SlideShare a Scribd company logo
1 of 11
Relevance of chatbots in
Lead Generation
Chatbot For lead generation
1. Engage visitors with a live chatbot
● Live chat allows you to instantly engage with your website
visitors by asking a simple question such as “how can I help
you?” or “do you have any questions?”
● How does this help generate leads? Well, imagine a visitor
viewing your pricing page opens a live chat window to ask a
few questions. Your chatbot answers these questions
immediately. It reduces human effort as well.
2. Promote lead magnets with educational
chatbots.
● One of the most common uses of chatbots is education.
Many websites and brands use chatbots to answer common
questions and share useful tips with customers.
● If you have an educational bot, you can also leverage the bot
to grow your email list by suggesting a content upgrade. For
example, you can mention your upcoming webinar, an
eBook, or your email courses to let people learn more about
specific topics.
3. Help visitors make the right choice.
● Many of your website visitors will often have a
hard time figuring out the right product, right
pricing plan, or the right service by themselves.
Using your chatbot, you can help them figure out
the right choice.
● At the end of a discussion, simply ask for their
email if they want further assistant so that you
can have one of your team members reach out to
them via email.
4. Use booking and scheduling bots.
● websites related to hotels, health etc. have a
scheduling or booking system.
● By the use of chatbots, customers can now easily book
their appointments through the bot and there is no
need of an attendant to be there.
5. Offer your audience a personalized
experience.
● Chatbots integrate with social media, gather
data about every person with whom they
interact.
● Having an interaction with someone who
knows you by name can completely alter the
nature of a conversation. So chatbots give a
personal feel to the customer.
6. Reach a wider audience.
● As chatbots are predominantly found on
social media, they are able to reach a
limitless audience, thereby have a large
coverage.
7. Keep your social media presence
fresh.
With a chatbot, you're making yourself available
to consumers 24 hours a day, seven days a week.
Aside from saving you money, chatbots will help
you keep your social media presence fresh and
active.
ZoFlow
● ZoFlow is an online chatbot building
platform which helps businesses to
generate 4x leads.
● It provides templates as well so that one
can fully customize the bot.
● It can be integrated with different
platforms so that leads from every
platform can be captured.
Collect leads, Feedback and More
using Bots.
THANK YOU

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Relevance of chatbot

  • 1. Relevance of chatbots in Lead Generation
  • 2. Chatbot For lead generation 1. Engage visitors with a live chatbot ● Live chat allows you to instantly engage with your website visitors by asking a simple question such as “how can I help you?” or “do you have any questions?” ● How does this help generate leads? Well, imagine a visitor viewing your pricing page opens a live chat window to ask a few questions. Your chatbot answers these questions immediately. It reduces human effort as well.
  • 3. 2. Promote lead magnets with educational chatbots. ● One of the most common uses of chatbots is education. Many websites and brands use chatbots to answer common questions and share useful tips with customers. ● If you have an educational bot, you can also leverage the bot to grow your email list by suggesting a content upgrade. For example, you can mention your upcoming webinar, an eBook, or your email courses to let people learn more about specific topics.
  • 4. 3. Help visitors make the right choice. ● Many of your website visitors will often have a hard time figuring out the right product, right pricing plan, or the right service by themselves. Using your chatbot, you can help them figure out the right choice. ● At the end of a discussion, simply ask for their email if they want further assistant so that you can have one of your team members reach out to them via email.
  • 5. 4. Use booking and scheduling bots. ● websites related to hotels, health etc. have a scheduling or booking system. ● By the use of chatbots, customers can now easily book their appointments through the bot and there is no need of an attendant to be there.
  • 6. 5. Offer your audience a personalized experience. ● Chatbots integrate with social media, gather data about every person with whom they interact. ● Having an interaction with someone who knows you by name can completely alter the nature of a conversation. So chatbots give a personal feel to the customer.
  • 7. 6. Reach a wider audience. ● As chatbots are predominantly found on social media, they are able to reach a limitless audience, thereby have a large coverage.
  • 8. 7. Keep your social media presence fresh. With a chatbot, you're making yourself available to consumers 24 hours a day, seven days a week. Aside from saving you money, chatbots will help you keep your social media presence fresh and active.
  • 9. ZoFlow ● ZoFlow is an online chatbot building platform which helps businesses to generate 4x leads. ● It provides templates as well so that one can fully customize the bot. ● It can be integrated with different platforms so that leads from every platform can be captured.
  • 10. Collect leads, Feedback and More using Bots.