2. 2Adding Value, Reed Smith
An innovative approach
that adds genuine value
At Reed Smith we understand that great relationship management involves much more
than the provision of legal advice. It is also about taking the time to get to know your
business and you as individuals, using our expertise and contacts to help you grow
and achieve your goals. This is what we mean by added value.
We provide a range of low or no cost additional services that will help to deliver that
growth, maximise the capabilities of your own staff and improve the way our teams
work together.
Through our value added services, we can:
+ Understand and meet your needs more effectively.
+ Provide cost efficiency.
+ Give you the knowledge you need.
+ Empower your people.
+ Work together more effectively.
3. 3Adding Value, Reed Smith
How can Reed Smith
Add Value to you?
Pro bono partnerships
Use our facilities
24 hour global business
Access to our resources
Information support
Strategy assistance
Staff Lawyers
Bespoke fee structures
Management data
01
03
05
02
04
Hard and soft skills
Graduate LPC secondments
Peer expertise
TRAINING
OPERATIONS
Dedicated relationship partner
General Counsel expertise
Secondments
RELATIONSHIP
MANAGEMENT
KNOWLEDGE
COST
RECIPROCITY
4. 4Adding Value, Reed Smith
Understanding and meeting your needs
more effectively
+ A dedicated relationship partner
We recognise the need to quickly get to know and understand your business and
sector. To ensure this, we provide you with a dedicated Client Relationship Partner with
whom you can build a personal rapport. This is your own dedicated central point of
contact in addition to the usual contact you have with Reed Smith, who will have overall
responsibility for the relationship.
+ Instant advice
Selected key clients can enjoy a dedicated hotline to enable them to obtain quick
and free advice on prospective matters or general legal issues, without charge for
a specified time.
+ Secondees who deliver success
To be determined on a case by case basis, we can offer you the option of a Reed Smith
secondee to provide temporary on-site support, bolster teams, or provide specialised
expertise. The quality of our secondees comes guaranteed.
+ A pool of expertise
For selected clients, we are able to provide access to our exclusive Reed Smith
General Counsel (RSGC) group. This unique panel of highly experienced former
General Counsels is available for consultation. Our RSGCs hail from multi-billion-pound
companies and possess an outstanding record of results.
The RSGC group can advise
on a broad range of issues
including board preparation,
crisis counselling, corporate
governance, managing outside
counsel and/or structuring
and managing the inside legal
functions. Additionally, if you
just want to discuss an idea,
RSGC can be an invaluable
resource.
5. 5Adding Value, Reed Smith
Giving you the knowledge you need
+ Use our resources
Should you need to embark on any legal research, we are able to offer free access to
our knowledge management experts and access to our collection of practitioners’ texts,
law reports and journals. You can also receive our daily in-house legal updates.
+ Information support
We will gladly provide advice on information, resource management and research
methodology, effectively managing internal information services to help ensure the
best value for money and access to the most suitable resources.
Determining the best knowledge management strategy, that allows for future growth
potential, can be a challenging process. Our knowledge management team can provide
consulting services to your legal teams to help you develop and meet long-term visions
and short-term goals.
6. 6Adding Value, Reed Smith
Providing cost efficiency
+ Low cost quality
Companies have been forced to become leaner and more efficient, and are facing
enormous pressures to control and predict outside costs, including legal fees.
We have more than 40 carefully selected Reed Smith Staff Lawyers who offer certain
types of advice at a low cost. These Staff Lawyers can dramatically reduce your
costs whilst maintaining high quality, and allow us to offer creative alternative fee
arrangements. Our supervised Staff Lawyers are involved in a variety of projects,
from consumer lending disputes and responding to government investigations to
handling property disputes and tax assessment appeals.
+ Fees designed for you
We have invested in a specialist in-house pricing team that helps design and implement
bespoke pricing structures which suit individual clients. The key to creating a successful
pricing arrangement is understanding your needs.
Approximately 30% of Reed Smith’s current matters involve alternative fees or
value-based pricing arrangements.
7. 7Adding Value, Reed Smith
+ Measurably better
Many firms profess to be using Legal Project Management, but Reed Smith
actually does. We apply a disciplined approach to budgeting and work plan
development, and a commitment to actively monitoring and managing each of
your matters using real-time financial reporting, using cutting-edge technology.
At the outset of each matter, you will receive a detailed budget and matter work plan,
or process map. We will then measure budget and work plan performance down to the
task level on a real-time basis.
Our extranet, ouRSite, delivers a state-of-the art case-management system that allows
access to any document, billing information and other matter-related information.
You will be able to drill down and access work products, and instantly assess the status
of a matter enabling you to determine how we are progressing against budget.
+ Preferred providers
To strike the optimal balance between costs and quality, we work with lower-cost service
providers to assist with document collection, review and production, as well as on due
diligence and contract reviews.
Throughout the course of an
engagement, we can monitor
the hours it takes to perform
certain tasks, the percentage
of completed work, timekeeper
staffing levels and other
valuable metrics. Any issues
can be addressed proactively
and immediate action can
be taken.
8. 8Adding Value, Reed Smith
Empowering your people
+ Bespoke training
Our “curriculum” of technical legal training can be tailored to suit your team’s needs.
We can also arrange access to a wide variety of online technical legal learning
to enable your teams to revise or enhance their knowledge in core areas.
Our training includes much sought after “soft skills” as well as legal technical seminars
at no cost and thereby saving you a significant amount of money in training costs.
Before our UK graduates join us, they complete an enhanced Legal Practice Course
which requires them to work on a real-life commercial project for our clients.
This means we can can offer you a graduate team as a valuable free resource,
deployed to research issues and provide business analysis you may not otherwise
have the capacity to undertake.
This is a unique offering exclusively offered by Reed Smith.
In association with Cambridge University Executive Education, we have created
a cross business sector learning group for senior staff members and key London clients.
The aim is to create a regular professional development opportunity for senior business
leaders to meet with peers and discuss practical solutions to common challenges.
We can work with you to
create bespoke training
events which we can deliver
with you or facilitate a
meeting with our preferred
external suppliers.
9. 9Adding Value, Reed Smith
Working together more effectively
+ Doing good
Pro bono and corporate social responsibility efforts are part of the fabric of our firm.
We proudly partner with many of our clients on volunteering, diversity and inclusion
and pro bono initiatives. We have found this to be an excellent way to partner with
our clients. It is both enjoyable and immensely rewarding.
+ Access to Reed Smith office facilities
Subject to availability, we are able to offer you access to our state of the art office
facilities in London, use of our meeting rooms and access to our secretarial resources
on an ad hoc basis.
+ Reciprocity
Reciprocity with our clients is very important to us. We will always try to help our clients
not just in the capacity as a trusted advisor but where we can consider referring any
business to them, we will. We make it a priority to add value to you by way of business
referrals. We understand we can only do this if we have a fundamental understanding
of your business. If we already do not know your business, it will be a key relationship
priority to do this.
We have developed
a 24/7 Business Centre
with full global support
capability. This means both
cost savings and a quicker
turnaround time on your
documentation.
10. 10Adding Value, Reed Smith
Reed Smith is a global law firm
with more than 1,800 lawyers
in 25 offices throughout Europe,
the Middle East, Asia and the United States.
Founded in 1877, the firm represents leading international businesses, from FTSE 100
corporations to mid-market and emerging enterprises. Our lawyers provide litigation
and other dispute resolution services in multi-jurisdictional and high-stake matters,
deliver regulatory counsel and execute a full range of strategic domestic and
cross-border transactions.
Reed Smith is a pre-eminent adviser to clients across a range of industries including
financial services, life sciences, health care, energy and natural resources, advertising,
technology and media, shipping, real estate, manufacturing and education.
For more information please visit www.reedsmith.com
11. 11Adding Value, Reed Smith
The Reed Smith geographic footprint
+ Europe
London, Paris, Munich and Greece
+ Middle East
Abu Dhabi and Dubai
+ Asia
Hong Kong, Beijing, Shanghai, Singapore and Kazakhstan
+ U.S.
New York, Chicago, Washington D.C., Los Angeles, San Francisco,
Philadelphia, Pittsburgh, Houston, Princeton, N. Virginia, Wilmington,
Silicon Valley, Century City and Richmond
