The document is a career summary and resume for C.M. Shobha. It outlines her objective to seek a fashion merchandiser position and apply her creative and analytical skills. It then details her career progression including roles as a sampling coordinator and assistant merchandiser from 2014-2017 and as a fashion designer at two other companies from 2012-2013. It also lists her educational qualifications and strengths which include being ambitious, hard working, and having strong communication, computer, and negotiating skills.

1. Career Objective
To seek a fashion merchandiser position in the garment export industry and
apply my creative and analytical skills in raising the revenue of the organization.
Career Progression
11 From August 2014 to January 2017, worked in Distinkt, Khirki
Extn., New Delhi as :
- Sampling Coordinator (More than 100 samples per season in 1
month)
 Sourcing of fabrics for sampling.
 Planning sample developments which included getting the patterns and
proto types ready.
 Procuring fabrics for sampling.
 Putting fabrics into printing, Dying & Surface Ornamentation.
 Getting the prototype fittings done.
 Developing the spec sheets.
 Getting the samples ready.
 Built and maintained product displays
- Assistant Merchandiser (More than 50 styles a month)
 Preparing internal order sheets
 Preparing purchase orders
 Advising and assisting production
 Advising quality department about quality level
 Mediating production and quality departments
 Checking photo samples, counter samples, Fit samples, Size set, PP
samples etc.
C.M SHOBHA
Mob : 0091-9654793615
E-mail : cmshobha01111989@gmail.com

2.  Planning, developing and implementing merchandising strategies that
create a good balance between customers’ requirements and company’s
objectives
 Coordinating activities with vendors, suppliers and distributors to
negotiate prices and time-scales.
 Procuring cloth and other materials from suppliers and other dealers
required by the company
 Putting Fabrics into printing, Dying & Surface Ornamentation.
 Getting the sample fittings done and update according to the specs
corrections.
 Developing the consumption and production charts.
 Supervising at each step of production especially in quality checks (fabric
as well as end garment checking).
 Submitting detailed daily work done reports to the instructing
merchandiser
22 From February 2013 to July2013, worked in I.I.I. Exports, Udyog
Vihar, Gurgaon as Fashion Designer.
 Doing artwork and sketching development.
 Sourcing of fabrics for sampling.
 Costing and spec sheets.
 Developing samples.
22 From May 2012 to September 2012, worked in Shalini Indian
Fashions, Ghaziabad as fashion designer.
 Assisting in market research.
 Assisting in artwork and sketching development
 Sourcing and getting the fabrics cut under the direction of the head
designer
 Assisting with costing and spec sheets
 Checking fabric orders and deliveries

3. Projects Undertaken
 Worked as assistant for designers ( assisted mainly in garment
construction and surface ornamentation for graduating show)
 Participated in college graduating fashion show “INDEPTH 12” and won
the best design collection award. The collection included seven
convertible garments of prêt a porter category
Software Knowledge
1. Corel Draw
2. Adobe Photoshop
3. Adobe Illustrator
4. Microsoft Office
Personal Strength
1. Ambitious, honest and hard working, committed to excellence
2. Good sense of identifying and evaluating garments necessary for clients’
needs
3. Strong command over english communication and comprehension and a
high-level negotiating abilities.
4. A great hand at computer tools.
5. Remarkable efficiency at utilizing and managing available resources.
Educational Qualifications
University/ Institute Qualification
SNDT Womens’ Univesity,Mumbai B Sc in Fashion Designing
CBSE Board 10+2
ICSE Board 10th

4. C.M.Shobha