
Design new soft good layouts with sewing team.
Oversee production strikeoffs and approvals, and set high standards for production fabrics.
Ensure production deadlines are met.
Review and approve pre-production product with team to ensure product is manufactured as sold.
Work with licensors on licensed designs and approvals.
Travel overseas for sourcing, and production approvals working closely with team in China.
Instrumental in setting up departmental process.
Attend design shows such as Surtex, Printsource ,and Indigo to purchase new artwork for the season.
Participate in international and domestic trend shopping trips.
http://www.coroflot.com/cfranceschi-green
Chancellors scholar
Honors Program
10 Barna Road, Dorchester, MA
cfranceschigreen@gmail.com
(617) 543-8522